Simplifying Moisture Measurement To Improve Quality Of Powders And Bulk Solids

kett-moisture-analyzerwcap
Handheld devices now are available that allow less-skilled personnel to take lab-quality moisture measurements.

Instantaneous, “point-and-measure” handheld analyzers that can be operated by virtually any technician deliver lab-quality moisture readings in seconds

By Del Williams

In industries that produce powders and bulk solids, controlling moisture content can impact the purchase price, shipping costs, material handling and, perhaps most importantly, the quality of the final product.

When processing dry bulk solids such as food ingredients, chemicals, pharmaceuticals, pigments and minerals, the amount of moisture in the product can have a wide range of effects. A product’s quality, as well as transactions based on weight, can be adversely affected by improper moisture contents. Furthermore, the satisfaction of legal requirements that are present in many industries is a determining factor influencing a company to measure moisture content.

However, until recently conducting frequent moisture content tests throughout the process or in the field has been difficult. In many cases, the primary barrier has been the expertise and time required to conduct such tests. Often sophisticated moisture measurement devices must be operated by trained personnel that can properly calibrate the equipment. Many also require meticulous sample preparation and disposal.

Fortunately, handheld devices are now available that allow everyone to take lab-quality moisture measurements. These “point-and-measure” options allow moisture readings to be quickly taken at any stage of the process, as well as at loading docks, on trucks, at suppliers, or in bins, vats or vessels.

By simplifying the process, powder and bulk solid producers can increase the quality of their products from raw material receipt and formulation to end product manufacturing and distribution.

The Many Benefits Of Moisture Readings

Although the reasons for measuring the moisture content of powders and bulk solids can vary, the primary motivation is to improve product quality and the bottom line.

Monitoring moisture content in all stages of production ensures the most efficient processing. From measurement of incoming materials to mid‐process measurement, the optimization of plant resources and product quality will be ensured.

A prime example is extending the shelf-life of powders in particular food ingredients.  When moisture content is too high, mold can develop; when it’s too low, the product can become stale and the taste altered from ideal.

Establishing the moisture content is also very important when mixing two substances together. If the mixing is not done at the proper moisture levels, the way the two products react can be affected. This includes any chemical reactions that might take place, the way the two are blended together, or the amount one substance is dissolved into another.

It is also important to know the precise moisture content in any raw materials prior to beginning the manufacturing process.  Otherwise, the product’s time in the dryer, the dryer temperature, the conveyor belt speed, and many other factors must be modified each time a new shipment of the product is introduced.

Another benefit of frequent moisture measurement is for products sold based on regulated moisture content. Prescribed percentages must be met in order to comply with these specifications. In certain industries, heavy fines could be levied, while in others, the product or substance will not be accepted by the regulating agency.  These industries include gypsum and pharmaceutical manufacturers, among others.

There may even be legal ramifications, if the acceptable moisture content of a product is decided prior to purchase or shipping.  Fees can be levied on companies that do not ship at the agreed moisture level or the product could be rejected outright.

Finally, since moisture content contributes significantly to the weight of such materials, properly drying a substance to acceptable limits before it is transported can dramatically reduce shipping and disposal costs.

Simplifying Moisture Measurement

Although traditional laboratory and online based moisture measurement techniques are useful in the right settings, they have lacked the simplicity and flexibility required for frequent spot checks.

One common test is Loss on Drying, which measures the total material weight change after drying.  However, such tests typically require a sample to be prepared and brought back to the lab.  The test takes at least 15 minutes to several hours to perform, which is too slow when more immediate measurements are required.  It also requires the sample to be altered or destroyed.

Kett-portable-moisture-meter
Kett’s KJT130 Handheld Portable Instant Moisture Meter

As a result, secondary test methods have typically been used to deliver faster results.  This type of test uses an indirect method and a single conversion to achieve accurate results.  Secondary measurement techniques are routinely accepted as equal to the gold standard method.   Examples are speedometers, common infrared and liquid thermometers and most pressure gauges. If there is a disadvantage, it is that the instrument must first be calibrated to ensure accurate results.  In some cases, calibration could only be performed by trained staff familiar with the equipment.

