Cotton Incorporated Unveils Fabricast™ Collection, Sustainability Websites

Cary, N.C.-based Cotton Incorporated has introduced its Fabricast™ collection of fabric
developments to provide retailers and suppliers with technical solutions to minimize costs in
cotton fabric construction. The collection, called “Great Cotton Ideas During Tough Economic
Times,” offers detailed directions and fabric swatches for 11 classic knit and woven fabrics
comprising 100-percent cotton or high cotton blends made for apparel and home furnishings

“In a down market, brands are looking to cut costs and still maintain good quality of the
finished product, and these Fabricast fabric developments show them how to do just that,” said Jim
Grow, director, product development, Cotton Incorporated. “‘Great Cotton Ideas During Tough
Economic Times’ is a valuable resource for those brands and retailers looking to meet consumer
demand for cotton fabrics while keeping an eye on their bottom line.”

Fabricast developments include the “Denim to Weather the Storm” fabric card, which profiles
Cotton Incorporated’s Storm Denim™ water-repellent denim technology and suggests cost-cutting
alternatives such as single-cloth fabrics; and “Dressing Up in a Down Market,” which offers
instructions for a cotton-blend jacquard woven fabric and information on how to perform discharge,
digital and pigment pattern printing at a reduced cost while achieving the effects equivalent to
those resulting from higher-cost processing.

Cotton Incorporated also has introduced two sustainability-focused websites: Cotton Today,
located at, which records the cotton
industry’s ongoing research and environmental progress; and Cotton: From Blue to Green®, located at, which promotes
the company’s nationwide denim recycling program. 

“We are delighted to unveil these sites that demonstrate the cotton industry’s commitment to
sustainability at the trade and consumer levels,” said J. Berrye Worsham, president and CEO, Cotton

May 19, 2009