ATLANTA — May 19, 2020 — Texworld USA and Apparel Sourcing USA announced today registration for the premier of its virtual edition is now open. The easy online system is the first of many steps in preparation for three days of product discovery, trend analysis and education, set to go live on July 21-23, 2020.
“We are inviting the textile sourcing community to join us on our new virtual platform,” said Jennifer Bacon, show director, Fashion and Apparel, Messe Frankfurt North America. “Our belief in face-to-face interaction will not waiver but there’s a new normal arising and we will welcome it with a steadfast commitment to supporting the industry. This summer, global manufacturers will display their collections virtually and as we navigate these unprecedented times, we are pleased to continue to offer opportunities for sourcing, networking and education.”
Similar to the traditional trade show floor, exhibitors and visitors will have an interactive experience, coupled with many new exciting features, including online “showrooms” highlighting vivid fabric innovations and new color palettes. With exhibiting companies from global textile manufacturing hubs from China, India, Turkey, Pakistan, Taiwan and Korea coupled with North American suppliers, the summer edition will offer buyers a host of opportunities to source and connect through one-on-one chats and AI-powered matchmaking.
Virtual seminars cover strong comprehensive topics
Live streaming of the educational programming, Textile Talks and the Lenzing Seminar Series, will feature a variety of thought leaders focusing on placing information and insight into the hands of industry professionals to help move their businesses forward. Lively presentations addressing climate change, sustainability post COVID-19, adapting to new business models and other dynamic topics designed to engage and inform will be available during the three-day live event and 45 days following.
“We are excited to host our education seminar series as digital webinars with international presenters to discuss adding value with circularity, lower environmental impacts, and branding,” said Tricia Carey, director of Global Business Development – Apparel, Lenzing Group.
Held alongside Texworld USA and Apparel Sourcing USA is the co-located event, Home Textiles Sourcing, for those manufacturers, retailers, converters, contract specifiers and designers seeking new fabrics and products for their latest home collections.
Providing a seamless registration experience allows visitors a single badge entry for all three shows. As the largest sourcing event on the East Coast for fabric buyers, product R&D specialists, designers and other industry sourcing professionals, the virtual platform enables access to those who historically were unable to travel to the event.
Registration is open. Early registration is essential, as it allows for more time to set up meetings and one-on-one chats.
To register or for more information on any of these events, please visit us online.
Posted May 19, 2020
Source: Messe Frankfurt USA