PERTH, Australia/GREER, S.C. — August 26, 2014 — Alexium International Group Ltd. is pleased to announce that a major U.S automotive interiors group has agreed to purchase Alexium Fire Retardant (FR) chemistry in order to conduct a commercial production run at its facilities. This is a full-width customer-led validation of Alexium chemistry in the United States. It is also consistent with Alexium’s strategy that its treatments be used by a direct supplier of targeted end users.
This company is one of the world’s leading providers of automotive body cloth, whose customers include Ford, GM, Chrysler, Nissan, Honda, Toyota and Volkswagen. In its 50-year-history, it has developed a reputation for cutting-edge innovation, world-class manufacturing and forward-looking design. Alexium is pleased to be working with a company established in the automotive industry, having a 35-percent market share in the U.S. alone, along with production facilities in the U.S., Brazil, United Kingdom, Korea and Japan, and we look forward to adding value to their reputable products.
This production run will focus on one of its headline fabrics treated with Alexium’s FR Polytron™. There also is further potential for four other similiar fabrics to be treated with Alexium’s FR Polytron that each represent around 100,000 yards per year.
“We are very pleased that we can announce a key relationship in the United States,” said CEO and Executive Director Nicholas Clark. “And now we have the validation that our products can be directly used in fast-moving markets.”
This opportunity also places Alexium directly in the vertical manufacturing pipeline, which gives the company direct visibility with end users. Alexium will be able to use this experience to place the company in a similiar position in other textile markets.
Posted September 2, 2014
Source: Alexium International Group