GUESS? Inc. Announces Partnership With Los Angeles Football Club

LOS ANGELES — July 26, 2018 — GUESS and the Los Angeles Football Club of Major League Soccer (MLS) are embarking on a 360-degree partnership launching today, July 26, 2018.

Through this partnership, GUESS will become the official denim partner who will be the provider of off-field custom suiting and fashion looks for the historic, new professional men’s soccer team in Los Angeles. Players will be seen in custom Italian made suiting made by Marciano, a sophisticated brand extension under the GUESS umbrella as well as contemporary fashion looks from GUESS’ men’s line, infusing style and personality into the American professional soccer scene.

The partnership, a first of its kind in MLS and for the iconic fashion brand, will span across a 3-year commitment supporting the new team which plays in the heart of the city that has been the birthplace of GUESS since 1981. GUESS has always had a strong connection to the surrounding community and takes prides in being one of the first denim brands to establish roots in downtown Los Angeles. From philanthropy to education, the city of Los Angeles has always been central to GUESS’ ethos and brand identity.

LAFC is coached by Bob Bradley and includes MLS All-Stars Carlos Vela and Laurent Ciman, as well as standouts such as Marco Urena, Diego Rossi, Adama Diomande and Benny Feilhaber. LAFC’s 30-person ownership group is comprised of local leaders and innovators of industry with intellectual capital, financial prowess, operations expertise and success in the fields of entertainment, sports, technology and media — such as Peter Guber, Will Ferrell, Mia Hamm, Nomar Garciaparra and Magic Johnson.

Banc of California Stadium, the new state-of-the-art home of LAFC, is less than three miles from the GUESS HQ making this a synergistic move for the brand and the team.

Posted July 26, 2018

Source: Guess? Inc.

Mad Engine LLC And Epic Games Partner To Launch Fortnite™ Apparel

SAN DIEGO — July 26, 2018 — MAD ENGINE LLC today announced a new partnership with Epic Games to create a range of Fortnite™ apparel for North America, in a deal brokered by IMG.

The new Fortnite branded collection will feature apparel items including fashion knits, long and short sleeve tops, swimwear, outerwear and sportswear sets. Additional accessories will also be available in the Canadian market.

“We are excited to work with the teams from Epic Games and IMG to bring compelling apparel programs to retail for both fanatics and casual Fortnite fans,” said Danish Gajiani, CEO of Mad Engine. “Apparel presents the perfect opportunity to bring this pop culture phenomenon to players, offering them continuously refreshed product reflecting the dynamic world of the game.”

Mark Rein, co-founder of Epic Games commented: “Mad Engine works with some of the best brands in the world to bring cool, high-quality apparel to fans. Our players deserve the best, so partnering with Mad Engine was a natural choice.”

Launching in summer 2018, the collection will be available for purchase from specialty retailers nationwide.

Fortnite is the action building game from Epic Games that lets you drop into a massive 100-player PVP Battle Royale or team up with friends in a co-op campaign to Save The World against a horde of monsters. Craft and loot in giant worlds where no two games are ever the same. Fortnite Battle Royale is free and available on PC, Mac, PlayStation 4, Xbox One, iOS, and soon, Android.

Posted July 26, 2018

Source: Mad Engine LLC

FilSpec™ In Reorganization Mode To Support Growth

SHERBROOKE, Canada — July 26, 2018 — In order to pursue the growth strategy implemented over the past 24 months, FilSpec™ is integrating new resources and reviewing the organizational structure of its plants in Sherbrooke, Quebec, and at FilSpec USA in Ellerbe, N.C.

This approach aims to achieve organizational excellence in order to adapt to current and future market needs. FilSpec™ will thus be more able to support its customers and make the most of the talent of its employees, its most precious resource and one of its major assets.

Supporting customers in their growth strategy

Since its beginnings, FilSpec™ has always stood out for its ability to innovate and do things differently to keep pace with the market and succeed despite the difficulties that have affected the textile industry. The international expansion as well as the production of several new innovative technical yarns are encouraging the company to review its organizational structure to better meet the new demands of customers now spread across the United States, Mexico, South America and Europe.

Appointments and New Positions

This reorganization brings changes to the current structure and leads to the creation of some new positions.

