KARL MAYER Technische Textilien Looks Back On A JEC World Without Any Unexpected Effects

OBERTSHAUSEN, Germany — March 12, 2025 — KARL MAYER Technical Textiles once again showed its colours as a competent partner to the composites industry at JEC World from 4 to 6 March 2025 in Paris. The manufacturer of multiaxial warp knitting machines and warp knitting machines with weft insertion was able to welcome many of its regular customers and hold profitable technical discussions with them. Most of the visitors came from Germany, Turkey and Great Britain. There was also a surprisingly high proportion of Chinese manufacturers, most of whom took part in the trade fair not only as visitors but also with their own booths. The main topic of discussion at the joint meetings was the economic situation.

The market environment for composites in the western world is currently difficult. The business with glass fiber composites in particular is under severe pressure due to high over capacities in Europe and America. However, many customers have adjusted to the difficult situation, noted Jochen Brauer. “In particular, companies that have developed lucrative niche business with special applications or are focusing on carbon are well positioned,” said the Sales Manager at Karl Mayer Technische Textilien.

Manufacturers of carbon composites are benefiting above all from the continuing fall in raw material prices. This is due to increased exports from Chinese fiber producers, who are pushing onto global markets in the face of saturated domestic demand. The low procurement costs are paving the way for lucrative business in price-sensitive markets, including boat building, which was previously dominated by glass composites, and the e-mobility sector, which requires lightweight, stable materials for battery housings, for example.

Dr Jürgen Tröltzsch

Dr. Jürgen Tröltzsch also sees carbon in thermoplastic applications on the rise. “Aerospace companies in particular benefit from the short production times for components made from thermoplastic CFRP composites. In the battle for market positions, high quantities are in demand in the standard aircraft business,” says the Project Manager for Special Specifications at Karl Mayer Technische Textilien.

Karl Mayer Technische Textilien has the right multiaxial warp knitting machine for the efficient production of non-crimp fabrics made from both carbon and glass fibres. The COP MAX 5 is predestined for the use of carbon fibers. When it comes to producing reinforcement textiles from glass, aramid or carbon fibers, the COP MAX 4 is the machine of choice. The all-rounder also proves its worth when processing natural fibers such as flax and therefore scores highly in terms of sustainability.

Karl Mayer also recently launched the MAX GLASS ECO for the extremely economical production of standard items made from glass fibers, in particular non-crimp fabrics for the wind power industry. This economical production machine with its high reliability is already a bestseller, particularly in China and India.

Posted March 14, 2025

Source: Karl Mayer

Cellevate Strengthens Management Team With The Appointment Of Dr. Christel Fenge As Chief Technology Officer

Christel Fenge

LUND, Sweden — March 12, 2025 — Cellevate AB, an innovative biotech company developing next-generation cell culture solutions to revolutionize biomanufacturing, is pleased to announce the appointment of Dr. Christel Fenge as chief technology officer (CTO) and member of the management team.

Dr. Fenge, who has served as a strategic advisor to Cellevate since June 2024, brings more than 30 years of experience in leadership roles within the bioprocessing and biopharmaceutical industries. Previous positions include vice president, R&D Bioprocess at Cytiva, and vice president, Marketing & Product Management at Sartorius, overseeing upstream and downstream development and commercialization. This expertise will be instrumental in scaling up Cellevate’s groundbreaking nanofiber-based cell culture products.

“I am delighted to take on the role of CTO at Cellevate,” Dr. Fenge said. “The company’s commercially available nanofiber-based cell culture systems have already shown great potential in biomanufacturing, and I look forward to supporting the team as we now have moved into commercialization and scale-up.”

“Bringing Dr. Fenge into the management team strengthens our ability to accelerate the commercialization and the strategic partnerships with customers and turnkey solution providers in bioprocessing,” said Laura Chirica, CEO of Cellevate. “Her deep expertise in upstream bioprocessing, combined with strategic leadership, will be invaluable as we continue to commercialize and implement Cellevat3d® nanofiber cell culture solutions in new therapeutic large-scale applications, develop new product families and position our company as a proven provider in this industry.”

