VF Corp To Relocate HQ, Split Company

Greensboro, N.C.-based VF Corp. reports it will relocate its global headquarters to Denver. Approximately 85 VF Corp. leaders will move to Colorado beginning in the spring of 2019. Over the next two years, VF brands including The North Face®, JanSport®, Smartwool®, Eagle Creek®, and Altra® will also relocate to Denver, moving some 800 VF employees to the Denver area. The Vans®, Timberland® and workwear brands such as Dickies® are not impacted by the relocation.

“We believe that the creation of our new headquarters in the area will help us to unlock collaboration across our outdoor brands, attract and retain talent, and accelerate innovation,” said Steve Rendle, VF Corp.’s chairman, president and CEO.

In other VF news, the company’s Board of Directors announced plans to split the company into two independent publicly-traded companies via a tax-free spin-off of a new company to VF’s shareholders. The resulting two companies will be known as VF Corp., and a yet-to-be-named company that will hold VF’s Jeans and VF Outlet businesses.

“In alignment with our strategic plan, the decision to separate these businesses will allow VF to sharpen its focus as a consumer-centric and retail-minded organization anchored in activity-based lifestyle brands,” Rendle said.

September/October 2018