OAKHAM, England — April 24, 2023 — Bradshaw Taylor — an outdoor, country and lifestyle company that brings dynamic brands to market across the United Kingdom, Europe and United States — today announces that Emily McKissock has joined the company as director of U.S. Sales for ARTILECT and Sherpa Adventure Gear. McKissock will oversee all aspects of sales and distribution in the US for the two brands.
A proven sales executive, McKissock brings more than 12 years of experience building and scaling retail and apparel businesses, creating and managing key relationships and partnerships, and leading and motivating teams. McKissock’s experience includes executive sales roles at Marmot, ExOfficio, Purist, and Specialized Bicycle Components, among other companies.
“We are extremely excited to have Emily join the Bradshaw Taylor team and to be supporting ARTILECT and Sherpa Adventure Gear,” said Sonia Prior, sales director. “I have no doubt that her experience and relationships will allow us to build our brands with our retail partners and further introduce and begin to establish the Bradshaw Taylor business in the market.”
“It’s an honor to join the Bradshaw Taylor team and to be able to focus on two innovative brands that have the combination of proven products and high-growth potential,” McKissock said. “There’s a lot of passion and a team that clearly cares about building long-term retail and industry relationships.”
Sherpa Adventure Gear was founded in 2003 by Tashi Sherpa, as a living memorial to the unsung heroes of Mt. Everest. Sherpa Adventure Gear seeks to honour the legendary high-altitude climbers by creating adventure gear that earns their praises, whilst focusing on providing economic and social stability to the people of Nepal through steady employment, quality working conditions and educational opportunities, recently celebrating achieving the purchase of 1 million school days for the children of Nepal. After years of partnering with the brand for European distribution, Bradshaw Taylor acquired Sherpa in 2020.
Founded by Trent Bush and Corry Taylor in 2019, ARTILECT is an apparel studio focused on elevating human performance in any environment and creating technical apparel systems that anticipate consumer needs from the inside out. To accomplish this, ARTILECT uses field-proven technologies in fabrics and construction and works directly with the world’s most innovative suppliers to push limits and set new standards in performance and sustainability.
Posted: April 25, 2023
Source: Bradshaw Taylor
