Pulcra Chemicals Achieves First Acquisition With Devan

RONSE, Belgium — July 1, 2021— Pulcra Chemicals, headquartered in Germany, has just announced its first acquisition in its history by acquiring fellow industry player Devan. Belgium-based Devan, with origins since 1977, was since 2013 owned by Belgium-based private equity fund Pentahold. Devan is known from its antimicrobial range BI-OME, its large sustainable track record with a.o. probiotics solutions, a wide range of recently introduced bio-based textile finishes and a long standing in Thermoregulation and Flame Retardants. Devan has offices in the United Kingdom, Portugal, the United States and a team in Shanghai.

“We are thrilled to make this announcement with our mutual trust to grow our business as a Solution Specialist for our customers across broad range of textile markets. The acquisition of Devan will support our vision of being the leading international benchmark for sustainable chemistry.” said Ümit Yaldiz, CEO of Pulcra Chemicals Group. “Both organizations have deep histories of creativity, innovation excellence and a shared commitment to care for our communities. With our combined platform, Pulcra will become a stronger partner for our customers, uniquely positioning us to address our customers’ evolving needs. That is why we are also very happy that the owner of Devan has placed its trust in us and Pulcra was the chosen partner for this acquisition.“

“For us, Pulcra Chemicals is the natural next step in the development of Devan”, commented Sven Ghyselinck, CEO of Devan. “After a long and successful ownership by Pentahold, we are pleased to integrate into a larger Textile chemistry player like Pulcra Chemicals. This new home will allow the innovative Devan finishes to find a faster way into the global textile market and will help the textile industry to benefit from more sustainable products”.

The acquisition price will not be disclosed.

Posted July 1, 2021

Source: Pulcra Chemicals

Oerlikon Barmag At The PU China: High-Speed Pumps Master Complex PUR Applications

REMSCHEID, Germany — July 1, 2021— Whether in the construction industry or in automobile building, in sports and leisure or in manufacturing furniture, for insulating or for sound-proofing, polyurethane has become an integral part of our everyday lives. Its applications are as diverse as the respective manufacturing processes are complex. With tailor-made solutions even for the most demanding tasks in the chemicals industry, increased productivity and durability, the precision metering pumps that Oerlikon Barmag will be exhibiting at this year’s PU China – taking place in Shanghai (Stand 225) between July 28 and 30, 2021 – are truly impressive.

Pumps for all purposes

Oerlikon Barmag pumps reliably master demanding processes in PUR applications in the chemicals, plastics, paints and lacquers industries. One of the biggest challenges is metering poorly-lubricating media. With the GM and GA ranges and the corresponding components, Oerlikon Barmag supplies the optimum equipment for the relevant applications. The high-speed pump in particular fulfills the expectations of the chemical industry with its sealed product space.

High-speed metering pump with sealed product space

The high-speed metering pump has been especially developed for metering poorly-lubricating media. “The high-speed pump is particularly advantageous in the chemical industry, which conveys aggressive acids”, reports Thorsten Wagener, the salesman responsible for industrial and chemical application pumps at Oerlikon Barmag.

The main advantage of the pump is the sealed product space. The space that comes into contact with the media is therefore limited to the area around the gears. The external, ball-bearing support points in the high-speed pump are externally lubricated, hence ensuring that the product to be metered does not cause damage as a result of poor lubrication. This extends the lifespan of the pump considerably.

Furthermore, the enlarged speed range (30-500 rpm) permits a large application range for which several pumps of varying sizes have had to be used to date. This cuts back on conversion times, while simultaneously reducing spare parts inventories. With its low weight of 1.4 kg, the compact pump (ø65mm) promises both considerable space savings and less wear on the machine.