Posted March 14, 2025

Source: Cellevate

Beaulieu Fibres International At IDEA®25: Showcasing Fibers That Build Futures

WIELSBEKE, Belgium — March 12, 2025 — As thousands of industry leaders look towards IDEA25 in Miami Beach in April, Beaulieu Fibres International is exhibiting its next-generation sustainable fiber solutions for high performance nonwovens in various industries.

“IDEA25 is at the intersection of nonwoven materials and sustainability, with a focus on innovation and research to address environmental challenges and new opportunities. With our Sustainable Fibres Program, we offer low carbon, recyclable and circular solutions where performance and sustainability go hand in hand, bringing value in co-design and TCO performance,” said Maria Teresa Tomaselli, general manager, Beaulieu Fibres International.

Self-reinforced PP fibers for fully recyclable automotive composites

Beaulieu will be showcasing its comprehensive range of polypropylene (PP) bonding fibers designed for thermoplastic lightweight composites and automotive interior fabrics. These fibers assist car manufacturers and OEMs in meeting stringent performance, cost-efficiency, and sustainability standards.

Beaulieu’s PP fibers are engineered to enhance the mechanical, thermal, and functional properties of composites while reducing vehicle weight.

Fibers for high performance liquid and air filtration

Beaulieu Fibres International has set new performance standards for the fast-growing air and liquid filtration industry rolling out its full range of MONO and BICO fine-medium count fibers, as an outcome of its investment into R&D efforts to promote staple fibers in the field of high efficiency filtration.

In addition to its existing portfolio of PP fibers for liquid filtration, compliant with FDA and European food contact regulations, Beaulieu is launching a new bicomponent fiber range in PET/PE, PP/PE for high loft filtration media and fine count mono PP fibers for tribo-electric charged air filter media.

The fine count mono fibres are customized according to the line specifics of the nonwoven producer and guarantee up to 20% higher filtration efficiencies for nonwovens in combination with state-of-the-art acrylic counter fiber compared to standard PP fibers used in this application. Typical applications are air handling units in larger buildings and residential furnaces.

Premium outdoor PP fibers for resilient, weather-resistant crop protection solutions
Engineered for superior mechanical strength and resistance to environmental stress factors, these fibers enhance durability in needle-punched fabrics, ensuring long-lasting protection in the field. Their advanced UV stabilization prevents degradation from prolonged sun exposure, extending the lifespan of crop covers, while their hydrophobic properties repel water, reducing moisture-related damage and maintaining breathability.

Ultrabond, design for recycling

Discover UltraBond innovative bonding staple fibers that replace the need for chemical binders. They open a path to create 100-percent polypropylene (PP) needlepunched fabrics that meet the same performance requirements as traditional constructions, while reducing end-of-life environmental impact.

The 100-percent polyolefin-based needlepunched fabrics are fully recyclable, reducing waste generation and creating high value PP recycled products as new materials. Furthermore, the sustainable fabrics are produced with an improved Total Cost of Ownership and with a significant ecological footprint reduction.

Beaulieu strengthening its position in the hygiene market

With a full portfolio already serving the hygiene sector, Beaulieu is focusing on next-generation specialty bicomponent solutions designed to enhance softness, processability, and sustainability in absorbent hygiene products.

Hypersoft fibers are specifically engineered for topsheet applications in direct contact with the skin: 25 percent improvement in softness compared to standard reference fibers while maintaining optimal processability has been achieved.

Meralux is a bicomponent trilobal fiber that improves nonwoven materials by providing better opacity, comfort, and absorption. It also promotes sustainability by saving raw materials and reducing carbon emissions by up to 60 percent.

At IDEA25, April 29-May 1 in Miami Beach, visit Beaulieu Fibres International at booth 521 to explore its next-generation fiber solutions with a focus on innovation and co-design for performance and sustainability.

