MINNEAPOLIS — February 24, 2025 — Target Corp. today announced the launch of the Disney and Marvel collections by Pillowfort, two new kids’ bedding collections designed to inspire heroes right at home and create bedrooms fit for royalty. The collection of more than 50 items, created in a uniquely Target way, features beloved Disney Princess and Marvel characters with signature modern and playful designs for which the retailer’s stylish kids home owned brand, Pillowfort, is known for.

“The addition of the Disney Princess and Marvel collections into our Pillowfort line combines the power of two brands consumers love to create real joy at an incredible value for their families,” said Jill Sando, Target’s Executive Vice President and Chief Merchandising Officer of Apparel & Accessories, Home and Hardlines. “In this only-at-Target collection, we’re bringing the magic of Disney Princess characters and Marvel Super Heroes to kids’ bedding and decor in a totally Target way — delivering incredible design and quality products that parents can trust, at amazing prices they won’t find anywhere else. The products are so fun and joyful — it’s everything millions of people love about Disney, Marvel and Target.”

“The Pillowfort collections featuring Disney Princess and Marvel character designs integrate the iconic storytelling of Disney Princess characters and Marvel Super Heroes into everyday family life, offering these beloved brands at an accessible price point,” said Braden Dent, Vice President of Retail Sales & Marketing, Disney Consumer Products. “This collection exemplifies how Disney brings its beloved brands into meaningful, everyday moments for fans and consumers.”

The Disney and Marvel collections for Pillowfort

Launched in 2016, Pillowfort offers hundreds of affordable mix-and-match pieces that help families create inspiring spaces that will last and grow with their child. The Disney Princess and Marvel collections expand on this purpose with more than 50 whimsical, charming kids’ bedding and decor items — with most under $30.

The assortment of character-inspired hooded blankets ($25), figural dolls and pillows ($20), plus sheet sets, quilts and even glow-in-the-dark comforters (all under $65) come in soft colors with a contemporary, storybook feel. The inclusive range of characters include Disney princesses like Ariel, Belle, Cinderella, Moana and Tiana, as well as Marvel Super Heroes such as Black Panther, Captain America, Hulk, Iron Man and Spider-Man.

The Disney and Marvel collections were designed with fun and function top of mind. Products feature quality materials and thoughtful details like pillows that do double duty as make-believe play accessories — for example, a child can put their own hand inside the pillow shaped like the Hulk’s fist for fun pretend play, and the blankets feature hoods that mimic the character’s head or hair, to make the child feel like their favorite Disney Princess character or Marvel Super Hero.

The full assortment is now available on Target.com and will be available in Target stores beginning in late April.

Target’s owned brand strategy

Target’s roster features more than 40 owned brands that generate more than $30 billion in annual sales. All of Target’s owned brands benefit from the retailer’s industry-leading product design team, with a guest-centric focus that combines quality materials, thoughtful details and consumer-obsessed design at an incredible value. The retailer is continually evolving its product assortment to meet consumers’ wants and needs and saw an opportunity with Pillowfort for exclusive kids’ bedding collections that pay homage to Disney and Marvel characters. This is the first of three collections with Disney in 2025, with upcoming Cat & Jack and Cloud Island kids and baby apparel and accessories collections.

Target’s years-long relationship with Disney

Target and Disney have a creative, years-long relationship that has brought magic to Target shoppers. A few examples include the Disney store at Target, a “shop-in-shop” in-store and online experience that brings Disney toys, games, apparel and accessories to Target shoppers; a collaboration with Marvel Studios’ “Black Panther: Wakanda Forever;” and the Disney100 Retro Reimagined collection — an exclusive, limited-time collection of retro Disney toys and other products, in celebration of Disney’s 100th anniversary in 2024.

Posted: February 24, 2025

Source: Target Corporation

CHARLOTTE, N.C.  — February 24, 2025 — Sock brand Feetures is bringing its signature innovation and quality to apparel with the debut of its new Performance Tee line. Designed with decades of performance expertise, the Stride Flex Performance Tee is built to be your go-to tee. It’s tailored to move with you, helping you go the distance without getting in your way.

Featuring ultra-soft moisture-wicking fibers, breathable mesh, and anti-odor properties, this tee is engineered to be your go-to so you can take on the day in confidence. The Feetures Stride Flex Performance Tees are versatile for both physical activity and everyday wear, with superior fit and feel, and high-quality fabric. Available in men’s and women’s styles and a variety of colors, the tees are so lightweight and comfortable, you may need to double-check you are wearing the shirt!

As a family-owned business, Feetures believes people are meant to move and creates products to help them perform their best. The Stride Flex Performance Tee is the next step in that mission, delivering unbeatable comfort and quality for athletes of all types.