In response, industry innovators have developed a simplified approach that allows even less-trained personnel to take portable, instant moisture readings of powdered bulk product as needed.

The approach involves moisture meters that utilize Near-Infrared (NIR) light, a highly accurate, non-contact secondary measurement method that can deliver immediate, laboratory quality moisture readings.

“NIR moisture meters allow very accurate instant measurement of solids and liquids without contact or sample preparation, so there is no contamination in handheld and online models,” said John Bogart, managing director of Kett US, a manufacturer of a full range of moisture and organic composition analyzers.  “Once the meter has been calibrated against the lab or production standard, the calibration is stored in the device so no calibration is required in the field.  Measurements are fully traceable to the original measurement method.”

In addition, because the process is non-destructive, samples remain unaltered so they can be used for additional tests or put back into the product stream.

“NIR moisture meters follow the principle that water absorbs certain wavelengths of light,” said Bogart.  “The meter reflects light off the sample, measures how much light has been absorbed, and the result is automatically converted into a moisture content reading.”

Unlike complex laboratory equipment, portable NIR equipment is designed for ease of use.  For example, with Kett’s KJT130 Handheld Portable Instant Moisture Meter, the user simply points the instrument at the product and the moisture content is instantly shown on a digital display, with results accurate to .01 percent in a 0 to 100 percent measurement range.

Because no direct contact or sample alteration is required, particle size variation and unusual textures are not an issue.  This can be important when used with a range of powder and bulk solid materials in different settings.

For ease of use, the unit is operated via user friendly menu commands.  The unit, which is the size of a camcorder, is designed for frequent spot checks wherever necessary, on both stationary and moving (process line) products.  Moisture measurement data may be stored in the instrument, downloaded continuously, or manually recorded.

“The goal is for any staff member to be able to successfully use the moisture meter wherever it is needed, with minimal required training,” said Bogart.  “This allows powder and bulk solid processors to have the certainty that what they are producing is of the highest quality.

“The key is to cost-effectively be able to conduct as much testing as required, with full confidence in the results, each and every time,” adds Bogart.


Editor’s Note: Del Williams is a technical writer based in Torrance, Calif.


January 17, 2018

Looking Ahead: Spinners Optimistic

Jim-Phillips-colorBy Jim Phillips, Yarn Market Editor

Overall, many spinners were satisfied with the state of their businesses in 2017. The year started slowly, but business picked up considerably at the end of the first quarter and stayed relatively steady for the remainder of the year.

A number of companies enter 2018 with considerable optimism.  “We feel good about where we are, and, if economic conditions continue to improve, we expect 2018 to be even better,” said one spinner. “We’ve had a steady stream of business since March of last year. It has gotten a little better with each month.” Added another spinner: “We were solid last year. We see no reason that 2018 will not be similar or better. Consumers are beginning to let go of some of their discretionary income, and that is always good for us.”

Indeed, consumer confidence in November was at a 17-year high, according to the Consumer Confidence Index published by The Confidence Board. And December’s index was almost as good. Consumer confidence reached 128.6 in November and fell only slightly to 122.1 in December. “Despite the decline in confidence, consumers’ expectations remain at historically strong levels, suggesting economic growth will continue well into 2018,” Lynn Franco, director of economic indicators at the Conference Board, said in a release. Confidence has been fueled by a few factors: the job market, the soaring stock market and promised tax cuts.

“Business continues to be good,” said a yarn broker, “and I am anticipating that 2018 will be fine as well. But, it all depends on what you are trying to sell. Few U.S. spinners can compete in commodities. Those that do have tremendous production capacities. But a lot of smaller companies are doing exceptionally well by focusing on particular niches in the marketplace, such as yarns for specialty applications, medical textiles, technical textiles, yarns for industrial fabrics and similar things.”

“What we need,” said one industry insider, “is more ring-spinning capacity. Over the past few years, we have had numerous instances where getting a position in ring-spun yarns was very difficult.

An increase in capacity is coming. Keer America, which already has an open-end (OE) plant near Fort Mill, S.C., plans to start production in its new-ring spinning plant in May. According to the company, the plant — Phase II of Keer America’s plans — will have a production line of 70,000 spindles of ring-spun yarn, cover KPRS and CPRS, slub, core spun yarn, count range from Ne6 to Ne40, carded and combed. Annual production capacity will be around 40 million pounds.