GM range under the most challenging conditions

The pumps in the GM and GA series provide precision metering with low-pulsation feeding of the conveying medium. The multi-stage GM pump conveys low-viscosity media (i.e., 250 bar, 100 mPas) even under high pressure and in the most challenging conditions. The square design from the proven GM series is the standard pump for many metering tasks. The development of the multi-stage pump expands the applications range for the GM series considerably. The round 2-stage GM pump has been developed especially for use in high-pressure technology. It masters the particular challenge of conveying small throughputs with low viscosities. The pump is perfect for 0.05 through 20 cm³/rev feed sizes and is excellently suited for use in high-pressure machines for PUR molded parts, foam slab stock, refrigeration unit insulations and sandwich panels, for example.

GA series pumps for high-viscosity media

Manufacturing companies are constantly facing the challenge of making their products and processes more efficient. Oerlikon Barmag has supplemented the tried-and-tested GM range with the GA series, developed especially for the challenging conveying of high-viscosity media. The GA series pumps are available for conveying volumes of between 1.25 and 30 cm³/rev (0.6-144 l/h). They have been designed for pressures of up to 200 bar, for viscosities of up to 1,500 Pas as well as for temperatures of up to max. 225 °C. With this range of pumps, Oerlikon Barmag offers its customers tailor-made solutions for many technical processes in which high-precision and even metering is of paramount importance.

The drum pump – conveying and metering using a single unit

With the drum pump, the Oerlikon Barmag pump specialists have created a pump designed specifically for conveying and metering high-viscosity materials such as adhesives, silicones and other high-viscosity materials from drums and other large containers and for pressures of up to 250 bar. Its special features not only include the fact that it removes high-viscosity materials from the drum, but that it also meters the medium directly without any additional interim stops.

Gear pump and drum follower plate are aligned to each other so that the plate can effortlessly reach the bottom of the container, hence leaving a very low residue of <1%. “This has a positive impact on both the material costs and the production process”, sums up Thorsten Wagener. The metering, which to date has been carried out in two steps requiring scoop-piston and metering pumps, can now be merged in into a single unit with the drum pump.

Posted July 1, 2021

Source: Oerlikon Polymer Processing Solutions division

The National Council of Textile Organization’s (NCTO) Announces Winner Of The 2021 Paul T. O’Day Memorial Scholarship

WASHINGTON — June 29, 2021— The National Council of Textile Organization’s (NCTO) Fiber Council announces Rachel Crouse of Reidsville, N.C., as the recipient of the 2021 Paul T. O’Day Scholarship Award. She is the daughter of Sandra and Martin Crouse, who is employed by Unifi Inc.

Crouse graduated in June with high academic honors and achievements from Rockingham County High School. She will attend North Carolina State University in the fall. She plans to pursue a career as an engineer working to reduce the environmental impacts of the textile industry. She expressed: “I am extremely grateful to be the recipient of the NCTO Paul T. O’Day Scholarship as it will help enable me to fully focus on academics through college. With the help of this scholarship, I hope to graduate early and begin making an impact either through research within a graduate studies program or through my career.”

NCTO Fiber Council Chairman David Poston, president of Palmetto Synthetics LLC, commented: “We are pleased to recognize Ms. Crouse’s record of honors and achievements and passion for critical thinking and problem solving as we name her the 2021 recipient of our Paul T. O’Day Memorial Scholarship. On behalf of the Fiber Council, we congratulate Ms. Crouse and wish her continued success in her academic career.”

The scholarship program was created in 2014 in honor of Paul T. O’Day who served as president of the American Fiber Manufacturers Association (AFMA) for more than three decades. The Association merged with the National Council of Textile Organizations (NCTO) in 2018, and NCTO’s Fiber Council now administers the scholarship program. Recipients receive a $5,000 award each year, totaling $20,000 for four years of study. Sons or daughters of NCTO’s Fiber Council member company employees are eligible to apply.

NCTO is a Washington, DC-based trade association that represents domestic textile manufacturers, including artificial and synthetic filament and fiber producers.

  • U.S. employment in the textile supply chain was 530,000 in 2020.
  • The value of shipments for U.S. textiles and apparel was $64.4 billion in 2020.
  • U.S. exports of fiber, textiles and apparel were $25.4 billion in 2020.
  • Capital expenditures for textiles and apparel production totaled $2.38 billion in 2019, the last year for which data is available.

