Hyosung Presents New creora® Color+ At Interfilière Connect

SEOUL, South Korea — September 14, 2020 — To address consumer desire for more color variety in comfort apparel made with natural fibers, Hyosung has developed new creora® Color+ spandex for natural blended materials, which it will introduce at Interfilière Connect taking place online September 2-30, 2020.

creora Color+ has the same performance stretch characteristics as Hyosung’s flagship fiber, creora Power Fit, with the added benefit of providing richer colors in natural and cellulose yarns — an attractive fiber blend for leading intimate, activewear and ready-to-wear brands.

“As regular spandex does not take color well, it is a challenge to achieve all-over, rich color when dyeing it with natural fibers such as cotton, rayon, and modal,” said Simon Whitmarsh-Knight, Hyosung EMEA marketing director. “With new creora Color+, brands can now offer consumers fashionable, colorful apparel made with natural fibers without ever having to worry about the dreaded grin-through.”

According to Hyosung, new creora Color+ for natural fibers will be a nice addition to its successful creora Color+ for stretch fabrics made with nylon, a well-established yarn used in activewear for its ability to produce deep and exclusive colors without grin-through.

As demand for sustainable materials continues to rise, Hyosung will also present its expanded multi-function regen collection of GRS-certified recycled spandex, nylon and polyester fibers made with 100-percent reclaimed waste at Interfilière Connect.

On Thursday, September 17th at 11-11:30 a.m. CET, Hyosung European marketing manager, Julia Nam, and EMEA marketing director, Simon Whitmarsh-Knight will join Dominique Demoinet of DLD Consulting in an Innovation Encounters Meet Up to discuss how the company is overcoming COVID-19, its move to digital, and the importance of consistent innovation. The conversation can be viewed on the Interfilière Connect site by clicking on the event schedule in the menu.

Posted September 14, 2020

Source: Hyosung