By Dr. Virgilio L. González, Textiles Panamericanos Correspondent
After the success achieved last year, Colombiamoda returns to Miami, making Swim Week 2025 part of its internationalization strategy. The objective is to present Colombian Fashion Week as a platform, connecting the region’s fashion ecosystem through experiences of relationship, business and lifestyle.
May 29- 31, 2025, in a curated space named Casa Colombiamoda, buyers and other visitors will be able to connect with 20 Colombia-based brands. This event consolidates the country’s presence in the highly competitive U.S. market with an offer based on a differentiated DNA, global mindset global and sustainable designs. The event, organized by Inexmoda, reinforces the international positioning of Colombian fashion manufacturing, and is a platform for designers and brands to connect with strategic buyers, in order to expand a global position.
The United States, Colombia’s main trading partner, continues to see great market opportunities for Colombian brands. According to Inexmoda´s Fashion Observatory, during 2024, Colombia exported more than $223 million in textiles and apparel to the United States with 333 tariff items to 1,009 customers. This represented 31 percent of Colombian textile exports. Moreover, in 2024, fashion and textile imports reached a total value of approximately $107 billion. This represents an increase of 2.66 percent compared to $104.93 billion registered in 2023.
“Our Fashion System crosses borders to show the world its creative power, its vibrant identity and its capacity to create effective networking through its brands,” said Manuela Cómez, head of Internationalization, Inexmoda. “With the Opening of Colombiamoda Miami, we restate our commitment of boosting the Colombian designers and brands on international markets, connecting them with new business opportunities and highlighting their differential value characterizing our industry. When talent meets opportunities, the outcome is transformation.”
Miami: The “Bridge” Of Colombian Design Worldwide
Miami has become a strategic location for fashion because of its geographical advantages between Latin America and key markets including New York, Paris and Milan. With its vibrant ecosystem of buyers and consumers, the city offers an ideal platform for Colombian brands seeking international recognition and expansion.
Statistics platform Statistica estimated that Florida clothing and accessory brands generated income of $25 billion in 2024. In addition, Business Insurance USA determined that sales of resort apparel increased 25 percent last year, reflecting a growing preference of styles related to the climate and lifestyle in Florida.
Colombiamoda – Colombian Fashion Week – chose Miami for the second time as an international destination to highlight the capabilities of the national Fashion System, reaffirming the rise of Colombian design in markets where fashion brands show special leadership. Its presence in Swim Week responds to the growth of the national industry, where a seal unites sustainability and innovation, in order to offer unique products in the global market.
Opening Colombiamoda: The Showcase Of Colombian Design In Miami
In this edition, 20 Colombian brands will make their debut at Casa Colombiamoda. Among the brands are: Anthias, Antoine Atelier, Bamboleira ,Bless HS, Cambil, Celestino, Clea, Gracies, Infinita Es Infinita, Matilda, Mayorga, Mia Mulatta, Plisse, Relicario, Simona, Tinta Latina and Toscano.
In addition, brands such as GoRigoGo and Action Black, will participate representing the connection between fashion and sports, cultural and entertainment experiences.
It is worth mentioning that Fedex is supporting three participating brands, reaffirming its commitment to the internationalization of Colombian talent and its ability to conquer global consumers.
The opening show will be led by Colombian designer Andrés Otálora, and the Bless brand will have a leading role in the runway program. Both brands will highlight identity and sophistication of Colombian design in the Opening of Colombiamoda in Miami.
With the initiatives and the leadership of Inexmoda, the show has become not only a commercial event but an ecosystem strategic system for business, training and expansion. As part of this vision, in 2024, 300 Colombia-based brands went through specialized training with Inquire Studios, which is focused on export strategies and international marketing. The brands participating in the Showroom of the Opening of Colombiamoda Miami will also receive the training, which reinforces Inexmoda’s commitment to exhibiting brands.
With this second edition in Miami, Colombiamoda – Colombian Fashion Week – is growing as an expansion platform for Colombian design. More than a fair, it is a bridge to internationalization, where brands of Colombia with their authenticity and unique seal, can affirm their role in the global fashion industry.
For more information, please visit colombiamoda.com/en/colombiamoda-international.
May 13, 2025
