Developer Of Mycelium Materials For Use As Leather Alternatives, MycoWorks Is Establishing Operations In Union County, South Carolina

COLUMBIA, S.C. — January 13, 2022 — MycoWorks, a biotechnology company that specializes in mycelium-grown materials for use as sustainable, luxury-quality leather alternatives, today announced plans to establish operations in Union County, South Carolina. The company’s $107 million investment will create 400 new jobs.

Established in 2013, MycoWorks’ patented Fine Mycelium™ process produces materials including Reishi — a globally recognized breakthrough in materials science — that mimics the performance of animal leathers and lowers environmental impacts. The material offers creative solutions and new design possibilities for fashion and luxury brands while offering relief to supply chain constraints.

Located at 260 Midway Drive in Union, MycoWorks’ new facility will increase the company’s capacity to meet the fashion and luxury industries’ growing demand for its materials, including its flagship product Reishi.

Operations are expected to be online in early 2023. Individuals interested in joining the MycoWorks team should email talent@mycoworks.com.

The Coordinating Council for Economic Development has approved job development credits related to this project.

“Deciding where to lay down roots was a big decision, but the partnership offered by state and local officials in combination with access to talent and amenities in the area made it easy,” said MycoWorks COO Doug Hardesty. “We look forward to growing a world class team and operation in Union County, South Carolina.”

“More and more innovative and sustainable companies are finding that South Carolina is an ideal location to establish operations, and we welcome MycoWorks to that growing roster of businesses,” noted Governor Henry McMaster. “The $107 million investment and creation of 400 new jobs will make a significant impact in Union County and beyond.”

“We are at a time of great transformation among various industries, and companies like MycoWorks are paving the way in their arena,” said Secretary of Commerce Harry M. Lightsey III. “We welcome this groundbreaking business to South Carolina and look forward to watching them succeed for years to come.”

“We are very excited to welcome MycoWorks to Union County,” said Union County Supervisor Frank Hart. “This project will greatly benefit the citizens of Union County through the jobs which will be created and the diversification of our industrial base within our community.”

“We say the Upstate is where manufacturing and technology intersect, and MycoWorks is showing it by choosing to scale up in Union County,” Upstate SC Alliance President and CEO John Lummus. “Their sustainable biotechnology products add high-tech opportunities to the region’s vibrant engineered materials ecosystem.”

 Posted: January 18, 2022

Source: South Carolina Office of the Governor

Arkema To Increase Its Global Pebax® Elastomers Production Capacity By 25 Percen

COLOMBES, France — January 17, 2022 — To support its customers’ strong growth, in particular in the sports and consumer goods markets, Arkema will increase its global manufacturing capacity for Pebax® elastomers by approximately 25 percent through an investment at its Serquigny plant in France.

Arkema announces a 25 percent increase in its global Pebax elastomer production capacity by investing in Serquigny in France. This investment will notably enable increased production of the bio-circular Pebax Rnew® and traditional Pebax ranges. This new capacity will produce a variety of highly specialized grades to meet growing demand in numerous demanding applications thanks to the lightweight, flexibility and excellent energy return of these materials. These properties are particularly appreciated in sports equipment, such as soles for running shoes, ski boots or technical textile, in consumer goods such as smartphones and flexible screens, as well as in other markets such as medical equipment.

Derived from renewable castor seeds, Pebax Rnew advanced bio-circular materials offer a sustainable solution to our customers who are increasingly driven by sustainability and social responsibility. Compared to other elastomers on the market, these materials have a carbon footprint that is up to 50 percent lower and can be fully recycled. In addition, this investment, which is scheduled to come on stream mid-2023, will lower the water consumption of the site by 25 percent thanks to process optimization.

“We are very excited to commit to an expansion in our Pebax elastomers capacity” said Erwoan Pezron, senior vice-president of Arkema’s High Performance Polymers Business Line. “The Serquigny plant has a long proven legacy in the production of these advanced materials, and we are delighted to add this new capacity to support our customers’ growing demand for high-performance sustainable materials. We will also continue to produce many of these materials at our Birdsboro plant in Pennsylvania.”

