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Knitting / Apparel

Under Armour Launches Charged Cotton™ Collection

Under Armour Inc., Baltimore, has launched Under Armour® Charged Cotton™, a collection of men's and women's shirts and shorts and women's capri tights. The garments contain alternating hydrophilic and hydrophobic cotton yarns that transport perspiration from the body, spreading moisture across the fabric's surface to speed evaporation. Under Armour reports the fabric dries five times faster than conventional cotton and offers good stretch and recovery.

"This is truly one of the most exciting product releases in the history of Under Armour, as Charged Cotton is the ultimate marriage of innovation and performance," said Kevin Plank, founder and CEO, Under Armour.

March/April 2011

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