Yomoko Introduces Trendy Plus-Size Summer Apparel And Fall Fashions

CITY OF INDUSTRY, Calif. — September 6, 2018 — Yomoko, a new apparel brand aimed at being fashion forward yet value oriented, puts the spotlight on a line of summer and fall apparel to appeal to real women of all shapes and sizes.

The brand celebrates a successful summer after introducing tankini and bikini lines to meet a growing demand for comfortable, trendy plus size swimwear. Made available on Amazon, these two-piece sets combine much-loved design elements into swimwear sure to please even the most finicky fashionistas.

Yomoko’s floral tankinis and solid color bikinis address key swimwear concerns for full-figured ladies like comfort and price. Each set type provides flattering fits that minimize trouble spots without sacrificing style. Colorful, tropic-inspired prints found in the tankini line and sporty cuts in the bikini line each play to runway styles seen this season.

Beyond swimwear, Yomoko’s offerings this year include a variety of versatile dresses that can easily be dressed up or down. The company has also recently begun to add sweaters to its growing catalogue as the perfect complement for cooler weather when the leaves begin to fall.

Highlights include a V-neck pullover, long-sleeve side-zip tunic and a batwing-sleeve cardigan. Timeless quality married to the latest trends set Yomoko apart season by season.

“Too many brands completely gloss over a significant group of women and if they’re not ignoring them, they’re charging them a fortune,” says the brand. “Yomoko clothing is us saying, ‘We hear you, ladies.'”

Yomoko anticipates this new line to stand out due to availability via a world-renowned shopping platform. The brand will continue to introduce new styles with each season, ranging from swimwear to shoes.

Posted September 6, 2018

Source: Yomoko

Iconix Launches Direct To Consumer Ocean Pacific Website

NEW YORK CITY — September 5, 2018 — Iconix Brand Group Inc. announces that Ocean Pacific, the heritage brand with over 46 years of history, is re-issuing its classics with the launch of its new website. Inspired by the brand’s origins in surf and skate, the vintage-inspired collection is built for those who live “the stoke way:” freely, actively and enthusiastically.

The heritage collection consists of pieces for men and women, pulled from the Ocean Pacific archives. The Ocean Pacific website launch introduces its classics to a new generation of consumers. With a rich history emerging from the West Coast and a foundation built on the belief that the life and culture of the surfer can be captured on the canvas that is a T-shirt, Ocean Pacific is going back to its roots with its graphic tees, corduroy shorts, bold colors and timeless fits.

It all began in 1972 when Jim Jenks decided to create clothing that met the demands for surfers in and out of the water. It was then that Ocean Pacific, which was previously a surfboard brand, became the first company to translate the West Coast culture into a lifestyle brand. Ocean Pacific quickly dominated not only the West Coast surf scene, but also the worldwide market with pieces like its famous corduroy shorts that became a wardrobe staple for surfers and non-surfers alike. The cult classics that Ocean Pacific created resonated with men and women of all ages, igniting a passion for casual-yet-unique styles that could be worn on and off the beach. The colorful, sunshine-ready clothes fused fashion, sports, music and beach culture, sparking an evolution and redefining bold, personal style.

The launch of Ocean Pacific’s new website is intended to connect with both nostalgic, loyal fans of the brand as well as new consumers. In today’s fashion landscape where “retro” brand favorites are rapidly re-emerging in the marketplace, Ocean Pacific offers a unique point of view with its legacy rooted in California surf culture and 1970s street style.

Key pieces include long and short-sleeve polos as well as shirts, sweaters, sweatshirts and vests, all unmistakably characterized by the Ocean Pacific retro flare with details such as bold colored stripes and vintage surf-inspired graphics.

The collection is positioned at accessible price points with pieces ranging from $32-64. The line is available at OceanPacific.com, retailers including Tilly’s, and independent surf shops across the country.

Posted September 6, 2018

Source: Iconix Brand Group, Inc.

Banana Republic Celebrates 40 Years

NEW YORK CITY — September 5, 2018 — Banana Republic celebrates 40 years of iconic, modern American style, designed for a life with no boundaries. Fueled by the brand’s explorer spirit, Banana Republic visited its archives to inspire its Fall 2018 collection. Launching today, the women’s and men’s collections feature some of Banana Republic’s most signature looks, reimagined and styled for now. Key pieces range from signature trenches, utility jackets, a flight suit and cargo pants to suits, cable sweaters and graphic tees — all designed with thoughtful details and treasured fabrics, which have long been a mainstay of the brand.