Posted March 14, 2025

Source: Beaulieu Fibres International

First Division Knitters In Europe And Asia Choose The Monforts MONTEX

MONCHENGLADBACH, Germany — March 12, 2025 — From Portugal to Pakistan, market-leading knitted fabric manufacturers rely on Monforts MONTEX tenters for accurate and highly automated handling during essential drying after dyeing and other processes.

“Knitted fabrics need delicate handling as they often have a higher degree of elasticity compared to more rigid woven materials,” explained Monforts Marketing Manager Nicole Croonenbroek. “Our MONTEX stenters provide smooth treatment at very low and precisely controlled tension during all stages of knitted fabric handling, as well as very gentle and even thermal treatment. The MONTEX is extremely flexible in terms of the different fabric qualities it can accommodate and also provides significant benefits in terms of energy consumption.”

ATB’s finishing plant is extensively equipped with Monforts equipment.

Europe’s leader in dyeing and finishing

As one of the largest dyers in Europe, ATB — Acabamentos Têxteis de Barcelos — founded by Mário Mano in 1985 in Barcelos in northern Portugal, is dyeing and finishing between 36 and 40 tons of fabric on a daily basis for key customers including Benetton, Inditex and Mango.

ATB installed its first Monforts MONTEX tenter frame in 1990 and has subsequently ordered four more over the years. All are 2.8-meters-wide and use heat recovery units for increased energy efficiency and also the latest control equipment, to grant the highest possible process quality/reproducibility. In addition, the ATB plant is equipped with two Monforts Dynair relaxation dryers and one EcoApplicator.

Knitting is carried out at Etevimol, also in Barcelos, which during 2024 became 100-percent owned by the Mano family. Etevimol’s 160 knitting machines are now being transferred to the ATB plant and a 5 million euro investment is planned in new knitting machines.

ATB also holds some 10,000 fabric samples in stock, and its library is constantly growing.

“Our customers will ask for initial fabric samples and then very quickly need five metres of the fabric for prototyping, so we have to be very organized in this respect,” says Mário Mano’s son and company CEO Ricardo. “We also do a lot of shopping to equip our showroom, in order to investigate how our fabrics turn out in finished garments, and to let our visiting customers know that we are anticipating all of their needs — with the help, of course, of our leading technology suppliers like Monforts.”

Interloop’s latest fully-integrated knitwear plant in Faisalabad, Pakistan, is equipped to produce fifty tons of knitted and dyed fabrics on a daily basis. Image courtesy of Interloop.

Interloop’s ambitious expansion

Another major Monforts customer is Interloop, a company that started humbly in 1992 with just ten knitting machines for hosiery production and has grown into the one of Pakistan’s largest publicly listed textile firms

Interloop is aiming to achieve $700 million in annual sales in 2026 following its latest ambitious expansion program and key customers include Adidas, H&M, Nike and Target among many other well-known brands.

The company’s latest fully-integrated knitwear plant in Faisalabad, Pakistan, is being equipped to produce fifty tons of knitted and dyed fabrics on a daily basis, for the production of 45 million finished garments annually.

The 1.25 million-square-foot facility is Interloop’s most technologically advanced to date and has earned the highest LEED score for a facility of its scale. It is powered extensively by renewable energy, including biomass boilers, and is supported by advanced water management and effluent treatment systems.

“We’re setting new standards by harnessing innovative technologies and relentlessly pursuing process improvement,” said Navid Fazil, Interloop CEO. “Through our LEED certified infrastructure, a self-reliant,green energy grid and transition to biomass fuel, we’re committed to increasing Interloop’s sustainability impact on an unprecedented scale.”

Reliability

“Monforts MONTEX stenters are the industry standard for the fabric finishing industry, and offer knitwear manufacturers a number of advantages in terms of sensitive handling and precise control, production throughput and energy efficiency and savings,” Croonenbroek concluded. “Our machines remain unmatched in terms of their robustness and long service life and are reinforced by our commitment to customer service based on four principles — being helpful, accurate, fast and reliable.”

