KINGS MOUNTAIN, N.C. — February 2, 2016 — Crypton Home fabric, a provider of performance fabrics for home furnishing industry, announced today that its performance fabrics are available at Pottery Barn. This is the first partnership with a global retail chain for Crypton Home.
Starting this month, Crypton Home Performance EVERYDAYLINEN™, a new designer fabric that is soft, durable and stain resistant, will be available as a fabric selection on any of Pottery Barn’s upholstered furniture collections at over 180+ stores, catalog and online. This is the first time Pottery Barn has offered a performance linen fabric option for its upholstered furniture collection. Crypton Home Performance EVERYDAYLINEN™ is also GREENGUARD gold certified.
“Crypton is bringing to the retail mass market something that hasn’t been easily available before, true performance attributes in upholstery fabrics that deliver performance for the life of the fabric,” says Randy Rubin, Chairman of Crypton. “Performance has become a need more than a want in today’s messy world, and Crypton, in conjunction with Pottery Barn, is best positioned to deliver the full range of protection and performance that consumers expect.”
The Crypton Home Performance line will be further expanded in Summer of 2016 to offer Performance Canvas at Pottery Barn. With the additional introduction, Pottery Barn will offer more than 200 furniture frames with Crypton Home Performance Fabric between the fabric and furniture selections.
The Crypton Home fabrics for Pottery Barn are produced in conjunction with Valdese Weavers, the leading designer and manufacturer of decorative textiles in the United States for use in residential and contract markets.
Posted February 2, 2016
Source: The Crypton Companies