Posted June 29, 2021

Source: The National Council of Textile Organization’s (NCTO)

U.S. Cotton Trust Protocol Welcomes Gildan As New Member

MEMPHIS, TENN — June 23, 2021 — The U.S. Cotton Trust Protocol welcomes Gildan Activewear and their portfolio of company-owned brands, including Gildan®, Alstyle®, American Apparel®, and Comfort Colors®, as members. The Company serves as one of the world’s largest manufacturers of everyday basic apparel, and it is also one of the largest domestic consumers of U.S. cotton, which represents the majority of the fiber used in Gildan’s products.

“At Gildan, we have a vision of Making Apparel Better®, and we have long been committed to ensuring that our supply chain is ethical and sustainable from fiber to shirt,” said Glenn Chamandy, president and CEO of Gildan. “Joining the U.S. Cotton Trust Protocol is a natural next step in our sustainability and transparency journey as it will increase transparency into our supply chain while also providing us with additional assurance that the cotton we purchase from the U.S. is sustainably grown with low environmental and social risks,” he added.

The U.S. Cotton Trust Protocol is a farm level, science-based program that sets a new standard for more sustainably grown cotton. It brings quantifiable and verifiable goals and measurements to sustainable cotton production as well as drives continuous improvement in six key sustainability metrics: Land use, soil carbon, water management, soil loss, GHG emissions, and energy efficiency. Members will also be provided with full supply chain transparency through the Protocol Credit Management System.

“Gildan has a proven track record of a strong commitment to sustainable practices, and we are pleased to welcome them as new members,” says Dr. Gary Adams, president of the U.S. Cotton Trust Protocol. “Their company was founded on the principle of producing sustainable and ethical apparel, to which cotton is a key component. As members of the U.S. Cotton Trust Protocol, we will help them further this principle by providing them third-party verified assurances that they are sourcing responsibly produced, quality fiber and reducing environmental and social risk in their field-to-mill supply chain.”

The U.S. Cotton Trust Protocol is aligned with the UN Sustainable Development Goals and recognized by Textile Exchange and Forum for the Future, and it is also part of the Sustainable Apparel Coalition, Cotton 2025 Sustainable Cotton Challenge, Cotton 2040, and Cotton Up initiatives.

Posted June 29, 2021

Source: U.S. Cotton Trust Protocol

TAF Launches Fabricology Mobile App

BANGKOK, Thailand — June 24, 2021 —Thai Acrylic Fibre Co. Ltd. (TAF) has launched a new mobile app called “Fabricology”. It is an educational/technical service app developed with the purpose to increase the engagement and interaction with the customers during this Covid Pandemic Era.

This app is a one-stop platform that has been purposely created to respond to the needs of the customers and the new virtual world that we are living in. The app allows users to learn more about acrylic fiber and acrylic fiber processing.

“Technical service is one of our differentiated offerings which is valuable to our customers,” said Thomas Varghese, business head – Textiles, Aditya Birla Group. “Fabricology application offers video courses of our technical teams explaining the best practices and challenges of various stages in spinning. It is also a place where users can share ideas and ask questions back and forth with our teams as we don’t want the pandemic to be a hindrance in this valuable interaction.”

The users of Fabricology can take short online video courses: points and certificates will be received afterwards. They can also ask questions directly via the app. Moreover, they can have access to the information about TAF specialty fibers, Product Specifications, TAF Newsletters and TAF latest innovation news at their fingertips.

The app is released in English but will soon be released in all the languages where TAF’s customers are based in.

Fabricology is available for both Android and IOS at no cost.

Posted June 25, 2021

Source: Thai Acrylic Fibre Co.

Zund Partners With Fashion-Enter For Micro-Factory Concept

ST. ALBANS, England — June 24, 2021 — Zund UK have partnered with Fashion-Enter to demonstrate a sustainable micro-factory concept in London, using the Zünd D3 Digital Cutting technology.