The Phase I plant, which began operation in February of 2015, currently produces 1.1 million pounds of yarn per week of OE yarn. Phases III and IV, according to Keer, will be designed to produce cotton/synthetic blend spun yarns. The company anticipates groundbreaking in 2019.

NAFTA

Little progress was made in the latest rounds of NAFTA renegotiations, with the United States and Canada still at loggerheads over several issues.  Negotiations were set to resume later in January in Montreal. As of this writing, the Canadian government is steeling itself for a possible U.S. exit.  If that occurs, the two countries would have to negotiate a bilateral trade agreement. The United States already has a bilateral agreement with Mexico.

Cotton Prices

For the week ending January 11, the price for the base quality of cotton (color 41, leaf 4, staple 34, mike 35-36 and 43-49, strength 27.0-28.9, uniformity 81.0-81.9) in the seven designated markets measured by the USDA averaged 76.84 cents per pound. The weekly average was up from 75.96 the previous week and from 71.46 cents reported for the corresponding period a year ago.

Daily average quotations ranged from a low of 75.61 cents Friday, January 5, to a seasonal high of 79.96 cents Thursday, January 11. Spot transactions totaled 148,565 bales. This compares to 75,044 bales reported the previous week and 89,020 spot transactions reported for the corresponding week a year ago. Total spot transactions for the season were 1,067,016 bales, compared to 873,030 bales for the corresponding period a year ago. The ICE March settlement prices ended the week at 82.65 cents, compared to 79.25 cents the previous week.

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January 2018

December 2017: Textile Activity At A Glance

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December 2017

Grossman Marketing Group Acquires New York Promotional Products Distributor

SOMERVILLE, Mass. — January 17, 2018 — Grossman Marketing Group, a 108-year-old, fourth-generation, promotional products and print company, has acquired Logos in Print, a promotional products distributor headquartered in New York. The new acquisition is the fourth in the past four years, fueling Grossman’s full-service marketing operations and client base in the Northeast.

The acquisition of Logos in Print comes on the heels of three other recent acquisitions: ASAP, a Norwalk, CT promotional products firm; Fleet Business Products of East Hartford, CT; and Premier Marketing Group of Manchester, ME.

Grossman Marketing Group boasts a “who’s who” client list, including major sports teams (Boston Celtics and Boston Bruins), hospitals and health care entities (Massachusetts General Hospital, Brigham & Women’s Hospital, athenahealth, Novocure) and businesses (Hewlett-Packard, John Hancock, L.L. Bean, Zipcar), as well as The International Academy of Arts and Sciences.

Ben Grossman, co-president of Grossman Marketing Group, said the acquisition of Logos in Print enhances the company’s growing presence in health care and education, particularly in New York, New Jersey and Connecticut. Logos in Print has won many prestigious awards, including Promotional Products Association International’s Golden Pyramid Awards for creativity and excellence.

Said Grossman: “Logos in Print is a great fit for us and will complement our existing products and services, which include full-service graphic design, a network of company-owned warehouses and production facilities, multi-media solutions, and a dedicated technology team building best-in-class e-commerce programs for our clients.”

As a premier promotional products distributor, Logos in Print has working relationships with more than 3,000 suppliers, offering hundreds of thousands of promotional items — from apparel, bags and drinkware to writing instruments, golf and fitness products, and high tech accessories.

Since 1972, Cecile and Michael McBride, owners of Logos in Print, have been providing promotional products to major hospitals, universities and businesses in the New York Tri-State Area. The McBrides said they are thrilled their company has been acquired by such a well-respected company as Grossman Marketing Group.

Said Michael McBride: “Grossman shares our mission, which is to help businesses create long-lasting relationships with clients through the power of promotional products. These products, a $21 billion industry, leave a lasting impression on customers at a far better cost per impression than almost every major marketing vehicle.”