“The entrepreneurial and explorer spirit of the brand continues to fuel our creativity and innovation today,” said Mark Breitbard, Banana Republic president and CEO. “It’s all in the details — from fabric innovation to design to customer experience — Banana Republic’s collections are created for the journey and those living a life with no boundaries.”

The Fall 2018 advertising campaign, conceived in-house by Banana Republic Creative Director Len Peltier, hits digital media platforms today to coincide with the collection launch. Shot by Zoey Grossman in New York and Los Angeles, the campaign spotlights signature silhouettes, fabrics and details that define iconic Banana Republic styled for now. A cinematic short film, directed by Keenan Newman in San Francisco and Tokyo, augments the brand’s storytelling and positioning.

“We really wanted to capture the spirit of being curious, connected and out in the world,” said Mary Alderete, Banana Republic chief marketing officer. “Our Fall creative truly reflects a life in motion and the limitless possibilities of a life with no boundaries.”

In celebration of the brand’s 40 years, Banana Republic is partnering with Bumble to host a Bumble Hive NYC at the Banana Republic Flatiron flagship store September 6-12 during New York Fashion Week. As the only Bumble Hive meet-up destination in NYC this Fall, Banana Republic will kick off the pop-up opening on September 6 with a panel about living a life with no boundaries, hosted by Bumble Heads of Creative, Erin and Sara Foster, and presented by PopSugar. The Foster sisters will discuss the personal and professional experiences that shaped their journeys.

In addition, PopSugar is extending its media partnership with Banana Republic through its original It Takes Two video series. In this installment, presented by Banana Republic, the videos spotlight Erin and Sara Foster to further the narrative of living a life with no boundaries, and will debut on PopSugar and BananaRepublic.com in September.

Posted September 6, 2018

Source: Banana Republic

Klein Tools® Acquires Ergodyne In St. Paul

LINCOLNSHIRE, Ill. — September 5, 2018 — Klein Tools Inc. and Tenacious Holdings Inc. (the parent company of Ergodyne) have announced today that Klein Tools has acquired Ergodyne. Ergodyne will be operated as a separate business unit in St. Paul at its current headquarters. Tom Votel will remain president and continue to lead the Ergodyne team.

Klein Tools, a sixth-generation, family-owned company that was founded in 1857, is an iconic American brand and business. For over 161 years, Klein Tools has remained dedicated to manufacturing professional grade tools and related equipment for tradespeople worldwide.

Ergodyne, founded in 1983, has spent the last three decades pioneering the development of products that Make the Workplace A Betterplace™. What started with one product has grown into a line of top-flight, battle-tested Tenacious Work Gear®. Today, Ergodyne has established itself as the leading innovator in the safety products space.

“Ergodyne and Klein Tools have much in common, including our commitment to innovation, safety, our customers and our reputations for producing high-quality products,” says Tom Klein Jr., co-president, Klein Tools. “We believe that our combined resources and expertise will enable us to grow more quickly together than we could have separately. We’re excited to welcome Ergodyne to the Klein Tools team.”

Together, Klein and Ergodyne plan to expand their venerable brands and leverage their combined expertise, years of experience and industry know-how to accelerate innovation in the safety products space.

“We couldn’t be more excited to join the Klein brand and family,” says Tom Votel, president, Ergodyne. “Our company has seen tremendous success over the last three decades within the safety space, and we can’t wait to propel that forward with this historic partnership.”

Posted September 6, 2018

Source: Klein Tools

TRSA To Light Up Vegas With Marketing And Sales Summit Power

ALEXANDRIA, Va. — September 6, 2018 — TRSA is providing a unique opportunity for industry marketing and sales professionals to pick up ideas that will immediately improve their marketing strategies and sales skills at its December 12-13 Marketing and Sales Summit at Caesars Palace in Las Vegas.

The full-day agenda on Dec. 13 will begin with keynote speaker Matthew Pollard, the founder and CEO of Rapid Growth. Pollard is a bestselling author (The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone), award-winning blogger and regular contributor to CEO, Entrepreneur and Top Sales World magazines. He’ll provide tips for improving techniques to craft unified messages, discover niche clients and help highlight your value.