Fashion-Enter is a not-for-profit social enterprise, which strives to be a center of excellence for sampling, grading, production and for learning and development of skills within the fashion and textile industry.

The pressure for sustainable and on-demand production is growing rapidly within the fashion industry. Whether it is fast fashion or sportswear, digitization and automation are the path to the future in apparel manufacturing, with single ply cutting providing the solution to changing demands across the textile industry. In an increasingly digital production environment, order sizes are smaller, order cycles shorter, and the degree of customization keeps increasing. Lot size 1, fast fashion, and mass customization are among the hottest trends. High-performance digital cutting systems from Zünd, combined with highly advanced yet intuitive software, enables fully automated digital cutting with minimal manual intervention.

The Zund UK and Fashion-Enter partnership will showcase a sustainable micro-factory concept in the UK which uses the latest technology and advanced workflow processes. Dean Ashworth, Sales and Marketing Director at Zund UK said “The project is aimed at brands and retailers; we want to demonstrate to them how they can create a sustainable manufacturing facility in the UK. We believe onshoring apparel manufacturing will support the growing trend for made-to-order and ethical production. Furthermore, technology and production strategies are developing to deliver the capabilities needed to reshape the fashion industry. Zünd single-ply cutters are setting new standards in speed, efficiency, and accuracy. The Zünd D3 cutter delivers ultimate performance and productivity with two cutting beams operating simultaneously with sophisticated nesting algorithms increasing material yield and helping to keep production costs low.”

Jenny Holloway, CEO at Fashion-Enter, added: “In light of the recent unprecedented demand for make in the UK, the timing of our unique partnership is excellent. In the last week alone, we have had five major retailers and e-tails contact FEL for speed of response fashion and now, thanks to Zund’s outstanding cutting technology we can commit to leaner and more efficient manufacturing. Zund is particularly effective on one piece flow which is the future of garment manufacturing working within the parameters of a micro factory which in time we will extend to our Welsh site too in Newtown Powys. We would like to say a genuine thank you to the amazing team of Zund who spent the last week installing and calibrating the G3 cutter. Now this really is state-of-the-art-manufacturing.”

Posted June 29, 2021

Source: Zund

Tidal Vision Announces New Facility Opening & Partnership With Leigh Fibers

BELLINGHAM, Wash. — June 22, 2021 — Today, Tidal Vision announced a new partnership with Leigh Fibers and the opening of a new production facility in Wellford, S.C. These developments transform the textile industry’s access to sustainable bio-based tex​tile treatments that are now displacing millions of pounds of man-made, often toxic, chemical treatments used in the textile industry.

Many consumers are not aware that textile fibers used to produce their apparel, carpet, mattress, furniture and many other products are often treated with toxic antimicrobials and fire retardants. These nonbiodegradable chemicals, such as heavy metals like silver or copper, often end up washing out and polluting waterways. Historically, sustainable bio-based alternatives required textiles manufacturers to compromise on price or performance.

Tidal-Tex™ is Tidal Vision’s product line of water-based textile treatment solutions that are formulated with a non-toxic, abundant, and biodegradable biopolymer called chitosan. To make switching convenient, Tidal-Tex is customized to be a “drop-in” product that is usable in textile manufacturers’ existing infrastructure. Tidal Vision sources, extracts, and processes chitosan from crab and shrimp shells, byproducts of the seafood industry that would otherwise be discarded.

Tidal-Tex can be applied to textiles through a simple dip, spray or coating application where curing is as easy as drying, or removing the water, and leaving behind the desired performance benefits. Tidal Vision formulates different variations of Tidal-Tex to provide biostatic, fire retardant, or anti-odor properties to textiles. Tidal-Tex product line offers formulas with Tidal Vision’s patented crosslinking technology for unprecedented washing durability performance. These high-performance bio-based treatments are applied to fibers, yarn, woven or nonwoven textiles — which make up products ranging from furniture, mattress to apparel and more.