Posted January 17, 2018

Source: Grossman Marketing Group

Sanitized® Odoractiv 10 With Patented, Dual-Action Technology:
Innovative Odor Control Function For Polyester Textiles

GREENVILLE, SC — January 16, 2018 — SANITIZED AG, the worldwide leader in antimicrobial hygiene function, is releasing Sanitized® Odoractiv 10 featuring a dual-action technology that prevents permastink and minimizes odor intensity during wear. “This new Odor Control Function creates not only tangible added value for consumers, but also a competitive differentiating advantage for global marketing,” says Urs Zihlmann, the company’s product manager.

How Sanitized® Odoractiv 10 Prevents Permastink:

“Sanitized® Odoractiv 10 marks the end of permastink in polyester textiles,” says Darrell Burnette, sales manager for SANITIZED (USA), Inc. who is a chemist by training with more than 20 years of textile/specialty chemical experience. “Manufacturers of functional polyester textiles from all over the world face the same challenge. Freshly washed garments develop an unpleasant odor even after a short wearing period. The cause of this undesirable effect is not the human perspiration itself, but the bacteria that break down the perspiration. This process of decomposition generates the characteristic sweet, pungent smell. Once the bacteria, or the odor molecules, have penetrated the surface of the polyester textile, they remain permanently. Machine wash cycles and special detergents never completely eliminate them. The bacterial colonization produces a biofilm on the polyester, which not only causes unpleasant odors, but also has a negative impact on the properties of the material.”

According to Burnette, this is where the revolutionary dual-action technology comes into play. The surface of the textile is “coated” with Sanitized® Odoractiv 10 during the manufacturers’ padding process thus creating an anti-adhesive protective film on it. The bacteria use this protective film as the basis for docking onto the garment where the bacteria can be completely washed out in a normal wash cycle. This is what prevents any biofilm from forming. An anti-adhesion test method was developed in cooperation with the Swiss Federal Laboratories for Materials Science and Technology (EMPA) to prove this Wash Effect.

How Sanitized® Odoractiv 10 Minimizes Odor Intensity during Wear:

“The second part of this dual-action technology is that Sanitized® Odoractiv 10 has a high adsorbing effect,” Urs Zihlmann says. “Odors are ‘trapped’ and removed during a normal wash cycle. The odor adsorption action was identified using the Gas Chromatography-Mass Spectrometry (GC-MS) test. This new product is the result of a technology that has been further developed and was given the Swiss Technology Award.”

The Odor Control Function is still going strong even after 50 wash cycles. This is still the case if garments are washed at 30°C/86°F, either by hand or in the machine, meaning consumers save on water and energy. In addition, the clothing item will continue to look great for a longer time.

Sanitized® Odoractiv 10 can be combined with other Sanitized® products, in particular those based on zinc pyrithione. This treatment does not influence the feel of the final treated textile.

As with all its other products, SANITIZED does not use any nano technology. The Hohenstein Institute has awarded the company the rating Skin Friendly, the bluesign® registration is underway. The product also bears the label Eco Passport by OEKO-TEX®.

As with all other products, the service provided by SANITIZED includes technological advice before and during production, in the definition of the verified efficacy, and in the use of the Sanitized® Ingredient Brand for promotional purposes.

Posted January 17, 2018

Source: SANITIZED AG

Baker Industries — New Five-Axis Machining Giant Hits the U.S. to Tackle Massive Aerospace Machining Projects

MACOMB, Mich. — January 17, 2018 — Baker Industries has finished the ground work for its Emco Mecof PowerMill. This five-axis machining center is notably the first of its kind to enter the United States, and will be one of the largest and most versatile milling centers in the Midwest Region. This acquisition is the next step in Baker’s planned approach to expanding its capacity in servicing OEM and Tier 1 customers largest machining projects with the same level of experience, quality and precision that customers have come to expect from Baker.

Virtually No Limits.

With 38 versatile CNC machines on the roster already, the PowerMill was primarily purchased for the machining of large-scale assembly tools, bond tools and other colossal components. The open structure of the machines moving gantry allows for more convenient loading and handling of these very large tools. The spacious 52′ x 20′ x 10′ envelope, is large enough to fit seven full-size SUVs or two semi-truck trailers on its platform. This unique design enables Baker to process parts up to a maximum weight of 2.6 million pounds on the stationary table. In other words, the PowerMill is only limited by the size of the job.

Power and Major Versatility.