In addition to general sessions that cover both marketing and sales, a not-to-be-missed opportunity is the exclusive panel of industry leaders who will kick off a candid discussion on why the time is right for expansion and growth in the overall market for linens, uniforms, garments and other textiles. TRSA is pleased to host these executives as they share strategies and best practices for converting new customers or non-programmers:

  • Jim Divers, director of sales and marketing, Alsco Inc.;
  • Ryan Flaherty, vice president, sales, marketing and business development, Aramark Uniform Services and AmeriPride Services;
  • Dave Katz, senior vice president, sales and marketing, UniFirst Corp.; and
  • Bob Mitchell, senior vice president and chief marketing officer, Cintas Corp.

Who should attend this summit:

  • Marketing & sales executives;
  • Owner operators;
  • General managers; and
  • Others responsible for customer contact, business development, account or territory management.

Mix and match within the specific marketing and sales tracks for optimum participation. At registration you can choose from marketing topics such as big data, digital strategies, and top marketing metrics. The sales track will provide valuable enrichment on upselling customers, forecasting and planning, and managing the pipeline.

One hundred percent of attendees from the previous marketing summit rated their overall experience “very good” to “excellent,” and gave high marks for both speakers and content.  Attendance at this year’s marketing and sales summit is a great way to reinforce and gain new skills, whether for yourself, or as a way to reward and retain valued employees.

Early-bird registration is in effect through Nov. 2. For more information (brochure, agenda and registration), visit www.trsa.org/marketingsummit.

Posted September 6, 2018

Source: TRSA

DICK’S Sporting Goods Names Vidya Jwala New Chief eCommerce And Supply Chain Officer

PITTSBURGH — September 5, 2018 — DICK’S Sporting Goods today announced Vidya Jwala has been named chief ecommerce and supply chain officer. In this role, Jwala will be responsible for the company’s digital integration of eCommerce and Supply Chain efforts, and will report to Lauren Hobart, president, DICK’S Sporting Goods.

“As we continue to add new digital technology to our organization, Vidya will ensure that our ecommerce capabilities and supply chain serves as a key differentiator, enhancing our customer service efforts,” Hobart said. “His experience will be critical in our digital transformation, and we are thrilled to welcome him to the DICK’S family.”

Vidya joins DICK’S from Overstock.com, where he most recently served as Senior Vice President of Merchandising, Supply Chain, Technology & Customer Service, responsible for growing the organization’s business, the overall vendor-engagement program and private label brands. Previously, he was Vice President of Merchandising & Operations at Walmart Stores, Inc., where he held a variety of multi-channel roles in merchandising, supply chain, sourcing and operations in the US, Brazil, and Asia.

Throughout his career, Vidya also held a variety of senior leadership roles at other key retailers, including Tractor Supply Company and Lowe’s Home Improvement Inc. Early in his career, Vidya held various buying & merchandising roles at Worthington Industries and Jo-Ann Stores Inc. He holds a master’s of science in Industrial & Systems Engineering from Virginia Polytechnic Institute and State University.

Posted September 6, 2018

Source: DICK’S Sporting Goods

medi USA Introduces The New Ready-To-Wear circaid® juxtafit® Essentials Armsleeve

WHITSETT, N.C. — September 5, 2018 — Medical device manufacturer medi USA announced the launch of the new ready-to-wear circaid® juxtafit® essentials armsleeve. The juxtafit essentials armsleeve is an inelastic compression wrap for the management of lymphedema and lipedema.

Designed with patented juxtaposing band technology and made with a soft and breathable fabric, the juxtafit essentials armsleeve applies graduated compression from the wrist to the upper arm. The easy-to-use juxtaposing bands promote patient self-management and improve quality of life, enabling patients themselves to easily adjust their compression wrap throughout the day. The juxtafit essentials armsleeve also contains silver to prevent odor and the spreading of bacteria in the garment. circaid products are designed with a patented Built-In-Pressure System™ (BPS™) that enables multiple, measurable, targeted compression ranges in a single product.

“It is extremely valuable for patients with lymphedema to be as independent as possible in self-management of their condition, and to maintain their quality of life,” said Christopher Miles, senior manager of Clinical Services at medi USA, Occupational Therapist and Certified Lymphedema Therapist. “The circaid juxtafit essentials armsleeve is easy to use, low-profile to fit under clothes, and is lightweight and breathable so patients feel comfortable wearing it.”

