BENTONVILLE, Ark. — April 25, 2023 — LIVSN Designs, an outdoor apparel brand focused on creating durable outdoor clothing for those who value experiences more than stuff, today announces the Kickstarter launchof its new Century Jacket, a durable, high-performance, craftsman style jacket tailored for everyday use in a wide range of conditions.
The Century Jacket stands out based on the combination of cut, comfort, performance and materials. Each textile was specifically selected for the piece, including the exterior shell made from fully organic Ventile®, a unique cotton weave first introduced during WWII to keep pilots warm and dry. To produce Ventile, organic, sustainably-grown cotton is used to make extra-long staple cotton yarn, grown in limited quantities across the globe, and the fabric offers a luxurious handfeel while being incredibly durable. Inside, the Century Jacket features lightweight HD® Wool insulation, a natural and renewable product that offers breathability, odor-resistance, and moisture management. The insulation in the Century is designed to make it an optimal piece for four-season wear, neither too bulky nor too light. Finally, the liner is 100-percent pure silk, which provides unmatched comfort while also being antimicrobial and moisture wicking.
“The Century Jacket was incredibly enjoyable to design and create, and we’re honored to be launching it on Kickstarter, the community that started everything for us,” said LIVSN Founder Andrew Gibbs-Dabney. “We’ve had a lot of requests to expand our range of products, and like our product design approach we also want growth to be methodical. Kickstarter gives us the ability to reconnect with the community while also gauging the broader market interest for the Century Jacket, a high-end, premium product.”
The Century Jacket is available in Olive Green and Black Navy and in size S-XXL.
Textiles:
- Ventile organic cotton shell — water resistant, windproof, breathable, durable;
- HD Wool Insulation — natural temperature regulation, anti-bacterial, renewable, ethical, traceable; and
- Silk liner — moisture wicking, anti-bacterial, smooth to the touch.
Design Elements:
- Articulated shoulders;
- Articulated elbows;
- Two chest pockets;
- Two handwarmer pockets;
- Two inside pockets;
- YKK zippers;
- Adjustable cuff; and
- Ventilated underarms.
LIVSN has had three prior Kickstarter launches, all funded successfully, and all products delivered to backers on schedule. With the anticipated successful funding of the campaign, the Century Jacket is expected to be delivered to Kickstarter backers in Winter 2023.
Posted April 25, 2023
Source: LIVSN
