MALMÖ, Sweden — February 6, 2023 — As part of its ongoing strategy to expand the Polygiene brand into the North American market, Polygiene Group has bought long-term distributor Biomaster US, as has been communicated earlier. Not only does this major acquisition give the business a strong foothold in the United States, but it also means the company can welcome Biomaster US CEO Charlie Matthews as part of the team. Matthews will spearhead the business’ expansion into the US marketplace, particularly the lucrative hard surfaces sector.
“We are very pleased and excited to join the Polygiene Group,” commented Matthews. “Thanks to their global sales, technical, and marketing support, we are confident that our US market presence will greatly expand upon the base of business that we have already established, creating a dynamic new future.”
Also welcoming Bart Kennedy as Commercial Director
The second high-profile name to join the Polygiene Group is executive Bart Kennedy. Joining the company from Microban™, Kennedy brings significant industry-specific experience to the role and a passion for driving change through sustainability.
Kennedy has worked in the global anti-microbial market for many years, specializing in sales and marketing leadership. “With a real passion for our core value — sustainability — we feel that Bart is an excellent fit for Polygiene,” commented Ulrika Björk. “A sustainability advocate with an admirable sales track record, his passion for innovation in this field, coupled with his ability to nurture relationships with global brands, is a real boon for Polygiene.”
Kennedy was appointed October 1, 2022.
Posted: February 6, 2023
Source: Polygiene Group™