“We’ve been adjacent to the performance apparel category for decades now and have built a brand based on quality and design principles that uniquely position us to be disruptive in the space,” said Joe Gaither, chief marketing officer of Feetures. “This is a big moment: the launch of our first non-sock product. We hope to gain more space not only in the wardrobe but in the hearts and minds of our consumers. We’ve designed a product that we’re certain will fit the modern need for versatility, performance, and style. The feedback so far has been the same kind of love we get about our socks.”

“We wanted to deliver the same unmatched fit and feel our customers have come to love in Feetures performance socks,” said Song Nguyen, Feetures’ VP of Product Design. “We’re delighted to bring this to life with the Stride Flex Performance Tee, which includes all the foundational features, like minimal seams and our uncompromising approach to fit, ensuring the comfort and performance people expect from Feetures. We can’t wait for our customers to experience it and feel the difference.”

Ready to upgrade your wardrobe? Grab your Stride Flex Performance Tee now at Feetures.com

Posted: February 24, 2025

Source: Feetures

PARIS —  February 21, 2025 — The 56th edition of Texworld Apparel Sourcing Paris took place in a particularly dynamic atmosphere. More than 8,500 international visitors discovered and made business connection with the 1,250 exhibitors from 32 countries over three days at the Paris-Le Bourget Exhibition Centre.

Texworld Apparel Sourcing Paris, Europe’s biggest marketplace for fashion textiles and clothing, has confirmed its position as the leading global fashion platform for mid-range segment buyers and suppliers. Held from February 10-12, 2025, at the Paris – Le Bourget Exhibition Centre, the new edition attracted more than 8,500 visitors, a 10-percent increase compared to the February 2024 edition.

Paris as an unmissable global sourcing destination for fashion buyers

This Parisian event has established itself as an unmissable contact point for designers, buyers and suppliers of fabrics and finished products. It also confirms the importance of Europe for the global fashion industry, with the Top 5 visitors coming from France, the UK, Italy, Spain and Germany. After a few years of adjustment, many international buyers returned to Paris, with international participation on the rise. The grand return of international buyers to Paris, while French buyers remains stable, shows the resilience of Paris in an increasingly volatile fashion market.

Meeting market expectations

“The global market, beyond the general geo-politico-commercial situation, is still undergoing a major metamorphosis, with a gradual shift from the entry-level segments of the past towards a more qualitative offering, which now accounts for the bulk of global clothing consumption, points out Julien Schmoll, Marketing and Communications director at Messe Frankfurt France. We’ve redesigned our trade fairs to meet the needs of buyers in these mid-range markets, by focusing our selection on a diversified, enriched, qualitative and cutting-edge offer, with a very wide choice at competitive prices, presented in a functional setting conducive to exchanges”.

Focus on African sourcing

This year saw the spotlight shine on African sourcing, now seen as an attractive alternative by many buyers. The nine Ethiopian companies present in Paris made promising commitments with European brands. Maryse Mbonyumutwa, founder of the Rwandan group Pink Mango, the first African manufacturing platform for sustainable and ethical global brands, has also made some solid contacts: “We’ve had promising discussions with representatives of several European brands that could sign up with us locally,” she said.

Exhibitors-visitors: three days of active exchanges

On the buyers’ side, the feedback also points to active exchanges. Bangladeshi manufacturer NZ Denim was able to meet almost all its European customers, including Celio, OKaïdi, Kiabi and Jules, over three days. “The show is an opportunity for us to meet the design teams to discuss materials for future collections, explains Najam Us Saqib, the manufacturer’s R&D manager. As for the buyers, they take advantage of our visit to Paris to keep abreast of the latest developments, such as the naturally colored cotton Ackala Coton, which we are presenting this year”. This innovation was highlighted during the Econogy Tour, which was organized for visitors interested in identifying companies that respect the ecological and social standards of the textile industry.

From mainstream brands to haute couture

The materials manager and the buyer for a major French general clothing brand have also set themselves the goal of monitoring the market. “We come to the show to meet our Indian, Turkish and Chinese suppliers, they explain, and then we do a lot of monitoring for future collections… Not forgetting the shopping list given to us by the designers, which we supplement with requests for samples”.

The same approach applies to haute couture. Livia Stoianova and Yassen Samouilov, founders of On Aura Tout Vu, came to meet Chinese and Indian suppliers: ”We wanted to identify materials and suppliers for a show production company that we support and advise, explain the two designers. We started with the selection suggested by Louis Gérin and Grégory Lamaud, the artistic directors of Texworld Apparel Sourcing Paris (and authors of Néocène, the show’s spring-summer 2026 trend book). For a first visit, we found some very interesting and particularly creative things”, they add.

Posted: February 21, 2025

Source: Messe Frankfurt France