Posted: January 18, 2022

Source: Arkema

Eastman To Invest Up To $1 Billion To Accelerate Circular Economy Through Building World’s Largest Molecular Plastics Recycling Facility In France

PARIS — January 17, 2022 — This morning, French President Emmanuel Macron and Eastman Board Chair and CEO Mark Costa will jointly announce Eastman’s plan to invest up to $1 billion in a material-to-material molecular recycling facility in France. This facility would use Eastman’s polyester renewal technology to recycle up to 160,000 metric tonnes annually of hard-to-recycle plastic waste that is currently being incinerated.

The investment would recycle enough plastic waste annually to fill Stade de France national football stadium 2.5 times, while also creating virgin-quality material with a significantly lower carbon footprint. Eastman is the largest investor at this year’s “Choose France” event, which is focused on attracting foreign investment to France.

This multi-phase project includes units that would prepare mixed plastic waste for processing, a methanolysis unit to depolymerize the waste, and polymer lines to create a variety of first-quality materials for specialty, packaging, and textile applications. Eastman also plans to establish an innovation center for molecular recycling that would enable France to sustain a leadership role in the circular economy. This innovation center would advance alternative recycling methods and applications to curb plastic waste incineration and leave fossil feedstock in the ground. The plant and innovation center would be expected to be operational by 2025, creating employment for approximately 350 people and leading to an additional 1,500 indirect jobs in recycling, energy and infrastructure.

A circular economy is key to addressing the global plastic waste crisis and the climate crisis, which have both been at the center of attention in France and throughout Europe. This long-term partnership between France and Eastman will contribute to the EU achieving its sustainability goals, by reducing carbon emissions and enabling a circular economy. France has demonstrated tremendous leadership by recognizing the vital role of molecular recycling and supporting investments in innovation.

Eastman’s project has also garnered support from an impressive roster of global brands who share its commitment to solving the world’s plastic waste problem and view molecular recycling as a pivotal tool for achieving circularity. LVMH Beauty, The Estée Lauder Companies, Clarins, Procter & Gamble, L’Oréal and Danone are leading the way by signing letters of intent for multiyear supply agreements from this facility.

Eastman’s proven polyester renewal technology provides true circularity for hard-to-recycle plastic waste that remains in a linear economy today. This material is typically incinerated because it either cannot be mechanically recycled or must be downcycled with existing technology. This hard-to-recycle waste is broken down into its molecular building blocks and then reassembled to become first-quality material without any compromise in performance. Eastman’s polyester renewal technology enables the potentially infinite value of materials by keeping them in production, lifecycle after lifecycle. With the technology’s inherent efficiencies and the renewable energy sources available in France, materials can be produced with greenhouse gas emissions up to 80-percent less than traditional methods.

“Accelerating the transition to a circular economy is one of the main challenges in the years to come. Eastman’s substantial investment in France demonstrates our country’s willingness to embrace innovative technologies that will help us achieve our ecological and economic ambitions, by revolutionizing our country’s plastics recycling capacities,” said Barbara Pompili, French Minister for Ecological Transition. “France has always been at the forefront of this journey, and together with Eastman, is giving itself the means to achieve its ambitious plastics recycling targets set for 2025. We are very excited to welcome a company that has a 100-year history of innovation at a global scale and more than 30 years of molecular recycling experience.”

Agnès Pannier-Runacher, French Delegate Minister for Industry stated: “Eastman’s world-scale project will allow France to position itself as a European leader in new technologies for recycling and recovering plastic waste. This investment is the result of the ambitious approach to industrial reconquest led by the Government since 2017, which has enabled France to become the most attractive country in Europe from 2018 onward for industrial projects. With this project, which is an important step for our sovereignty, we are giving ourselves the means to achieve our ambitions in terms of ecological transition while creating sustainable jobs in manufacturing, infrastructure and energy. We look forward to developing this relationship with Eastman.”