The juxtafit essentials armsleeve is available in left and right variants, three lengths and six sizes for optimal comfort and efficacy. medi also offers custom versions of the circaid juxtafit essentials armsleeve, as well as ready-to-wear and custom options for hand compression.

The new ready-to-wear juxtafit essentials armsleeve joins a full range of compression products offered by medi in their circaid inelastic compression line. medi creates compression products that fit every patient for all stages of venous and lymphatic conditions.

Posted September 6, 2018

Source: medi USA

ExxonMobil Signs Framework Agreement for Proposed Chemical Complex in China

SPRING, Texas — September 5, 2018 — ExxonMobil said today that it has signed a cooperation framework agreement with the Guangdong Provincial People’s Government to advance discussions concerning the proposed construction of a chemical complex in the Huizhou Dayawan Petrochemical Industrial Park. The new facility would help meet expected demand growth for chemical products in China.

The multibillion-dollar project, which remains subject to a final investment decision, would include a 1.2 million-tons-per-year ethylene flexible feed steam cracker, two performance polyethylene lines and two differentiated performance polypropylene lines. ExxonMobil’s decision to proceed with the project will be based on a number of factors, including receipt of permits and project competitiveness. Startup is planned for 2023.

“Our agreement with the Guangdong Provincial Government demonstrates ExxonMobil’s interest in advancing this project from concept to completion,” said John Verity, president of the ExxonMobil Chemical Company. “We value the government’s support and its experience in moving such a large-scale project forward.”

The new complex would rely on advanced proprietary technologies in direct crude steam cracking and performance polymers manufacturing. It would support progress toward China’s national petrochemical development priorities, which include self-sufficiency, diversified feedstock sources, rebalancing fuels versus chemicals and advancing new competitive technology. The framework agreement also confirms Guangdong Province’s support in progressing the Huizhou LNG receiving terminal, in which ExxonMobil intends to participate, including supply of LNG.

The company is also evaluating other chemicals manufacturing projects in Asia to help meet expected demand growth in the region. ExxonMobil expects to grow chemicals manufacturing capacity in Asia Pacific and North America by about 40 percent. That growth will be achieved in part by adding 13 new facilities, including two world-class steam crackers in the United States that are part of the company’s Growing the Gulf initiative. These investments would enable the company to meet increasing demand in Asia and other growing markets.

The company recently commenced operations at its new 1.5 million ton-per-year ethane cracker at the company’s integrated Baytown chemical and refining complex in Texas. ExxonMobil and SABIC have also created a new joint venture to advance development of the Gulf Coast Growth Ventures project, a 1.8 million tonne ethane cracker currently planned for construction in San Patricio County, Texas. The facility will also include a monoethylene glycol unit and two polyethylene units.

ExxonMobil’s downstream and chemical businesses both have a presence in China, and the company operates primarily through its Shanghai-based ExxonMobil (China) Investment Co. Ltd. affiliate. The company is also a joint venture partner with Sinopec, Fujian Province and Saudi Aramco in China’s first integrated refining and petrochemical facility to include international participation.

ExxonMobil is committed to social investment where it operates and supports programs that focus on the environment, health and education.

Posted September 6, 2018

Source: ExxonMobil

Signing Ceremony Of EPC Contract For Borouge’s PP5 In Ruwais To Increase Polypropylene Capacity By 25 Percent

ABU DHABI, UAE — September 5, 2018 — On September 5, 2018, Borouge signed, with Marie Tecnimont Group, the Engineering, Procurement and Construction (EPC) contract for its fifth polypropylene (PP5) plant in Ruwais, which will grow Borouge’s polypropylene capacity by 25 percent to 2.24 million tonnes per year (t/y) and unlock new opportunities to reinforce local industries.

With a nameplate capacity of 480,000 t/y, the new PP5 plant will be integrated with the existing Borouge 3 plant in Ruwais and will be expected to come on stream in Q3 2021. Enabled by Borealis’ proprietary Borstar® technology, Borouge’s PP5 plant will play an important role in helping ADNOC deliver against its downstream strategy announced in the recent Downstream Investment Forum, held in May 2018, with the aim to significantly expand its refining and petrochemical operations — through the creation of the world’s largest integrated refining and petrochemicals complex in Ruwais — undertake highly targeted overseas investments to secure greater market access, and increase ADNOC’s, and its subsidiaries’, range and volume of high-value downstream products.