Posted March 13, 2025

Source: Monforts

IFDA NY Chapter Selects At NY NOW

NEW YORK CITY —  March 11, 2025 — The New York Chapter of the International Furnishings and Design Association (IFDA NY) — the 78-year-old global design industry alliance with membership that includes designers, media, marketers and manufacturers — is excited to announce its IFDA NY Chapter Selects from NY NOW.

Best of Show winners included:

ARAS, featured at Deco Boko, won for Social Impact Design. The groundbreaking tableware collection is crafted from 50 percent salvaged cedar bark trees, contributing to an environmentally responsible design solution while honoring Japanese craftsmanship.

Be Home won for Tabletop Design. Its Jeweled Collection crafted in India is a stunning fusion of handblown glassware, rich jewel tones and sleek modern design, elevating everyday moments into luxury dining and entertaining experiences.

Featuring a whimsical and color-rich tabletop assortment, Thumbprint Artifacts captured Artisan Handmade Design. This artist-made ceramic collection, crafted in South Africa, is a vibrant celebration of heritage, craftsmanship, and cultural storytelling.

Cozy Earth won for Textile Design. Renowned for their innovative approach to luxurious, temperature-regulating bed linens, Cozy Earth blends ancient craftsmanship with modern sustainability to redefine sleep comfort.

The Home Furnishings award went to the Denmark-based Natures Collection. The company seeks to bring Nordic design and inspiration with organic, natural, authentic materials.

Nielsen Trading Inc. won for Booth Design. Its presentation of Flensted Mobiles, the renowned handmade Danish hanging art, was a breathtaking display of movement, light, and shadow.

The Sustainable Design award went to Larch Wood Canada for its heirloom-quality cutting boards and chopping blocks.

Known for its artisanal, soy-based and sustainable candles, Alixx brings a touch of French-inspired sophistication to every space and won for Candle & Home Fragrance.

Decorative Accessory Design went to Cat Designer Verrier for its artisan handblown glass animals, crafted by French Canadian artist Catherine Labonté.

Art By Rising Phoenix won for Art Design. This remarkable collection captures a beautiful rhythmic dance of colors on canvas, transforming highly organized chaos into a mesmerizing visual experience filled with pure emotion.

Continental Home won for Lighting Design. Every piece in its collection is hand-crafted and 100-percent man-made, showcasing lamps, ceramic vessels, and accessories that boast museum-quality designs, elevating them to the status of true art pieces.

IFDA Sponsors:

International

Gold: HPXD, TD: Technology Designer,The Shade Store, Window Fashion Vision Silver: BlueStar, Country Casual Teak, Currey & Company, Minted, Palmer Industries, Sherrill Supporting Level: Elite Theater

NY Chapter

Gold: Benjamin Moore Silver: American Hardwoods, Häfale, Minimis, 200 Lex: New York Design Center, NY NOW.

Posted March 14, 2025

Source: IFDA

TrueCommerce xChange Doubles Down On Channel Partner Relationships In 2025

COPENHAGEN, Denmark — March 11, 2025 — TrueCommerce — a global provider of supply chain and trading partner connectivity, integration and omnichannel solutions — today shared the latest updates to its TrueCommerce xChange channel program. Since its launch in January 2023, TrueCommerce xChange has amassed 340+ partners globally and in 2024 grew its global channel team by 67 percent.

“With our team now fully staffed, we are committed to investing even more time and resources into our channel partners. This means expanding our educational programs —both on our solutions and key industry topics — while also increasing collaboration on partner-led employee and customer events,” said Jacques Vigneault, senior vice president of Global Channels at TrueCommerce. “Our focus is on strengthening these relationships to create a seamless, mutually beneficial partnership that ultimately delivers the best possible experience for customers.”

