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Knitting / Apparel

Organic Cotton Hits The Runway In San Francisco

Organic cotton was incorporated into several designs at the recent Academy of Art College Fashion Departments Fashion 99 show in San Francisco.The show was sponsored by the Organic Trade Association, Greenfield, Mass., and the Sustainable Cotton Project, Redding, Calif.Organic cotton is cotton grown using a system of farming that builds healthy soils and a healthy environment. By incorporating organic cotton into product lines, the fashion industry will be honoring consumers preference for cotton and desire for stylish apparel choices along with their interest in the environment.Fashion companies can integrate organic cotton into their product lines at 100-percent organic cotton or by blending organic cotton with conventional cotton, said Will Allen, executive director of the Sustainable Cotton Project. Either way, companies make important strides in encouraging a healthy environment by supporting organic culture.A recent survey by the Organic Trade Association shows that organic cotton was grown on almost 9,000 acres in California, Texas, Arizona, Missouri and New Mexico last year. It was also grown in 18 countries worldwide in 1997.

August 1999




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