Chantal Adam, internal sales representative, will be promoted to Senior Internal Sales Representative. Brigitte Roy was also hired to the position of customer service representative. She has several years of experience in customer service and knows the textile industry. In addition, Kaoutar Bensaid will join the team as Quality and Continuous Improvement Engineer. His master’s degree in mechanical engineering and his bachelor’s degree in industrial engineering (textile and clothing) make him the ideal person to deploy the full potential of the Sherbrooke plant.

At FilSpec USA in Ellerbe, Clyde Smith was promoted to plant manager, a well-deserved recognition after several years of work within the company. Tammy Morrow Joyner, also a long-time employee, was promoted to the position of planner. In addition, Charity Davis, with more than 15 years of customer service experience, has been hired to fill a position at this level and ensure customer satisfaction. In addition, Geri Clark has been recruited to become director of Human Resources and ensure the well-being of employees and the hiring of key resources.

Organizational excellence is what sets FilSpec™ apart to offer its services to even more satisfied customers.

Posted July 26, 2018

Source: FilSpec™

Daniel Liba Appointed CEO Of bergertextiles

KREFELD, Germany — July 26, 2018 — bergertextiles — a developer and supplier of digitally printable textiles, staging and event fabrics and accessories — has appointed Daniel Liba CEO effective July 1 2018.

In the newly created role, Liba leads the global business of bergertextiles, which supplies customers in 60 countries from its headquarters in Krefeld, Germany, and subsidiary offices in California and Shanghai, China. He is supported by the regional managing directors in Germany and the United States.

Joint managing directors for bergertextiles in Germany, Marc Nitsche and Gerrit Rauch, remain with the company and will continue to contribute their experience and depth of specialist industry knowledge to drive the company’s growth.

Daniel Liba brings 20 years of business management experience to bergertextiles, having occupied a range of sales, product marketing and purchasing roles before rising to the position of managing director of Brand Addition, a full-service promotional products agency.

Rod Larson, CEO of bergertextiles’ holding company commented: “In searching for the right individual to shape the future of bergertextiles, we looked for someone with excellent leadership skills, founded on experience of multiple sectors and go-to-market models. We’re very pleased to have found someone with Daniel’s commercial credentials. He is both internationally oriented and deeply rooted in bergertextiles’ home market, and has vast experience of dealing with international customers and suppliers. We’re confident he has the capability and expertise to build on the management team’s achievements to date and make the most of the rich opportunities for bergertextiles’ continued growth.”

Daniel Liba said: “bergertextiles has deep heritage in the digital print textile sector and has achieved its strong reputation through market-defining product innovation, technical excellence and superior customer service, enhanced in recent years by strong investment in areas such as warehousing and customer support.

“It’s a privilege to join an established business with such a positive market position, and to have the exciting opportunity to lead bergertextiles through the next phase of its evolution. I look forward in particular to working with the regional bergertextiles offices to further develop our strength as a global supplier, to creating new products driven by the needs of end customers, and to exploring the potential for bergertextiles to address new markets.”

Posted July 26, 2018

Source: bergertextiles

American Eagle Takes It To The Ne(X)t Level With Fall Jeans Campaign

NEW YORK CITY — July 26, 2018 — American Eagle announces the launch of its multifaceted Ne(X)t Level Jeans Campaign as an extension of its #AExME brand platform, which celebrates freedom, individuality and difference. The fall campaign intersects the worlds of fashion, music, and youth culture by highlighting how real customers express themselves in AE’s Ne(X)t Level jeans.

“Our fall campaign and back-to-school collection — featuring Ne(X)t Level jeans at the core — is setting standards for innovation, style, fit and quality,” said Chad Kessler, American Eagle Global Brand President. “This fall we are delivering a curated assortment of great fashion to inspire our customers to take what we make, and make it their own.”

The Ne(X)t Level Jeans Campaign includes:

  • #AExME: This fall, the platform will introduce 12 real customers, including an AE store associate, who were photographed in environments that reflected music and creativity. Shot and filmed in and around Nashville and Detroit, each cast member shares their individual stories and style in the back-to-school collection.
  • Make Moves Video: The freedom to move in your jeans without compromising style, or self, is the theme of AE’s inspiring Make Moves video. Set to Kendrick Lamar’s DNA and shot across the U.S. by French cinematographer, Mathieu Plainfosse, the dynamic video captures real customers expressing how they move through daily life in AE Ne(X)t Level jeans. The diverse cast reflects varied backgrounds, genders, sizes and passions, and highlights the spirit that drives youth culture.
  • #AExME Artists: AE has teamed up with Universal Music Group and Brands (UMGB), the brand’s strategy division of Universal Music Group (UMG), to identify a select group of some of today’s hottest emerging acts. #AExME Artists include Bea Miller, Bibi Bourelly, Jade Bird, Lewis Capaldi, and Trinidad Cardona. A digital content series will document each artist’s journey giving viewers insight into their musical aspirations. Each artist will be integrated into the campaign wearing AE jeans.
  • #AEJeans Made For You: Embracing the uniqueness of all bodies and recognizing that no two customers wear their jeans the same way, the brand will introduce its #AEJeans Made For You denim guide for men and women. The digital guide will celebrate diverse body shapes and highlight how its range of sizes are made to move and make the customer feel their best.
  • Rock the Vote T-Shirt Design Contest: Building upon AE’s continued partnership with Rock the Vote, a nationwide t-shirt design contest was launched to ask customers to express how they drive change through art. Four customer designs will be produced and sold online and at select stores starting September 21. One hundred percent of sales will benefit Rock the Vote.

Follow along @americaneagle and #AExME on social, and www.ae.com/aexme to shop the back-to-school collection.

Posted July 26, 2018

Source: American Eagle Outfitters

HanesBrands Appoints Geralyn R. Breig To Board Of Directors

WINSTON-SALEM, N.C. — July 26, 2018 — HanesBrands, a global marketer of everyday basic apparel under world-class brands, today announced the appointment of consumer products industry veteran Geralyn R. Breig to the company’s Board of Directors.

With the appointment of Breig, whose term runs until the 2019 annual meeting of stockholders, the Hanes board has 11 members. She will serve on the Board’s audit committee.

Breig, 56, who has had an accomplished 35-year CPG career in executive, marketing and omnichannel business development roles, is the founder and CEO of AnytownUSA, a new e-commerce marketplace that sells certified American-made consumer products.

“Geralyn’s successful track record of transforming consumer brands and businesses will be an asset to us,” Hanes Chief Executive Officer Gerald W. Evans Jr. said. “We look forward to Geralyn’s perspective as HanesBrands continues to focus on key growth drivers, including brand innovation, omnichannel expansion, and international expansion.”

In her career prior to launching AnytownUSA, Breig held executive leadership positions with C & J Clark Ltd. as president, Clarks, Americas; with Avon Products Inc. as president of Avon North America and general manager of Avon USA; and with Campbell Soup Co. as president of Godiva Chocolatier International and earlier as vice president of marketing for Pepperidge Farm, Inc. She has also held marketing and brand management positions with Kraft Foods Inc., General Foods Corp. and Procter & Gamble.

“We conducted a search to add a board member who would expand the depth and breadth of our board’s marketing, consumer brand building and online commerce experience,” said Hanes Chairman of the Board Richard A. Noll. “We are delighted to welcome Geralyn to our team and look forward to her contributions to the success of our company.”

Breig also serves on the board of directors of 1-800-Flowers.com, Inc., and Welch Foods Inc. She earned her bachelor of science degree in economics from the University of Pennsylvania.

Posted July 26, 2018

Source: HanesBrands

 

Indorama Ventures Completes Acquisition Of Avgol Industries

BANGKOK, Thailand — July 26, 2018 — Indorama Ventures Public Co. Ltd. (IVL), a global chemical producer, announced the completion of its acquisition of Avgol Industries, a global manufacturer of nonwoven hygiene fabrics, listed on the Israel’s Tel Aviv Stock Exchange.

Indorama Ventures has previously announced its agreement to acquire Avgol on May 14, 2018. The acquisition is well aligned with IVL’s strategy of pursuing accretive growth opportunities in the high value-added hygiene segment. Avgol is a leading manufacturer of high-performance nonwovens for hygiene applications serving the global baby diaper, adult incontinence and feminine hygiene markets. Avgol offers a comprehensive range of nonwoven fabrics and has broad expertise in developing and manufacturing customized solutions to address consumer requirements. It has six production sites globally in Israel, the United States, Russia, China and India, with a combined production capacity of 203,000 tonnes/annum, and has around 900 employees worldwide.

The acquisition offers extensive value creation and synergy within Indorama Ventures, including growth opportunities in adjacent segments through the strong innovation pipeline. The addition of Avgol reinforces IVL’s existing leading position in this segment. IVL is now able to offer a full suite of personal hygiene-oriented nonwoven products that best serve customer needs.