In 2025, the TrueCommerce xChange team is ramping up its engagement with partners through a strong focus on events and collaboration. They are increasing their presence at partner-led events and joint sales initiatives to strengthen relationships and drive mutual success. The Channel Development Representatives (CDRs) are now aligned with specific Enterprise Resource Planning (ERP) systems, ensuring tailored support and expertise, and further integrated into those ERP communities, expanding opportunities for education at local user group meetings. The team is also building deeper connections with Global System Integrators (GSIs) and Independent Software Vendors (ISVs).

“TrueCommerce xChange is demonstrating a strong commitment to its partners by increasing its focus on our success,” said Johnny Rask, Technical manager, Strategic Solutions Northwest and TrueCommerce xChange partner. “We’re receiving added support, collaboration, and resources designed to help us grow revenue and better serve our customers.”

Designed to produce partnerships that drive value through electronic data interchange (EDI) solutions and e-invoicing solutions, TrueCommerce xChange enables partners’ customers to transmit data seamlessly to their trading partners via TrueCommerce’s network which interconnects with more than one million companies globally. Some of the key benefits of the TrueCommerce xChange program include:

  • Streamlined ERP integration — Channel partners can provide their customers with integration into leading ERP systems.
  • “Zero Touch Orders” — The TrueCommerce EDI solution and expansive global supply chain network enable integration and automation, leading to “zero-touch orders.” This automation extends to marketplaces and trading partners, enhancing operational efficiency.
  • Expertise-driven managed services — TrueCommerce offers a fully managed service model that oversees project planning, implementation, and day-to-day EDI operations, allowing customers to focus on their core business activities.

The TrueCommerce xChange program includes three partner levels:

  • The Elite level provides dedicated sales resources, access to our partner portal and partner content portfolio complete with training, marketing and sales materials, and  opportunities for joint marketing campaigns.
  • The TrueBlue level offers all the perks of the Elite level, as well as special access to dedicated marketing, pre-sales and integration resources; TrueCommerce demo environment set up and licensing tool; and deep level training.
  • The Reseller level is an exclusive designation for our top-performing partners that have the strongest track record of delivering value to customers through our solutions.

TrueCommerce xChange partner Shannon Mullins, Microsoft MVP and CEO of A BC Consulting Group, added, “TrueCommerce xChange’s dedication ensures that we have the right technology and expertise to equip our customers for the future, creating a win-win partnership that drives lasting success.”

“At our core, we believe that collaborative partnerships are the backbone of effective supply chain solutions. My passion for fostering these relationships stems from seeing firsthand how they drive business success — not just for us, but for our partners and customers alike,” Vigneault added.

Through the program, partners can offer their customers the full range of TrueCommerce’s cloud-based supply chain solutions, including EDI, integrated eCommerce platforms, marketplace solutions, fulfillment technology, and e-invoicing solutions. MPosted March 14, 2025

Source: TrueCommerce

Sheep Inc. Secures £5 Million Series A investment To Transform The Fashion Industry

LONDON — March 12, 2025 — Sheep Inc., the fashion brand co-founded by Edzard van der Wyck and Michael Wessely renowned for its industry-first carbon-negative supply chain and premium Merino wool garments, has successfully completed its £5 million Series A funding round. The investment was led by Inside Out LLC. Created by environmental advocate, visionary entrepreneur, Founder and CEO Suzy Amis Cameron, Inside Out is an impact investment holding company. Amis Cameron is joined at Inside Out alongside seasoned entrepreneur Erik Stangvik, and former Deloitte Partner Blair Knippel.

This investment fuels Sheep Inc.’s mission to radically redefine the fashion industry, proving that unparalleled quality and unprecedented impact can — and should — coexist. At the heart of this transformation is Sheep Inc.’s naturally carbon-negative supply chain and proprietary Connected Dot technology, which allows customers to trace every garment’s journey — from regenerative farms to the final stitch — offering an unmatched level of transparency in fashion.