“The investment in France is a significant step forward in Eastman’s strategy to accelerate a circular economy globally. Eastman is proud to partner with the French government to actively contribute to France’s and the EU’s bold commitments,” Costa said. “France has demonstrated their commitment toward a sustainable future and Eastman has set similar, ambitious carbon and circular economy goals. The announcement today has been made possible thanks to the support of President Macron, the French government and its agency Business France, who have worked with impressive urgency to enable and incentivize this large and complex project. We look forward to working together for the long term and offer necessary innovations to recycle plastic waste and protect our planet for future generations.

“The plan to build the world’s largest plastics recycling facility in France is an important part of our overall circular economy strategy,” Costa added. “Today’s announcement is a key milestone towards our commitment, and we expect to achieve additional milestones in the coming months, including agreements related to securing the plastic waste that will be raw material supply, securing government incentives, and the site location decision.”

Posted: January 18, 2022

Source: Eastman 


Vegeto Launches A High Performance Insulation Material Made Of Milkweed

Vegato milkweed insulation

COWANSVILLE, Canada— January 18, 2022 — Vegeto, a Canadian supplier in the sustainable production and processing of plant textile fibers, innovates with the launch of a high performance milkweed insulation material. This new innovative product represents a preferred, ecofriendly solution for the outdoor clothing and equipment market, notably jackets, handwear and sleeping bags.

“This new insulation material fills a gap in the textile industry: a plant-based, ecofriendly insulation textile that makes no compromise on performance. Our alternative, conceived and produced in Canada, does not rely on the usual model of using animal-sourced or petroleum-based products; we are sowing the seeds of change for the entire garment and textile industry” mentioned Ghyslain Bouchard, general manager of Vegeto.

Performance for the great outdoors

The non-woven laminated textile insulation is a mix of milkweed and kapok fibers, and a biopolymer made from cornstarch. Testing conducted at an independent laboratory (CTT Group) confirms the product’s exceptional thermal insulation properties. The CLO value ranges from 2.5 to 4.5, depending on the weight of the chosen product — 100 grams per square meter (gsm), 150 gsm, 200 gsm and 250 gsm.

This weight range meets the insulation needs for mild spring weather as well as for winter’s frigid temperatures. “Study of the milkweed fiber’s properties revealed that its tubular form makes it an excellent thermal insulation material. The hollow part of the fibre stores air and maintains temperature. It’s this natural characteristic, which synthetic materials try to reproduce, that inspired us to create our milkweek insulation textile” Bouchard explained.

Ghyslain Bouchard, general manager of Vegeto

Eco-friendly, naturally

When choosing a textile insulation material, selection is limited to synthetic products, mostly composed of petroleum derivatives, or animal-sourced materials. From production to their end of use, synthetic materials have harmful effects on the environment. “To reduce a product’s impact at the end of its useful life, Vegeto uses plant-based components that will break down into industrial compost at the end of the garment’s or accessory’s useful life,” Bouchard mentioned.

Furthermore, consumers’ perception towards fur and duvet is changing. “There is no denying the efficiency of duvet; however, it is quite expensive and does not fit in with the vegan lifestyle. Our insulation material succeeds in combining performance and respect for the environment and animals,” Bouchard added.

Big names with big interest

Major clothing brands are levering this trend by incorporating more and more eco-friendly materials into their fashion collections. “We want to work with manufacturers who share our business philosophy. What Vegeto has accomplished sets the pace for the industry and we hope to get manufacturers on board and inspire them to explore further, off the beaten path,” Bouchard said.

Investment is key to stable production

Vegeto — a true pioneer in its field — has succeeded in developing a “field to fiber” transformation process, exclusive in Canada, that meets the ever-growing demand for green raw materials.

