Lectra Signs Privilege Partnership With Donghua University

Paris-based fashion technology solutions provider Lectra has signed its first Privilege partnership
in China with Donghua University in Shanghai. Lectra’s Privilege partnership program, along with
its Advanced partnership program was established in September 2007 to enhance the company’s
presence and activity within educational institutions around the world.

The Privilege partnership takes a tailored approach to an institution’s specific needs, while
the Advanced partnership includes end-of-study support and sponsoring.

In the case of Donghua, Lectra will offer its expertise in the form of conferences,
internships and support for student projects; use of software and training materials at reduced or
no cost; and exchange of information and data related to best industrial practices. Lectra plans to
invite Donghua students and faculty to its headquarters in Paris, and to cooperate with them on
joint-development programs, such as the recent participation by Donghua University students in
Lectra-sponsored fashion shows at the China International Sewing Machinery & Accessories Show
held in Shanghai last September.

“Our goal is to ensure that our students receive training that is perfectly adapted to the
industry’s needs,” said Li Ke Ling, dean, School of Fashion & Art Design, Donghua University. “
We know Lectra is the best partner for us and has the best solutions. We are excited about all the
projects we will develop together.”



December 18, 2007

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