The new five-axis machine will come equipped with several automatically changing heads that allow for universal direction machining. In addition to the sizable 14-meter (46 feet) X-axis travel, the PowerMill offers travel of 6 meters (20 feet) in the Y-axis and 2.5 meters (8 feet) of travel in the Z-axis. In order to maximize productivity, the new PowerMill speeds around the work area with rapid travel and feed rates of 30m/min.

Aside from the flexibility, capacity, and high-speed functionality, the new PowerMill delivers an unprecedented level of rigidity and machining performance, which is ideal for the heavy duty cutting of invar, steel, aluminum, cast iron, composites and other alloys that are generally difficult to machine on a large scale. The heavy-duty machining potential of the new PowerMill is exemplified by the unique bifurcated cross rail with ram and saddle riding, and guiding inside the cross rail. This is complemented by a 6,000 rpm (42 kW) main spindle motor that has a torque output of 1200 Nm, which retains exceptional power output throughout the complete speed range.

Working in synergy with the spindle motor is a CAT50, HSK63 and HSK100 spindle taper that accommodates large cutting tools. The spindle nose is supplied tools via an automatic tool changing system that gives Baker Industries the capacity to process a complete variety of jobs with minimum set-up time.

From Rough to Finish.

The PowerMill is capable of taking each job from rough to finish, all on one machine. For the machining of large components and tools up to and beyond 16 meters, this will provide paramount precision, repeatability and overall lead times.

Building a Strong Foundation.

To prepare for a machine of this size and stature, Baker began construction on the site last June. The company removed approximately 436,000 pounds of 10-inch thick concrete in 4′ x 4′ sections. The total excavation of the 45′ x 75′ x 7′ pit, including concrete and 450 yards of clay, weighed close to 1.2 million pounds.

Once the contents of the pit were removed, roughly 1.94 million pounds of crushed stone and concrete were poured into the pit, spread and tamped down. All concrete was poured within the same day to eliminate any seams in the foundation; nearly 60,000 pounds of steel reinforcement framework was also added to support the structure.

Including construction, the company’s total financial investment for this acquisition is $3.4M. “Our willingness to proactively make investments to support our customer’s needs, has allowed us to achieve continuous growth year after year. The PowerMill is just one of many investments that we have made in 2017 and will continue to make in years to come,” Baker Industries President Kevin Baker says.

At the forefront of innovative manufacturing for 25 years, Baker Industries is a manufacturing partner delivering productivity to aerospace and automotive customers through machining, tooling, fixtures, molds and 3D printing that address today’s needs for dependability, cost, weight reduction and speed. Every day 275 employees in Macomb, Michigan are helping OEM and Tier-1 customers address tough challenges to stay competitive.

Posted January 17, 2018

Source: Baker Industries, Inc.

Hypercel Wraps Up Successful Exhibit at CES 2018

LAS VEGAS — January 12, 2018 — Hypercel, innovator of award-winning consumer electronics, finished an outstanding week at CES 2018 after unveiling its latest Naztech, HyperGear and Hello Gorgeous brand gear. Presenting to a record-breaking show crowd, Hypercel’s exhibit was its most successful to date, introducing new mobile products designed to power the technology of the future.

Hypercel’s headliners included:

  • Naztech SmartPack – a feature-rich smart backpack equipped to securely store and charge multiple mobile devices. Constructed from black ballistic nylon, the SmartPack is equipped with 20 custom storage pockets within three spacious compartments. Included are a padded pocket for a 17″ laptop that opens a full 180 degrees for TSA checkpoints, and a hidden RFID pocket to store a wallet and passport.
  • Naztech VOLT, a massive 27000mAh power pack in a light, compact case, equipped with an AC outlet and three high-speed USB ports– USB 3.0, QC 3.0 and USB-C– able to plug and power any mobile device. The VOLT is designed to fit perfectly with the SmartPack and power all of its mobile devices.
  • Naztech MagBuddy Fast Charge Series – Qi-wireless magnetic phone mounts, featuring adaptive charging technology that automatically readjusts to the power needs of any compatible device, up to 15W. The series includes Fast Charge dash, vent and windshield mounts for the vehicle, and a desk mount for home or office.
  • Naztech USB-C PD high-speed charging units, including 18W and 60W portable batteries, a 45W wall charger and a 30W car charger. Utilizing Power Delivery Technology, these devices will offer faster charging and more power to larger gear, including laptops.
  • Naztech Xtra Drive Mini, a thumb-sized, high-speed Micro SD card reader for iOs devices, capable of storing, transferring and sharing up to 256GB of content.Aimee brings a wealth of experience to FLEXcon, including Division CFO of Brooks Semiconductor Solutions Group. She possesses extensive and diverse experience in financial analysis, financial modeling, forecasting and budgeting. She also served as CFO of Brooks Life Science Systems which achieved 25 percent growth over the course of only three years.