Past investments in the development of machinery have today lead to the efficient processing of plants into textile fibres. Thanks to the technical expertise of the Vegeto team, the company has the capacity to produce unique, high performance textile blends. Textile engineers, agronomists and machinery operators work hand in hand to manufacture this new generation of eco-friendly materials.

“I’ve always said that milkweed was the fibre of the future. We persevered through our unsuccessful trials, we built the machinery we needed to process the fiber. We always believed in this project, and the high performance product we now have on hand proves that it was all worthwhile,” Bouchard emphasized.

Although widely common in Canada, milkweed and its virtues remain rather unknown. Vegeto works with Canadian farmers wishing to harvest a stable milkweed crop meeting textile-grade standards. Growing demand for the indigenous plant leads the company to consolidate more and more partnerships with farmers to ensure long term supply.

Posted: January 18, 2022

Source: Vegeto


Indorama Ventures’ Hygiene Division Achieves ISCC Plus Certification For Two Manufacturing Sites

BANGKOK, Thailand — January 2, 2022 — The Hygiene Division of Indorama Ventures Public Co. Ltd. (IVL), a global sustainable chemical company, is pleased to announce that two of its manufacturing sites have achieved International Sustainability Carbon Certification Plus Certification.

FiberVisions’ Varde site in Denmark, a polypropylene fiber producer, and AVGOL’s Uzlovaya site in Russia, a spunlaid nonwovens producer, satisfied audits related to traceability and the reasonable use of biomaterials.

Shachar Rachim, CEO, IVL Hygiene Division, part of IVL’s Fibers business segment, said: “This accreditation underscores our commitment to support our customers to achieve their carbon dioxide reduction targets through using carbon neutral fibers. The certification is assurance that our nonwoven fabrics and fibers meet all the ISCC’s demanding standards for recycled-renewable materials. Our certified facilities can trace the product’s composition through the supply chain, without needing to requalify the materials.”

IVL expects that the ISCC Plus certification of these two sites will be followed by similar certifications at other manufacturing plants. A broad portfolio of technologies is being developed to address how component materials interact with the environment to improve recyclability, reduce raw material consumption, and minimize the impact of fugitive wastes.

Posted: January 18, 2022

Source: Indorama Ventures

The European Committee Of Textile Machinery Manufacturers (CEMATEX) Launches Start-Up Valley To Support Entrepreneurship

ZURICH — January 18, 2022 — CEMATEX, the European Committee of Textile Machinery Manufacturers, has launched a new initiative to support start-ups with new and innovative offerings, and to inspire innovation for the textile, garment and fashion industry.

The owner of ITMA and ITMA branded exhibitions, CEMATEX will provide selected young enterprises with solutions for the textile and garment industry with a grant to exhibit at the Start-Up Valley during ITMA 2023. The CEMATEX Start-Up Grant will cover the rental costs of a special design stand and fittings, as well as entitlements such as business matching.

CEMATEX President Ernesto Maurer said: “We are excited to launch this initiative to attract innovative start-ups to ITMA 2023. The Start-Up Valley will be a good complement to the ITMA Research & Innovation Lab.

“As the largest textile technology exhibition attracting leading textile and garment manufacturers from around the world, ITMA offers young entrepreneurs a useful platform to put their innovations in front of a global audience, to find investors and collaborators and to leverage industry connections and professional networks.”

In addition to exhibiting at ITMA 2023, Start-Up Valley exhibitors can also take part in various onsite activities, including speaking at the Innovator Xchange and participating in the ITMA Sustainable Innovation Award and Innovation Video Showcase.

Eligibility and selection

To be eligible for the grant, start-ups must have a product or service that is within ITMA 2023’s exhibit profile. The company should also be incorporated for not more than 8 years, and has either generated revenue for at least a year or raised capital from investors or grants from other incubator programs.

A key selection criterion is the environmental, economic and/or disruptive impact of the innovation, solution or product. Other criteria include the scalability of the innovation and its relevance to ITMA’s theme: Transforming the World of Textiles, and the four trending topics, namely advanced materials, automation and digital future, sustainability and circularity, and innovative technologies.

