Aéropostale Brings On IHL Group As New Intimates Partner To Drive Category And Distribution Strategy

NEW YORK CITY — November 14, 2017 — IHL Group today announced its exclusive multi-year license agreement with teen apparel powerhouse Aéropostale. This partnership marks a milestone in Aéropostale’s strategic efforts to extend the brand into new categories and distribution channels in the United States, Puerto Rico and Canada.

“We are honored to be partnering with such an established brand in the teen category as Aéropostale,” said Sami Souid, president, IHL Group. “We are thrilled to bring our quality and trend-driven offerings to the Aéropostale’s fashion conscious teen customers nationwide.”

Debuting its first collection for Holiday 2018, the line will retail from $18 for bras, sports bras, babydolls, bodysuits; and $10 for panties. Materials used in the collection will include premium fabrics and detailing such as lace, microfiber, appliques and seamless cuts.

“There are many synergies between IHL Group and Aéropostale,” explained Ken Ohashi, EVP of Lifestyle Brands at ABG, an owner of Aéropostale. “We are excited to be working together to grow the brand and expand distribution with a trendsetting collection of intimates and undergarments.”

Posted November 14, 2017

Source:  IHL Group