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Fiber World

Eastman Chemical Announces Name For PET-Acetate Company

Eastman Chemical Co., Kingsport, Tenn., announced that Voridian is the name for its PET plastics, acetate fibers and polyethylene products company. Voridian will handle the manufacture and marketing of the aforementioned product lines. The company will operate internationally with nine manufacturing sites and two contract manufacturing facilities in seven countries.Earlier this year, Eastman announced that by year-end, the company will be split into two independent public companies. The second company, focusing on specialty chemicals and plastics, will be known as Eastman Co.While our corporate brand is new, we will launch our new public company as an established industry leader that has served customers for 82 years, Allan R. Rothwell, CEO-designate, said in announcing the new name. Voridian is a great name for what will be a strong and innovative company with world leadership positions in PET plastics and acetate fibers, he added.

September 2001