Applicants are also advised to share information such as reference partners to institutions, associations, or commercial partners and the innovative and intellectual content for their products, services, patents or applications, and if they have won any awards.

A panel of industry experts has been invited to form the selection committee to evaluate the start-ups. It comprises:

  • Chris McHugh, Dry Fibre Development Manager, Advanced Manufacturing Research Centre (AMRC) with Boeing (United Kingdom);
  • Elin Larsson, Programme Manager, RISE Research Institutes (Sweden); and
  • Ruggero Frezza, President, M31 Italia Srl (Italy).

Interested start-ups may apply for the CEMATEX grant by June 30, 2022. Successful applicants will be advised by 28 October 2022. For more information, visit www.itma.com/exhibitors/start-up-valley.

ITMA 2023 will be held at Fiera Milano Rho, Milan, from June 8-14, 2023. The exhibit profile has been expanded to include a dedicated chapter on textile reinforcement structures for composites. The deadline for stand space application is 15 March 2022. More information can be found on www.itma.com. For participation enquiries, please email: application@itma.com.

The last ITMA exhibition, held in Barcelona in 2019, featured exhibits from the entire textile and garment making value-chain, including raw materials and fabrics. It drew a record-breaking participation of 1,717 exhibitors from 45 countries and visitorship of over 105,000 from 136 countries.

Posted: January 18, 2022

Source: The European Committee of Textile Machinery Manufacturers (CEMATEX) and ITMA Services

VDMA: Webtalk On Recycling Of Man-Made Fibres With More Than 400 Registrations

FRANKFURT, Germany — January 17, 2022 — The next VDMA technology webtalk is scheduled for 19 January (2:00-3:30 pm CET). The event “Recycling of man-made fibres – challenges and solutions towards a textile circular economy” already attracted more than 400 registrations.

The speakers and their topics at a glance:

Amrei Becker, Institut für Textiltechnik der RWTH Aachen University

Current developments of technical solutions for textile recycling

Numerous processes to recycle plastics are described in the literature. However, fibre blends, multilayer constructions and textile-specific impurities make the recycling of synthetic textiles a particular challenge. In this webinar, challenges and solutions for the recycling of synthetic textiles will be presented and discussed.

Markus Reichwein, Oerlikon Textile

Innovative Manmade Fibers Solutions support a sustainable textile value chain

The right technologies for recycling and energy efficiency are key requirement for a sustainable Manmade Fiber Industry. Oerlikon Manmade Fibers is describing a cascaded approach into new technologies as well as different material sources outlining the need for versatile solutions.

Two more technology webtalks are already scheduled for February:

Resource-saving in Textile Processing – Continous Dyeing and Washing Latest news from Monforts, DyStar® and Goller

February 3rd 2022, 01:00 pm CET

Speakers and their topics:

Jonas Beisel, A. Monforts Textilmaschinen: Econtrol®: Continuous dyeing under ecological and economical aspects

Bertram Seuthe, DyStar Colours Distribution: DyStar®’s Sustainable Concepts for Continuous Dyeing

Guido Seiler, FONG’S EUROPE: Continuous washing after dyeing – flexible and efficient with GOLLER SINTENSA and EFFECTA compartments.



Another webtalk under the title Sustainability with minimal application with the companies PLEVA and WEKO is already scheduled for 19.02.22. Information will follow!

After the presentations, the experts will be available to answer the participants’ questions.

More information and registration is possible via this link (no participation fee):

https://en.industryarena.com/vdma-textile-machinery/webinar

Posted: January 17, 2022

Source: VDMA Textile Machinery

 

New Zero-Twist Towel From KARL MAYER Pushes The Range For The Premium Segment

OBERTSHAUSEN, Germany — January 17, 2022 — In June 2021, KARL MAYER launched its TM 4-TS EL terry knitting machine with the new working width of 210″ and in a gauge of E 28 in China, and shortly afterwards the textile experts at the Chinese subsidiary developed a first new product on the newcomer. The work involved processing Solucell, a twisted cotton yarn with low twist and environmental benefits over conventional counterparts, into a snug zero-twist towel article. The innovative product is softer and more compact than previous terry fabrics, perfectly meeting the current market demand for high-quality offerings.