Crafted with precision, built to endure. Sheep Inc. fuses cutting-edge technology with the world’s finest Merino wool, sourced exclusively from regenerative farms. Every piece is meticulously designed to deliver quality and durability without compromise. This is knitwear engineered to set new benchmarks in luxury, impact, and craftsmanship.

Inside Out’s Fashion, Textiles and Home vertical — one of six divisions at Inside Out LLC — was developed to drive industry-wide environmental and social impact, bringing deep expertise in business for the environment, and extensive specialist knowledge and innovation in responsible business practices. Their additional investments across Science Research Technology, Food, Education, Media and Wellness, further cement their commitment to deliver revolutionary solutions to the world’s most urgent challenges.

As a flagship investment within Inside Out’s Fashion, Textiles, and home vertical, Sheep Inc. has the potential to scale its regenerative supply chain expertise and Connected Dot technology across Inside Out’s broader portfolio, accelerating change beyond its own brand.

“We are incredibly excited to partner with Inside Out,” said Co-Founders Van der Wyck and Wessely. “Suzy, Erik, and Blair share our vision for redefining the fashion industry — environmentally, socially, and technologically. This partnership not only fuels our growth but accelerates our ability to set new industry standards. We are inspired by the vision Inside Out is creating and look forward to what we will build together.”

“Sheep Inc. stands at the forefront of responsible fashion,” Cameron said. “With its pioneering carbon-negative production, regenerative Merino wool, and innovative Connected Dot technology, Sheep Inc. is setting a new benchmark for transparency and quality. We are thrilled to support their expansion, knowing their unwavering commitment to ethical business practices and craftsmanship aligns perfectly with our mission to drive meaningful change across industries.”

Posted March 12, 2025

Source: Sheep Inc.

AAFA, FLA Call For Defense Of The U.S. Labor Department’s Bureau Of International Labor Affairs

WASHINGTON — March 11, 2025 — In a joint letter to the newly confirmed United States Secretary of Labor, The Honorable Lori Chavez-DeRemer, the American Apparel & Footwear Association (AAFA) and the Fair Labor Association (FLA) both offer congratulations and a firm call to fully preserve and promote the Department’s Bureau of International Labor Affairs (ILAB) and its programs to defend workers.

On behalf of the hundreds of American brands and retailers represented by the two associations, the letter states, “As part of your longstanding dedication to protecting American workers, we urge you to fully preserve and promote the Department’s Bureau of International Labor Affairs (ILAB) … ILAB works to build institutions in countries around the world so that they can effectively protect their workers, raising labor standards, including eliminating child labor and forced labor and promoting freedom of association and collective bargaining. ILAB provides training to workers so they know their rights and how to defend them. ILAB deploys labor attachés to U.S. embassies in key countries to provide real time intelligence, contacts, and solutions to promote and protect workers. ILAB enforces the labor provisions in trade agreements to ensure a level playing field for American workers. And finally, ILAB is a critical funder and manager of the International Labor Organization’s (ILO) Better Work program, which establishes strong labor enforcement and transparency in key countries around the world.”

The groups extoll the virtues of ILAB’s extensive work under the U.S./Mexico/Canada Agreement (USMCA) and the U.S./Central America-Dominican Republic Free Trade Agreement (CAFTA-DR), promotes the success of these agreements, which require the use of U.S.-made textiles.

“ILAB’s work is essential to support a level playing field for American workers. While the vast majority of clothes, shoes, and accessories sold in the United States are imported, our industry directly employs 3.5 million American workers in good-paying jobs, in design, R&D, compliance, marketing, retail, and, yes, manufacturing,” said Steve Lamar, AAFA president and CEO.

“By promoting labor rights in sourcing countries, ILAB helps protect American workers,” said Jeff Vockrodt, president and CEO of the Fair Labor Association. “When labor standards are high across supply chains, companies, workers, and consumers reap the benefit. ILAB is a key part of these effective supply chains.”