Building the PP5 plant in Ruwais significantly contributes to achieving Borouge’s ambition of growing the polymers production capacity by 11% to reach 5 million tonnes per year which is effectively linked to the growth ambitions of both ADNOC and Borealis to grow polymers production capacity.

The PP5 plant will become the tenth Borstar® plant in Ruwais that contributes to ensuring global supply of creative polypropylene products based on the partnership between ADNOC and Borealis. The Ruwais-based plant will help Borouge expand its product portfolio and deliver leading solutions to its customers across the globe, especially in the packaging industry.

Posted September 6, 2018

Source: Borouge

Levi Strauss & Co. Announces Management Changes To Accelerate Direct-To-Consumer Growth, Consolidate End-To-End Accountability And Elevate Marketing

SAN FRANCISCO — September 6, 2018 — Levi Strauss & Co. (LS&Co.) today announced a series of leadership moves designed to streamline decision-making and consolidate accountability for core business growth drivers.

LS&Co. has taken action to:

  • Create a consolidated Product, Innovation & Supply Chain organization led by Liz O’Neill, who has been appointed executive vice president and president. This new organization combines the key product functions of design, merchandising, product development and planning into a single team; further integrates supply chain into the consumer journey; and enhances LS&Co.’s opportunity to fully leverage emerging innovations like Project F.L.X. technology. Formerly LS&Co.’s chief supply chain officer, O’Neill brings more than two decades of apparel experience to this newly created role. She will be responsible for the end-to-end view of the product lifecycle, from ideation to what ultimately shows up in stores and online.
  • Establish a new Direct-to-Consumer organization led by Marc Rosen, executive vice president and president. Rosen, who previously led LS&Co.’s ecommerce business, will now be responsible for delivering a seamless consumer experience across both brick-and-mortar and ecommerce. Marc is a veteran retailer who was one of Walmart’s most respected business leaders for nearly 15 years. Consumers expect brands to connect with them wherever and whenever they choose to shop. The expansion of LS&Co.’s retail network along with the emergence of digital have increasingly given the company a direct relationship with consumers — one that did not exist when LS&Co. was exclusively a wholesaler. With the consolidation of LS&Co.’s brick-and-mortar and ecommerce organizations, Carrie Ask, executive vice president and president, global retail, is leaving LS&Co. to pursue another role. “Carrie made an indelible impact on LS&Co., accelerating profitable growth through a deep understanding of consumer wants and needs and instilling the rigor of a disciplined retailer. She is an exceptional talent who will continue to shape the future of retail,” Bergh said.
  • Promote Jen Sey, senior vice president and LS&Co.’s Chief Marketing Officer, to report to Bergh. Sey, a 19-year veteran of LS&Co. and most recently chief marketing officer for the Levi’s® brand, has spearheaded the Levi’s® brand’s resurgence. Marketing has fueled this growth, and LS&Co. continues to increase investment in this important driver. Sey’s organization now includes research and marketplace insights.
  • Establish a new Strategy and Analytics organization, elevating the importance of data and analytics and pairing it with strategy to shape the future. This addition reflects the company’s belief that it has an untapped competitive advantage in unleashing the power of data and analytics. The company is currently recruiting for an executive to lead this organization. He/she will report to Bergh.

“With these shifts, we are creating a ‘designed-for-the-future’ organization – one that is poised to take advantage of innovation and reflect how consumers shop,” Bergh said. “Levi Strauss & Co. has never been stronger, and we expect these actions to accelerate our momentum and position us to win for the long term.”

As LS&Co. moves to implement these changes, James “JC” Curleigh, president, global brands, announced his plans to leave the company to pursue new opportunities. Over the past six years, Curleigh and his team have returned the Levi’s® brand to profitable growth through a strategic focus on building brand energy, driving product innovation and establishing market solutions around the world.

“JC joined LS&Co. with a mission to re-establish Levi’s® as a leading lifestyle brand. Today, our brands are more relevant and we are more connected to popular culture than we’ve been in decades,” Bergh said. “His leadership has been critical to driving our current success, and his unique brand of leadership will no doubt continue to inspire and drive results. I want to thank him for all that he has done for the company. We will miss him.”

Posted September 6, 2018

Source: Levi Strauss & Co.

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