The SmartPack, MagBuddy Fast Charge and USB-C PD products will be available for purchase in mid-February. The VOLT and Xtra Drive Mini are both currently available.

Hypercel staff members reported the company’s new product lines were well received across the board, and hinted at launching more products in second quarter, including possibly releasing additional colors to the SmartPack line.

Posted January 17, 2018

Source: Hypercel Corp

Aimee Peacock Joins FLEXcon North America As Chief Financial Officer To Drive Ongoing Development Of Controls And Systems

SPENCER, Mass. — January 16, 2018 — FLEXcon Company, Inc., an innovator in adhesive coating and laminating, today announced Aimee Peacock as Chief Financial Officer, FLEXcon North America, effective January 8. Ethan Goldman will continue to serve as CFO of FLEXcon Holdings, its parent company, which includes FLEXcon North America, FLEXcon Europe, FLEXcon Industrial, Arlon Graphics and Blueshift Materials.

Aimee will develop financial strategies, identify metrics and drive the ongoing development and monitoring of controls and systems. She is a 6-SIGMA green belt, bringing a good understanding of efficient systems throughout the enterprise.

“We are thrilled to have Aimee join the FLEXcon team. She is an exceptional business partner and cross-functional team leader, and we expect that she will be a great help to FLEXcon in improving processes and operational efficiencies,” says Lavon Winkler, president of FLEXcon North America.

Aimee brings a wealth of experience to FLEXcon, including Division CFO of Brooks Semiconductor Solutions Group. She possesses extensive and diverse experience in financial analysis, financial modeling, forecasting and budgeting. She also served as CFO of Brooks Life Science Systems which achieved 25 percent growth over the course of only three years.

“Being part of a forward-thinking organization allows me to utilize my expertise to have a meaningful impact on the company’s future strength and growth,” Peacock said. “I’m thrilled to be joining the FLEXcon team.”

Posted January 17, 2018

Source: FLEXcon Company, Inc.

Yanfeng Automotive Interiors Reveals ‘Quality Of Life’ Research Study And Insight Into Global Consumer Behavior

DETROIT — January 17, 2018 — According to a global research study conducted by Yanfeng Automotive Interiors (YFAI), quality of life is becoming more valued over conventional definitions of success all across the globe. Quality of life is a global mega trend monitored by YFAI’s Strategic Research team that looks at the persistent human need for peace, personal interaction, rich experiences, purpose, and good health. As a leader in the design and development of automotive interiors, YFAI is looking at the time people spend in their vehicles and how sharing, ownership, and other quality of life factors influence the use of that time.

The leading trend study is in response to the growing importance of automotive interiors as people spend more time in their cars each day. In the study, 2000 participants were surveyed online in China, Germany, and the United States to understand how consumers define quality of life in different regions, how this influences their decision making process, and how this knowledge can lead to improved future mobility experiences. The study results reveal that eight quality of life dimensions rise to the top as key influencers. Three of them—security, physical well-being, and quality—are nearly universal across all regions. Although quality of life values change with age, emotions, connections and relationships remain important across all age groups.

“Recognizing Quality of Life as a driver of change and innovation, it was critical for us to conduct a study around this global mega trend, as a way to deepen our knowledge and understanding of its expected impact on consumer preferences of new mobility offerings.” said Renae Pippel, Director of Strategic Research for Yanfeng Automotive Interiors.