Access the full letter, signed by AAFA president and CEO Steve Lamar and FLA president and CEO Jeff Vockrodt.

Posted March 11, 2025

Source: AAFA

Q-Lab Wins QUV Trademark Infringement Lawsuit against Local Company In China

SHANGHAI, China — March 11, 2025 — Q-Lab recently filed a trademark infringement lawsuit against a local Chinese company. Q-Lab claimed that the company was willfully infringing its famous QUV brand name and copyrighted images. After lengthy consideration by the local Chinese court, Dongguan Tongming Testing Technology Co. Ltd. was indeed found to have infringed Q-Lab’s trademark rights, and has been order to compensate Q-Lab accordingly.

Qu Huasheng, Senior Technical and Marketing manager at Q-Lab China, said: “We will vigorously enforce the protection of our intellectual property, and have zero tolerance for copycat cases such as these. And ignorance of the law is no excuse. We will investigate and pursue them to the end, no matter where such infringement occurs in the world.”

Q-Lab’s QUV fluorescent ultraviolet testing machine was invented in 1970 and
revolutionized the field of weathering testing for use in the paint and coatings, automotive, industrial, and building materials industries. With thousands and thousands of testers in use today, it is the world’s most widely used weathering tester. For more information, please visit www.q-lab.com/QUV.

Posted March 11, 2025

Source: Q-Lab

Li & Fung Announces Licensing Partnership With Vera Bradley For Updated Home Line 

HONG KONG — March 11, 2025 — In a deal facilitated by Vera Bradley’s licensing agency, IMG Licensing, Li & Fung Ltd. announced a licensing partnership with Vera Bradley for a new line of soft home goods and accessories. The new collections will update the brand’s home offerings and channel the iconic Vera Bradley DNA with a fresh twist. The line will be available for wholesale distribution at department stores, off-price retailers, and the clubs channel, and online and in select Vera Bradley stores, for Fall 2025 and early Spring 2026 deliveries.

Working closely with the Vera Bradley team, Li & Fung has refreshed the brand’s home line into new collections that feel familiar and reinvigorated. The new Heritage, Reimagined, and Celebrate collections span bedding, bath, beach, and tabletop items, featuring fabrics prominent in the home market and inspired by beloved Vera Bradley bags and accessories.

“At Vera Bradley, we’ve always believed in the power of pattern and color to bring joy to everyday life. Now, we’re thrilled to extend that vision beyond bags and accessories into the heart of the home with our new Vera Bradley Home collection,” said Jacqueline Ardrey, CEO, Vera Bradley Inc. “In partnership with Li & Fung, we’re bringing our iconic designs to bedding, bath, and decorative accessories, creating spaces that feel as vibrant, welcoming, and stylish as the people who live in them.”

The partnership with Vera Bradley complements Li & Fung’s rapidly growing portfolio of national brand licenses, encompassing beloved brands and household names across a range of price points and categories. Li & Fung’s licensing division offers brand partners accelerated speed to market, deep customer and retailer relationships, and broad, multi-national sourcing and logistics services.

“We are thrilled to introduce the refreshed Vera Bradley home collection, designed to bring joy, vibrancy, and timeless style to every home,” said Nicole Kretsos, Divisional head for Home and Private Label Apparel, Li & Fung. “In close collaboration with the Vera Bradley team, we have preserved the brand’s iconic DNA while inspiring creativity and warmth. We look forward to sharing this collection with retailers, welcoming both loyal fans and new customers to experience the essence of Vera Bradley within their homes.”

The new Vera Bradley Home line will be available for first viewing from March 17-20, 2025, at the Home Fashion Products Association (HFPA) Market Week in New York City, at Li & Fung’s Empire State headquarters. Retailers interested in viewing the new home line or adding the line to their assortments can contact Cristina Perez, Home Sales Manager at Li & Fung for detailed information and wholesale opportunities: CristinaPerez@lifung.com.

Posted March 11, 2025

Source: Li & Fung

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