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Supplier Notes

Crown Wins Design Award For Lift Truck

supplier_Copy_2New Bremen, Ohio-based Crown Equipment Corp.’s FC 4000 Series Sit-down Counterbalanced Lift Truck has won a Gold Industrial Design Excellence Award (IDEA) from the Industrial Designers Society of America (IDSA), Dulles, Va.

Crown says the FC 4000 Series is designed to facilitate loading and unloading of palletized goods, and features superior visibility, easy access to major components and quick removal of protective steel covers using minimal tools.

“The designers brokered a high-level marriage between aesthetics, functions and beyond,” said Tom Matano, IDSA, and director, industrial design department, Academy of Art College, San Francisco. “Choice of materials and forms are highly tuned to communicate usability and quality. This sets a new standard for this category.”

November 2003



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