Home    Resource Store    Past Issues    Buyers' Guide    Career Center    Subscriptions    Advertising    E-Newsletter    Contact

http://www.textileservicesonline.com
http://www.expoproduccion.mx/Content/Exhibitors/24/
http://www.allstatestextile.com
http://www.textileworld.com/forms/mediakit.html
http://www.textileworld.com/careers/index.html
http://www.textileworld.com/Store/Books/index.html
September/October 2014 Sept/Oct 2014

View Issue  |

Subscribe Now  |

Events

30th IAF World Fashion Convention
09/29/2014 - 10/01/2014

FILTREX™ 2014
10/01/2014 - 10/02/2014

SYFA Fall Conference
10/02/2014 - 10/03/2014

- more events -

- submit your event -

Printer Friendly
Full Site
Textile News

The Rupp Report: Thanks For Your Feedback

Jürg Rupp, Executive Editor

Some of you may remember Watergate. The Watergate scandals were a series of American political scandals during the presidency of Richard Nixon that resulted ultimately in his resignation on August 9, 1974. Even the movie “All the President’s Men,” with Robert Redford and Dustin Hoffman, has become a legend. But the issue for this report is not what happened, but how it was discovered:

Thanks To The Independent (Or Free) Press
The Washington Post revealed the immense scope of crimes and abuses, which included among many others campaign fraud, political espionage, sabotage and illegal break-ins. Its writers, Bob Woodward and Carl Bernstein, got the freedom from their editor-in-chief to follow-up the true story and eventually published the whole story behind the curtains. With certainty of an impeachment in the House of Representatives and of a conviction in the Senate, Nixon resigned, becoming the only US president to have resigned from office.

The Link
So what is the link between Watergate and this report? There is quite a lot. The Rupp Report has been “on the air” since mid-2007. In 2008, Textile World published 50 reports. The feedback from all over the world is sometimes pretty astonishing, and, frankly speaking, very encouraging. Most of the feedback refers to the fact that the readers appreciate the open expression — even if the reports are from time to time rather provocative, but always honest. Like “Deep Throat” revealing the Watergate story, we often get our basic information from readers to elaborate a new report.

Nothing’s For Free
However, even the independent press is not for free. Its work has to be paid for. I remember years ago a rather intense discussion with the owner of a textile machinery company. He was very well-known in the global trade press for sending out countless editorials without ever placing any advertisements. He argued that the press as such must be happy to get a lot of articles to publish, and that it is the duty of the media to do so. I replied and asked him how many machines he gives away for free before charging his customers? Not one, he replied. You see, said I, you expect from the press what you are not willing to do: a job free of charge. That’s not the same, he said. Of course it is, I replied. You are producing machinery and we are producing magazines — or, in this case, Rupp Reports. The consequence of the discussion was that he left in anger.

Your Positive Feedback
In personal encounters — mostly mill visits and exhibitions — people mention that it is good to have at least the Rupp Report and Textile Industries Media Group’s magazines that write openly. They appreciate our work and the freedom of expression. Readers often mention that they see a declining of quality press; prefabricated articles are more and more in the foreground. “ Advertorial” is one of the key words. This is a blend of the words “editorial” and “advertising.”

However, to carry on with our job, TW needs your support. The year 2009 will be probably one of the toughest years in decades. Every company, including in the textile industry, is saving money and spending their money only where there’s value. TW will continue its support for the textile industry to publish true stories. We hope you don’t forget us with your support.

In this spirit, for 2009 we wish you a strong will and the ability to carry on. As the new president-elect from the United States says, “Yes, we can,” and we will. And don’t forget your feedback to jrupp@textileworld.com

January 6, 2009

Advertisement

http://www.staubli.us/