Aloke Lohia, group CEO of Indorama Ventures, said: “We are thrilled to have completed the acquisition of Avgol, and welcome Avgol’s employees to the Indorama Ventures family. This acquisition is another testament to the work of our team and their focus on providing the best value to our customers and driving long-term value creation for our shareholders.

Avgol is an excellent complement to the IVL’s HVA portfolio, and brings a unique expertise in high-performance nonwoven. Given their distinctive position and strong reputation in the personal hygiene segment, IVL now have significant presence in this high-growth market, and are well-positioned to capture new growth opportunities.”

Posted July 26, 2018

Source: Indorama Ventures

ITMA Asia + CITME 2018 Exhibitor Preview: Karl Mayer

OBERTSHAUSEN, Germany — July 26, 2018 — At the upcoming ITMA ASIA + CITME to be held October 15-19, 2018, at the National Exhibition and Convention Center in Shanghai, Karl Mayer will be present on Stand B 11, H 4, with an innovation show on the mega trends of our time, demonstrating how it is possible to implement such major topics as innovations, digitization and sustainability.

As far as digitization is concerned, Karl Mayer underlines its position as the undisputed number one in the market. For the development of new digital solutions with high customer benefit, Karl Mayer recently set up its own company. Karl Mayer’s new, digital brand will be launched at ITMA ASIA + CITME.

Concerning the topic of sustainability, the company will provide versatile solutions under the motto “Cleaner. Productions“. These include new warp knitting machines which have a lower energy consumption due to their intelligent technology, and application concepts with increased advantages for the environment. One of the highlights will show how it is possible to replace formerly mainly woven articles by warp-knitted textiles as an ecological alternative. An example in this respect is TERRY.ECO for the manufacture of terry articles.

The warp preparation business unit will be displaying a sizing machine with minimum resource consumption. Less demand for water, energy and sizing agents also means less costs and, thus, even more advantages for the customers. The technical core of the machine with focus on the ecological aspect will be presented during the trade fair. Besides, a new direct beamer with improved price-performance ratio will also be premiered at ITMA ASIA + CITME.

For the production of technical textiles, Karl Mayer will be demonstrating comprehensive expertise in Shanghai. Especially in the building and construction industry it is possible to open up new, lucrative areas of application by using textiles produced on Karl Mayer machines. Important keyword here is textile concrete.

Moreover, during the trade fair in Shanghai, Karl Mayer will invite its guests to take part in an in-house show at its plant in Changzhou. Here, the visitors will have the opportunity to see a performance show of the new COP 5 EL equipped with five guide bars, as well as lace raschel machines featuring an excellent price-performance ratio, and new developments in the double-raschel and terry-fabric fields. Besides, the visitors will also have the chance to see market-oriented developments for the warp preparation business, especially for the players in the shirting and sheeting market, and in the denim sector.

In other words: an exhibition full of future chances will be waiting for Karl Mayer’s guests.

Posted July 26, 2018

Source: KARL MAYER Textilmaschinenfabrik GmbH

Furniture And Decorative Fabrics: Heimtextil Expands Its Offer

FRANKFURT — July 26, 2018 — With more than 400 international manufacturers, the product range of upholstery and decorative fabrics as well as upholstery and artificial leather at Heimtextil is wider than ever before. The world’s leading trade fair for home and contract textiles, to be held next January 8-11, 2019, in Frankfurt is now further expanding its spectrum across a total of six hall levels.

‘The upholstery and decorative fabrics segment has been growing very successfully for several years now. In 2019, all the relevant European suppliers of upholstery and decorative fabrics, upholstery and artificial leather will be presenting themselves across the three levels of hall 4 for the first time’, said Olaf Schmidt, vice president, Textiles & Textile Technologies, Messe Frankfurt. The most important manufacturers of upholstery fabrics from Asia that also have export experience will also be represented in halls 1 and 5. All in all, Heimtextil combines the world’s largest and most international range in this segment, thus creating the best order options for buyers from the furniture and home textile industries as well as textiles editeurs.

Sustainable, weatherproof and suitable for commercial properties

Healthy living and working remains one of the top themes in the interior textiles sector. Furniture and decorative fabrics also make a contribution: they are able to optimize rooms climatically and acoustically and decisively improve the feel-good factor. In this respect, the on-trend fabrics are certified organic, waterproof and/or flame-retardant. At the same time, the textiles — despite all their high-tech — have a very natural appearance. This also applies to outdoor fabrics in linen, flannel or woven looks. When it comes to soft feel-good textiles for indoors, high quality wool is exploited to the full. Also on the rise are denim fabrics that sometimes give the interior a casual touch. On the morning of the first day of the fair, a design dialogue will take place with the Heimtextil trend managers about the latest design trends in upholstery and decorative fabrics. The trend researchers will invite representatives from the upholstery industry to the lecture area in hall 4.2 to exchange views on current topics.