On defining quality of life, the research reveals that the countries are more similar than they are different, although subtle differences remain. For example, Germany places more priority on experiences, while the United States and China prioritize interactions with things. The United States is unique in considering purpose and motivation as key components for quality of life. Environmental friendliness falls to the bottom in the United States, but rises to the top for both China and Germany.

Related to mobility choices, consumers perceive unique benefits to personal cars vs. alternative transport options based on how each delivers quality of life dimensions. Personal transportation solutions are valued for their speed and flexibility to travel long distances, thus providing convenience and freedom – both quality of life influencers. Vehicle sharing services are valued for their ability to circumvent driving-related stress, and are most used by Chinese consumers, followed by Americans and then Germans. In all markets, once consumers try mobility sharing services, they tend to continue using them. Only a small percentage of respondents indicated they have tried ride or car sharing services only once.

Based on the study results and insight gained, the research team at Yanfeng Automotive Interiors concluded that a critical factor for understanding quality of life as it pertains to mobility isn’t necessarily the service selected, or even the sharing or ownership model of mobility, but rather the length of time that the passenger spends with the vehicle. In shorter interactions, those car- or ride-sharing experiences that last for 15 to 20 minutes, a certain set of priorities emerge that differ greatly from those behind ownership and the traditional multi-year car/owner relationship. In between are mid-range trips that may take a few hours to complete and have their own set of prioirites and influence on quality of life.

With this new filter of minutes, hours, and years, it became evident to the team at YFAI why traditional mobility products (i.e. cars) are not ideally suited for their new-found roles as shuttles experienced for short timeframes via car- and ride-sharing services. The ability to design the right vehicles and the right interiors is not only based on understanding practical functions and features, but also on targeting and executing the right experience for a journey’s specific length of time. Knowing that a vehicle has only 20 minutes to fulfill its brand, service, or product promise to the passenger is a different proposition compared to the way that cars have been traditionally designed, developed, marketed, and sold. Yanfeng Automotive Interiors will use this valuable insight to influence and inform future product innovations in order to improve future in-car experiences, whether the vehicle is shared or owned, and whether the interaction between passenger and vehicle lasts minutes, hours, or years.

Yanfeng Automotive Interiors (YFAI) is the global supplier automotive interiors. Yanfeng Automotive Interiors is redefining how people relax, work and play inside their vehicle interiors – today and decades from now. Headquartered in Shanghai, the company has approximately 110 manufacturing plants and technical centers in 20 countries and more than 33,000 employees globally. They design, develop and manufacture automotive interior components for all automakers. Established in 2015, Yanfeng Automotive Interiors is a joint venture between Yanfeng, one of the largest automotive suppliers in China and Adient, the global supplier of automotive seating.

Posted January 17, 2018

Source: Yanfeng Automotive Interiors

Recaro Automotive Seating Presents New SUV Performance Seat For Advanced Driving Comfort

DETROIT — January 17, 2018 — SUVs are among the most successful vehicle types globally. Their powerful design, combined with a comfortable, high seating position appeals to consumers around the world. OEMs are increasingly investing in differentiation for this segment, offering sport versions with premium features.

“In extensive test runs, we have explored the specific needs of dynamic driving in SUVs. We incorporated the results into our definition of a sporty and functional SUV seat ‘designed by Recaro’,” says Martin C. Klein, head of Recaro Automotive Seating. “Due to the higher seating position we have to compensate for the increased rolling motions of the vehicle – so the seat needs to ultimately support the upper torso of the driver. And, not to forget, entry and exit must be comfortable.”

The SUV Performance seat on display offers a sporty look and feel, coupled with high-tech materials such as exclusive leather, brushed aluminum, and a bright color climate. “With our design split into a shoulder and a torso shell, the backrest shape visualizes its main function – to provide optimum side support,” says Klein. Additionally, the side bolsters in the backrest are adjustable. The flat seat cushion improves ingress/egress in and out of SUVs.

With its multi-level seat heating and cooling, power tilt, height, fore/aft and recline function, integrated headrest, integrated lumbar support, it combines advanced comfort with the renowned Recaro performance ergonomics and a pronounced sporty touch. Based on an OEM series metal structure, the seat features Recaro design, Recaro foam, Recaro trim and Recaro performance ergonomics.

Posted January 17, 2018

Source: Recaro Automotive Seating

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