Tidal Vision and Leigh Fibers are looking forward to the positive impact their partnership will have on the textile industry and the environment. Tidal Vision’s CEO Craig Kasberg, said: “Our mission is to create positive and systemic environmental impact. In the textile industry, to have the biggest impact it made sense to start with fibers treated at the top of the supply chain. Leigh Fibers was our ideal partner since their mission, values and business model are so synergetic with ours. Both of our companies produce sustainable solutions by upcycling byproducts that would otherwise end up in landfills, and through vertical integration we provide high performance products out of what was previously considered waste.”

“Partnering with Tidal Vision is a win-win for our company, our customers, and the environment,” said Eric Westgate, senior vice president of Leigh Fibers. “Their Tidal-Tex product line delivers the key benefits that our customers look for in textiles at a lower price and is made from sustainable materials in the USA. At Leigh Fibers, we’re committed to advancing sustainable innovation and repurposing textiles for a cleaner, healthier planet.”

The opening of Tidal Vision’s new 24,000 square foot facility within Leigh Fiber’s 1,000,000 square foot headquarters provides for economies of scale in the heart of the U.S. textile industry. The facility delivers Tidal-Tex chitosan solutions at a lower cost than the traditionally used synthetic chemical textile treatments. This transformational shift in cost and availability of environmentally friendly bio-based textile treatments empowers textile companies to displace toxic chemical treatments without compromise, which ultimately leads to less toxic chemicals washing out or leaching into waterways. Tidal Vision’s strategy is to provide these bio-based solutions at a lower price to advance their mission to create systemic environmental impact.

“Our proprietary lower-cost chitosan technology, combined with lower freight costs from our new facility, allows us to deliver our Tidal-Tex product line to textile manufacturers at a price point less than half of many heavy metal antimicrobials, such as silver and copper. This is the first time that fiber, yarn, and textile manufacturers have had an environmentally friendly option at a lower cost with equivalent or better performance. I believe the entire industry will adopt these bio-based chemistry treatments now that we conveniently have a facility in the heart of the textile industry and a reputable partner in Leigh Fibers” said Kari Ingalls, director of Textile Business Development at Tidal Vision.

Posted June 29, 2021

Source: Tidal Vision

FibreCoat GmbH and DBF Deutsche Basalt Faser GmbH Wins Overall Prize Of The “IQ Innovationspreis Mitteldeutschland“

“IQ Innovationspreis Mitteldeutschland“, overall winner FibreCoat GmbH from Aachen ITA graduate Dr Robert Brüll (left) and Deutsche Basalt Fiber GmbH from Sangerhausen, Georgi Gogo-ladze (right) Photo credit: Tom Schulze

LEIPZIG, Germany — June 24, 2021 — FibreCoat GmbH from Aachen, Germany, together with DBF Deutsche Basalt GmbH, developed a completely new type of fiber material to shield electromagnetic radiation from digital end devices, medical technology or e-car batteries cheaply and effectively. The joint project was awarded the overall prize of the“ IQ Innovations-preises Mitteldeutschland“ on June 24 in an online event broadcast live from Leipzig.

The two innovative companies DBF Deutsche Basalt GmbH and FibreCoat GmbH from East and West combine the two materials basalt and aluminium to protect against electromagnetic radiation. In doing so, they coat basalt with aluminium and, through this novel combination, create an inexpensive, sustainable and quickly produced alter-native for a market worth billions.

The overall prize of the “IQ Innovationspreises Mitteldeutschland“ is endowed with 15,000 euros and was sponsored by the Halle-Dessau, Leipzig and East Thuringia Chambers of Industry and Commerce.

FibreCoat GmbH from Aachen is a spin-off of the Institut für Tex-tiltechnik (ITA) of RWTH Aachen University; the managing directors Dr Robert Brüll and Alexander Lüking and Richard Haas have completed their doctorates at the ITA or are in the process of preparing their doctorates.