Quality comes before price

For a long time, quality of life in China was associated with the purchase of high-priced, latest models of cell phones, cameras, computers and the like, but now people are rediscovering their love of details, such as cozy home textiles. Towels in particular are in daily use and closely associated with a pleasant everyday life. On the domestic market, absorbent bathroom products were traded for years as low-price items. In the recent past, however, purchasing behavior changed. Consumers purchase new towels more often and pay more attention to their quality. In addition, the demands placed on the product are increasing. It’s no longer just the basic functions — cleaning and drying — that are in demand, but a soft, full handle, a variety of colors and different styles. The trend shift away from price orientation towards quality and brand competition is being given new impetus by the new development from KARL MAYER.

Soft, voluminous and durable – premium quality terry towels

The new article is based on the proven double face design for terry fabrics. The basic design here consists of a pillar stitch-weft lapping combination implemented by the GB 2 and GB 3 ground guide bars, which provides stability in the longitudinal and transverse directions. GB 1 and GB 4 are responsible for the terry loops on both sides. In combination with the yarn selection, the loops form a uniformly voluminous, soft surface. GB 2 processes polyester. GB 1, GB 3 and GB 4 were threaded with a combination of cotton and Solucell. The cotton content of the finished product is just under 94 percent. The use of Solucell results in terry loops of pure cotton, with low twist and linear density. The yarn material is fluffier than the previously used highly twisted cotton yarns and enables an extremely soft, even surface as a quality predicate.

The machine gauge used has further positive effects on the quality. Due to a configuration in E 28, the TM 4-TS EL produces fabrics with a high loop density, which ensures a full, compact handle. The terry loops are also firmly interlaced into the fabric ground. This allows the towels to be used for a long time without any loss of quality. A sample of the new zero-twist towel can be found in the Pattern section of this issue of “Kettenwirk-Praxis“.

Processing without restrictions

There are many types of home textiles, and depending on the end use of the products, different processes have to be combined in their manufacture. When it comes to the production of terry fabrics, the TM 4-TS EL is an efficient and universal machine. The all-rounder processes spun yarn in gauges ranging from Ne 60 to Ne 12, and is suitable for the production of towels, bathrobes and other bathroom articles. Equipped with four guide bars and electronic guide bar control, the TM 4-TS EL meets the most diverse market requirements. The machine also impresses with its ease of operation, reliability and excellent price/performance ratio. During production of the new zero-twist towel, the intended maximum speed of 800 min-1 was achieved without any problems.

To extend operating time without changing beams, the warp beam support can be modified to accommodate beams with larger flange diameters. For GB 1 to GB 3, 40″ warp beams are possible. GB 4 can be equipped with the yarn material of warp beams with 50″ flange diameter.

Flexible warp preparation

For the production of warp beams, KARL MAYER has the right direct warping machine on offer in the form of the ISO COTTON. The model is available in ISO COTTON 21/40 and ISO COTTON 84/40 versions. The larger machine produces warp beams with dimensions that are also common in weaving.

In addition, warp beams from warp preparation systems for weaving can also be used on the TM 4-TS EL. KARL MAYER offers the appropriate warp beam support and suitable technology for this purpose: a modification kit for existing WARPDIRECT and BENDIRECT models. The modification option should be of particular interest to manufacturers of woven terry fabrics. Unlike weaving, no sizing and desizing is required for warp knitting. This saves chemicals, water and energy. Moreover, warp knitting machines are more productive than their technological counterparts, air-jet looms.

