April 24, 2012 — BOULDER, Colo. — Outlast Technologies, a leader in proactive heat management, has
partnered with Vanity Fair Brands, LP to introduce a new line of VANITY FAIR® women’s shapewear
with Outlast® technology. The VANITY FAIR® Self Control Shapewear includes a camisole, torsette,
brief and long leg brief. Garments with Outlast® technology interact with the microclimate next to
the skin to buffer changes in temperature and humidity to help the wearer stay more comfortable.
The Self Control Shapewear has been paired with Outlast® technology for balanced temperature
control so consumers feel “just right.” It features breathable inserts that allow for
airflow. The VANITY FAIR® Self Control Shapewear slims and defines the stomach, waist, and
back while providing a seamless fit with no visible lines under clothes.
“We want to show consumers the benefits of our technology, which provide extra sensory
comfort to help mitigate heat before the wearer becomes uncomfortable,” said Heather Manuel,
Outlast North America sales and marketing director. “Our partnership with Vanity Fair Brands is a
great example of the versatile applications of the technology that can be used to enhance everyday
living.”
Additional VANITY FAIR® products details:
• Camisole: Available in sizes M-2XL in Damask Neutral, Midnight Black and
Blonde Giraffe Print with a suggested retail price of $32.00.
• Torsette: Available in sizes M-2XL in Damask Neutral, Midnight Black with
a suggested retail price of $32.00.
• Brief: Available in sizes M-2XL in Damask Neutral, Midnight Black and
Blonde Giraffe Print with a suggested retail price of $22.00.
• Long Brief: Available in sizes M-2XL in Damask Neutral, Midnight Black
with a suggested retail price of $22.00.
“Our goal is to offer products for women that deliver a superior fit and provide support
through styles that are beautiful, elegant and timeless,” said Lis Cravens, marketing vice
president, Vanity Fair Brands. “Using Outlast® technology in our shapewear is an innovative way to
offer women beautiful shapewear that is also comfortable.”
As a proactive moisture management solution, Outlast® products continually absorb excess body
heat and release it to maintain constant body temperature. This differentiates from passive
technologies, such as wicking or quick-drying, which provide benefits only after the body has
started to overheat and sweat.
For more information and to locate a retailer, visit www.vanityfairlingerie.com.
Posted on April 28, 2012
Source: Outlast Technologies
