BOWLING GREEN, Ky. — March 1, 2016 — Fruit of the Loom recently received two prestigious awards from Walmart that recognize the Company’s strong partnership with the retail giant.
Walmart Apparel presented Fruit of the Loom with the Omni Channel Supplier of the Year award, and Walmart Mexico named Fruit of the Loom their 2015 Supplier of the Year.
“It is an honor for our teams to have been recognized with these awards by one of the world’s largest retailers,” said Rick Medlin, President & CEO, Fruit of the Loom. “It’s truly a team effort, and the culmination of a lot hard work. We are proud to be a Walmart partner and look forward to building on the success of this year.”
The Omni Channel Supplier of the Year award is an annual award given to the company that demonstrates the best performance in connecting the shopping experience between Walmart.com, mobile, and brick and mortar locations. Additionally, they must have proven to serve their customers’ needs in every available channel and successfully developed and enhanced their business.
“It’s extremely rewarding to see the results of this program, which requires the dedication of many individuals across many departments in our Company, and to be recognized as an industry leader at Walmart,” said Dale Miller, Sr. Vice President of Sales, Fruit of the Loom. “We strive to succeed in building brand equity and developing trusted customer partnerships, and this is a tremendous accomplishment for our Company.”
Fruit of the Loom also received the 2015 Supplier of the Year Award from Walmart Mexico in the Apparel Supplier Category. This award recognized the Company for its sales growth, analytical approach and innovation.
The relationship between Fruit of the Loom and Walmart Mexico saw added success through a collaborative approach to supply chain management, category management and analysis of key performance indicators. Additionally, Fruit of the Loom utilized innovative approaches to allow new products in the market place earlier than ever before.
This marks the third consecutive year Fruit of the Loom has been nominated for the Best Apparel Supplier in Mexico. The Company previously received the award in 2013.
Posted March 1, 2016
Source: Fruit of the Loom