Georgi Gogoladze, Managing Director of Deutsche Basaltfaser GmbH, also studied at RWTH Aachen University.

The two managing directors Brüll and Gogoladze know each other from their student days.

Background

Electromagnetic radiation from smartphones, hospital diagnostics and electric car batteries must be shielded so that they do not interfere with each other. To prevent mutual interference, they have so far been covered with metal fiber fabrics, a very time- and energy-consuming and thus expensive procedure. The new material from Basalt Faser GmbH and FibreCoat GmbH prevents this with a fibre core made of melted, thinly drawn basalt, which is coated with aluminium and bundled into the so-called AluCoat yarn. This yarn remains just as conductive and shielding, but is lighter, stronger, cheaper and more sustainable than previous alternatives.

In addition, there are further advantages:

  • The number of process steps required is reduced from ten to one.
  • 1,500 meters of yarn are produced per minute instead of the previous 5 meters.
  • The energy required is only 10 per cent of the previous amount.

The result is a price that is twenty times lower.

The textile made of AluCoat fibers is versatile and flexible: as wallpaper it can shield 5G radiation in offices or medical rooms or encase batteries and thus ensure the smooth functioning of electric cars.

AluCoat is already being used in some companies. A European fiber center in Sangerhausen is being planned for mass production.

During the award ceremony, other cluster winners and winners of the local IQ competitions in Halle (Saale), Leipzig and Magdeburg were announced.

With the “IQ Innovationspreis Mitteldeutschland“, the “Europ ische Metropolregion Mitteldeutschland“ promotes novel marketable products, processes and services in five industry-specific clusters.

Posted June 29, 2021

Source: ITA – Institut für Textiltechnik of RWTH Aachen University

Freudenberg Presents Evolon® Made Using Post-Consumer Recycled PET

WEINHEIM, Germany — June 29, 2021 — With Evolon® RE, Freudenberg Performance Materials is now offering its customers an even more sustainable version of its high-performance microfilament textiles. Evolon RE is manufactured from an average of 70-percent recycled polyester, which the company makes by recycling post-consumer PET bottles in-house. Evolon RE is available for various applications, including high-tech wiping and technical packaging, in weights currently ranging from 80g/sqm to 300g/sqm. Evolon RE offers the same high and constant quality as all other Evolon textiles. This applies to mechanical and textile properties as well as to filtration, cleaning and protection properties.

The use of recycled materials in the demanding production of Evolon textiles without sacrificing product performance underlines Freudenberg´s technological know-how, as Jean-Francois Kerhault, business segment manager Evolon, explained: “We have more than 20 years of experience with Evolon technology. Our technical teams are real experts in this demanding process, and it is thanks to their knowledge that we were able to overcome the challenge of integrating recycled PET from post-consumer bottles into our products.”

Recycle, but also reuse and reduce

Evolon fabrics are very durable in most applications. The products are washable and re-usable and a very good substitute for disposable solutions. For example, high-tech Evolon cleaning cloths offer an unrivaled cleaning performance even after hundreds of washings. Technical packaging materials can be reused throughout the entire production program of a car model. What is more: Evolon fabrics are lightweight, which saves raw materials compared to most existing conventional products.

Constant drive toward ever-greater sustainability

Since Evolon was launched in 1999, Freudenberg has continuously increased the sustainability of both the product and its production process. For example, no solvents or chemical binders are used during the manufacture of Evolon. In 2003, the company set up an internal reprocessing system for hydroentanglement water and was an early adopter of ISO 50001 in 2012. Thanks to its certified energy management system, Freudenberg is also able to continuously reduce its CO2 emissions. The production of Evolon from post-consumer recycled polyester represents a new milestone in the efforts to increase sustainability.

Recycling pioneer Freudenberg

Freudenberg was one of the first companies in Europe to recycle used PET bottles, beginning in the early 1990s. Today, the company utilizes around 7 million PET bottles a day in the manufacture of polyester nonwovens.