Further work already planned

KARL MAYER’s textile product developers have gained extensive experience in the field of terry knitted fabrics, particularly with regard to the perfect match between the gauge and the yarns used, and in terms of the design of the knitted structure. In their work, they focus on the appearance as well as on the performance and practicability of the towel. In a next step, the textile experts want to process functional antibacterial yarns on the terry knitting machine, thus, promoting the hygiene aspect.

Posted: January 17, 2022

Source: KARL MAYER

BASF To Expand European Production For Hexamethylenediamine And Polyamide 6.6

LUDWIGSHAFEN, Germany — January 17, 2022 — BASF has decided to build a new hexamethylene diamine (HMD) plant in Chalampé, France. The new plant is set to increase BASF’s annual HMD production capacity to 260,000 metric tons. Production is expected to start in 2024. Furthermore, BASF will expand its polyamide 6,6 production in Freiburg, Germany, starting 2022.

The planned investments will further expand the polyamide 6.6 business that BASF acquired from Solvay in 2020. “With this new HMD plant in Chalampé and the expansion of the polymerization in Freiburg, BASF ensures that customers can be reliably supplied with HMD and PA6.6, while also addressing increasing demand in the market,” said Dr. Ramkumar Dhruva, president of BASF’s Monomers division.

HMD is a precursor used in the production of high-quality polyamide 6.6 plastics and coating raw materials. Among other things, these products are used in the automotive industry as well as in the production of special fibers.

Posted: January 17, 2022

Source: BASF SE

Haelixa Marks And Traces Recycled Cotton For Soorty

ZURICH — January 17, 2022 — Haelixa and Soorty are pleased to announce the start of their collaboration with the goal of traceability using DNA markers. Haelixa’s innovative technology helps Soorty to support claims related to the use of recycled cotton in their denim products. This unique collaboration opens the door to significant, new business opportunities for both companies and will enable them to meet customers’ needs on a greater scale.

Both companies share an approach that combines technology and innovation to foster sustainability in the denim industry. Haelixa’s DNA marker allows tracing from fiber — virgin or recycled — to finished garment. The company has developed a unique DNA marker to be able to identify Soorty’s recycled cotton. The marker is solved in liquid and then applied to textile waste before mechanical recycling takes place in the spinning mill in Pakistan. Spot checks are done with the intermediate products as well as tests with the final garment to prove that the product indeed contains the recycled cotton. The test is based on highly scalable PCR technology that is 100 percent reliable and has forensic validity.

Being able to prove its claims is crucial for Soorty as the company has a strong focus on sustainability, and recycling is a major pillar of its sustainability strategy with a current recycling proportion of around 23 percent. The new waste segregation system is expected to further improve the recycling proportion by another 10 percent yearly.

Haelixa will also offer Soorty’s clients the use of its label “Marked & Traced by Haelixa” for garments. So Soorty customers can inform the end consumer about their supply chain transparency efforts using a solid technological traceability solution. The label can be complemented with a QR code linking to a dedicate landing page, where the brands can bring their product story to life and enable customers to access supply chain and product verification data.

Mansoor Bilal, vice president, Marketing Research and Innovation, at Soorty said about the future of the cooperation: “With the emerging concerns for environment, Soorty as a responsible stakeholder of society has pledged to make its manufacturing process more sustainable, transparent and traceable. After taking variables and standards into consideration, we are pleased to announce that we have collaborated with Haelixa, the pioneer of sustainability solution. Haelixa will help us attain the goal of traceability via DNA marker, which is a novel technology to trace the roots of finished goods. Irrefutably, Haelixa and Soorty’s partnership will prove to be successful in the journey of sustainability.”

Michela Puddu, Co-Founder and CEO of Haelixa commented: “With recycling becoming a major trend, there is also an alarming number of unsubstantiated claims related to the use of recycled fiber in garments. To differentiate and re-build consumer trust more and more manufacturers and brands use markers to be able to authenticate recycled fibers in the final garment. ”

Posted: January 17, 2022

Source: Haelixa Ltd./Soorty

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