Top European producers strongly represented

In hall 4, numerous big names from Europe will be present, such as Gruppo Mastrotto, Manifattura Tessile Di Nole, Martinelli Ginetto, MCA, Prosetex and Sirio Tendaggi from Italy, Boelert & Moens, De Poortere Frères, Symphony Mills and Tessutica (with the Beaulieu brand) from Belgium and Albatros, Bernard Reyn, Pintail and Reynaldo from the Netherlands. Other top players come from Spain: Manuel Revert, Santa Amalia Alta Decoracion (with the brand SATI) and Textiles Vilber. In addition, Dina Vanelli Tekstil and Güleser Tekstil from Turkey will also be present. From Germany, Gebrüder Munzert, Konrad Hornschuch, Leder Schreyeck, Textum and Vowalon Beschichtungen will be represented.

High-quality products for commercial textile furnishing

In addition, hall 4.2 will also focus on a further target group: at the “Interior.Architecture.Hospitality Expo”, architects, interior designers and hotel furnishers will find high-quality products for commercial textile furnishing, such as textiles with an acoustic function or with special abrasion-resistant properties. Crypton from the USA and Anavil Europe from France will be exhibiting for the first time at Heimtextil and will be presenting fabrics specifically for contract furnishing. Another highlight in hall 4.2 will be a large-scale presentation by Trevira. ‘We will further expand the concept of the Trevira CS joint stand in 2019. This means that we will be represented at Heimtextil with a larger number of customers and thus also the highly flame-retardant Trevira CS collections. Trevira will also be presenting a trend area especially for the contract market, where visitors — in particular interior designers, designers and furnishers — can find out about innovative textiles and colour trends’, said Dr. Isabell Lammel, Manager Communications at Trevira. The German manufacturer of high-tech polyester fibres and filaments will be presenting its new products alongside its well-known partners, such as Getzner Textil from Austria, Engelbert E. Stieger from Switzerland, Hoftex from Germany, Johan van den Acker from the Netherlands and Tessitura Mario Ghioldi from Italy.

Largest range of manufacturers from Asia

In halls 1.0, 1.1 and 5.1, Asian manufacturers experienced in exports will present a wide range of furnishing and upholstery fabrics on a total of three levels. This is where foreign traders and wholesalers focusing on volume-oriented orders can meet manufacturers with whom orders can be placed in medium and high quantities and supplied in a timely manner. In addition, the exhibitors will also be offering a varied range of products manufactured especially for retailers and bearing their own brand name. D Decor, G.M Syntex and SVG Fashion from India will be among those represented in hall 5.1.

Fibers and yarns: from natural materials to high-tech

In addition to the joint presentation by Trevira in hall 4.2, numerous manufacturers of fibres and yarns will be exhibiting at Heimtextil, spread across various product segments. The range extends from traditional materials and eco-certified yarns to high-tech fibres for use in highly specialized areas. Among the 20 producers are pioneering companies such as Dralon from Germany (hall 4.1, foyer), Lenzing from Austria (hall 11.0), Reliance from India (hall 4.0, foyer) and Torcitura Lei Tsu from Italy (hall 4.2).

Posted July 26, 2018

Source: Messe Frankfurt

Archroma To Present Solutions Towards Innovative And Sustainable Denim To India Industry

REINACH, Switzerland — July 26, 2018 — Archroma will present its innovative denim solutions for manufacturers and brands at DenimsandJeans India 2018, August 1-2, in Bangalore, India.

Just two months after the DenimsandJeans Vietnam show, Archroma will again showcase its unique combination of technologies for denim effects and colors, from fiber to finish, from the authentic roots of indigo to the most innovative and eco-advanced solutions.

At the India show, Archroma’s expert team will also present its coatings and washing solutions aiming at bringing denim creativity to a whole new dimension.

Visitors at the booth will be able to see an “illustration collection” of exciting indigo casts.