By recycling PET bottles, Freudenberg is utilizing waste as a raw material. On the one hand, this helps to reduce the burden of landfilling and incineration. On the other, replacing primary raw materials by recycled polyester of the same quality saves natural resources. It also reduces energy consumption, resulting in less CO2 emissions, waste and waste water.

Posted June 29, 2021

Source: Freudenberg

Avery Dennison Announces Partnership With Browzwear To Accelerate Market-First 3D Solutions For Apparel Industry

GLENDALE, Calif. — June 29, 2021 — Avery Dennison today announced its partnership with Browzwear, a provider of 3D digital solutions for the fashion industry, to launch enhancements for its 3D design software suite. The partnership is the first in the industry that enables apparel designers to preview branding and material choices at the onset of the design process for seamless integration from start to finish. This change represents a paradigm shift, bringing branding and embellishments — typically a late-stage process — to the forefront of the design workflow. The software upgrade will be available on July 6 with subsequent rollouts of new features throughout 2021.

Avery Dennison is integrating a library of materials and fabrics from its own product offerings into the Browzwear suite, enhancing the design experience and accelerating timelines by providing true visual renderings of how its apparel labeling solutions will appear in the real world. Historically, the complex production processes involved in these solutions made it challenging to simulate high resolution, real-life visualizations in software. By integrating Substance by Adobe, the leading software solution for 3D texturing, with Avery Dennison’s expertise of materials, design and manufacturing, these dynamic visualizations can be produced in the Browzwear platform. Designers can now develop, preview and test four label prototypes on garments: heat transfer (for exterior embellishments), care label (for printed fabric labels), sew down label (for woven materials), and hangtag (for paper products).

“This partnership is a momentous step forward in Avery Dennison’s pursuit to deliver digital innovations that enable the apparel industry to reduce the environmental impact of operations and supply chains. Integrating our material products into Browzwear’s three-dimensional design suite enables brands to eliminate material waste, carbon emissions during transportation, and time spent waiting for samples,” said Brian Cheng, director, digital transformation, Avery Dennison RBIS. “With Avery Dennison’s material integrations into the Browzwear platform, brands can now create, customize and preview a truly unique garment from concept to completion in a fully digital environment before physical production begins.”

As a leader in the retail branding industry, Avery Dennison continues to expand its digital capabilities across the end-to-end supply chain. The move to digitize the sampling experience is a critical part of an extensive suite of enhancements designed to improve the customer experience, resulting in increased speed and efficiency, as well as bringing crucial sustainability benefits to the overall process.

“Oversampling is a serious problem in our industry,” said Rana Sidahmed, senior global director, creative and marketing, Avery Dennison RBIS. “Alongside Browzwear and Substance by Adobe, Avery Dennison is bringing innovation to our customers and the industry at large by removing barriers from the production process and driving more regenerative business practices that elevate value at every stage in the supply chain. Beyond sustainability, bringing branding to the forefront of the design process enables brands to get their products to market faster, meeting the industry’s ever-increasing need for speed.”

In support of Avery Dennison’s 2030 sustainability goals, this partnership helps move the industry toward greater digitalization and highlights a shared vision of fashion driven by demand, not surplus, by delivering a unique value that the world’s most innovative brands are looking to unlock.

“Innovation for the apparel industry is top of mind for Browzwear at all times, and partnering with a global leader like Avery Dennison that is so passionate about creative and sustainable solutions is a great fit for us,” says Sean Lane, vice president of partnerships at Browzwear. “We’re excited to work together to enhance the design experience through true-to-life renderings, and ultimately continue our mission to increase time-to-market and reduce material waste.”

Browzwear will demonstrate the new 3D embellishment and material library during two upcoming webinars for its VStitcher and Lotta 2021.2 Edition:
● July 7, 2021 – 11 a.m. Eastern Standard Time
● July 8, 2021 – 11 a.m. Singapore Standard Time

Posted June 29, 2021

Source: Avery Dennison

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