LAS VEGAS — August 28, 2025 — ororo®, the most trusted heated apparel brand on the market rooted in bringing premium, timeless, and cost-effective heated gear, today announced the launch of its Juniors apparel line. Created for young women, the Juniors line brings a vibrant flair to ororo’s designs, offering both new and playful colors and styles, and classic styles from the Women’s line now available in Juniors sizing. The Juniors apparel line launches with two signature styles, with additional designs to be added within the year.
Similar to ororo’s Women’s apparel, the Juniors-sized heated apparel line is designed to empower young women to challenge the climate and feel comfortable for their next adventure. The styles in the Juniors line continue to blend ororo’s signature heating technology with fashion and function, allowing young women to wear the designs across multiple use cases, including day-to-day wear, a day of outdoor activities, or to stay warm indoors at school or university.
“We are truly thankful to be in the position where we can listen to what our customers want, and deliver new products that meet their needs,” said ororo CEO Mark H. “The Juniors heated apparel line is a continuation of new product designs that we hope reflects the fun and vibrant flair our customers want to see in our outerwear. Juniors sizing bridges the gap between children’s and women’s sizing, enabling designs to be more comfortably fitted for young women and grown women who tend to find themselves between sizes.”
The 2025 Fall & Winter Juniors Collection is launching with two products: the Women’s Junior 4-Zone Heated Quilted Vest and the PuffLyte Women’s Junior 4-Zone Hooded Heated Vest. Both vests are machine washable, feature four heating zones, are powered by ororo’s UL-certified rechargeable battery, and offer low, medium, and high heating settings.
A new Juniors style, the PuffLyte Women’s Junior 4-Zone Hooded Heated Vest, brings bold colors and fabrics to ororo’s growing heated apparel collection. This new design reflects the fun and youthful flair customers can expect to see from the Juniors line. Featuring four heating zones across the upper chest, collar, and mid-back, the vest features a durable shell fabric with a subtle sheen and box stitching. The adjustable hood and hem allow for a more customized fit with drawstring keepers to help keep the hood in place. The vest is available in colors Coral or Black and in Juniors sizes from Extra-Small to Large.
The Women’s Junior 4-Zone Heated Quilted Vest brings one of ororo’s most popular Women’s vests into the Juniors line with four heating zones across the two front pockets, the neck, and the upper back. The lightweight and water and wind-resistant fabric makes this a perfect day-to-day vest for young women to wear to classes, while visiting with friends, or exploring the outdoors. The full-zip vest includes a stand-up collar and diamond quilting design gives the vest a stylish look that can be worn on its own or can be used underneath an additional layer of outerwear for maximum warmth. Available in the color White, this vest is available in Juniors sizing from Extra-Small to size Large.
The 2025 Fall & Winter Juniors Collection is now available for purchase on ororo.com with prices starting at $169.
Posted: September 1, 2025
Source: ORORO Heated Apparel