Denisol®, Bringing Indigo Back To Its Roots — Now Aniline-Free*

Archroma’s Denisol® range is a newly developed pre-reduced liquid indigo solution that is manufactured in Archroma’s award winning ‘zero liquid discharge’ manufacturing plant in Pakistan. Denisol Indigo 30 liq is compliant with major official eco-standards and requirements from retailers, brands and fashion leading companies and helps to produce fabrics suitable for current eco-labeling such as bluesign® and GOTS.

Responding to demands for a non-toxic alternative to the dyes that are used for the iconic and traditional indigo blue that consumers associate with denim and jeans, Archroma just announced the upcoming new Denisol Pure Indigo 30.

Advanced Denim, Towards Waterless Denim Dyeing

Consider this: The water needed to produce one pair of jeans is said to be ~ 11’000 liters1. With approximately 167 million pairs of jeans produced monthly2, that is 1,837,000,000,000 liters of water consumed every month in the process!

Based on the Denim-Ox and Pad/Sizing-Ox dyeing processes, Archroma’s multi-awarded ADVANCED DENIM, dyeing technology allows savings of up to 92 percent in water, 87 percent in cotton waste and 30 percent in energy, compared to a conventional denim dyeing process.

The technology has been adopted by brands like Patagonia and received the prestigious 2012 ICIS Innovation Award and Innovation with Best Environmental Benefit Award.

Optisul® C, “soft colors” made easy

With Optisul® C dyes, denim manufacturers can produce soft denim colors in continuous dyeing processes, as well as on coating and printing. Optisul C affinity-free, sulfide-free dyes can easily be combined with each other to create garments suitable for wash-down treatments in a wide array of easily achievable and reproducible soft colors.

They are suitable for GOTS and bluesign approval.

Diresul® RDT Ocean Blues, ocean-themed bright sulfur blue dyes

Archroma’s Diresul® RDT Ocean Blues are a collection of vibrant, ocean-themed bright sulfur blue dyes. These best-in-class dyes and their auxiliaries bring out the best of indigo, improve workability, dyeing consistency and process safety.

They can be combined with Denisol Indigo 30 liq in bottoming/topping manufacturing routes for avant-garde blue styles.

Diresul® blacks & greys, a cosmos of greys and deep black and navies

Archroma’s dye portfolio of conventional and black Diresul® specialties allow to create a universe of greys and deep black and navies. From superficial to solid blacks for both extreme wash-down and stay black effects.

Earthcolors, Traceable From Nature To Fashion

The EarthColors patented range of “biosynthetic” dyes for cotton and cellulose-based fabrics, which are made from waste left over by the agricultural and herbal industry after extraction, such as almond shells, saw palmetto, or rosemary leaves. The latest NFC technology used on the end-product hangtags enables transparency and traceability through the supply chain to consumers.

The EarthColors allow to produce the earth tones that are coming strong: red, brown and green colors. They have been adopted by brands such as Patagonia, Kathmandu and G-Star, and won an OutDoor Industry Award 2017.

Coating, A Whole Universe Of Colors And Effects

Archroma’s dye and chemical specialties portfolio allows to create exciting colors and effects using coating applications, from exclusive sulfur dyes and pigment specialties that help highlighting the indigo look, to functional finishes that give performance to denim garments – using water-based, formaldehyde-free or ultra-low formaldehyde polymers.

Solution Packages For Sustainability

Archroma recently introduced the ONE WAY Process Simulator, the last update of a calculation tool that supports its ONE WAY Sustainability Service introduced back in 2012. The new, online software can be used to mimic and compare products and processes, and thus calculate the ecological and economical profile of the final end-product.

Archroma’s portfolio of ZDHC MRSL-compliant chemicals and dyes is integrated into the ONE WAY calculation tool since 2013.

“It is time to make denim in a whole different way; denim that brings together innovation, sustainability and creativity,” says Anjani Prasad, Head of Sales India, Archroma. “Brands around the globe are exploring how to make fashion in a cleaner and safer way, and Archroma has the solutions to do just that, to create denim with a soul.”

Visit Archroma at DenimsandJeans India 2018 at t at Hotel Lalit, Bangalore, India, on August 1-2, 2018.

* Below limits of detection

1 Arjen Y. Hoekstra, The Water Footprint of Modern Consumer Society

2 American Chemical Society, www.sciencedaily.com/releases/2012/06/120619123753.htm.

Denisol®, Optisul®, Diresul® are trademarks of Archroma registered in many countries.

© 2018 Archroma

Posted July 26, 2018

Source: Archroma

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