Milliken & Polartec Serve As Global Presenting Sponsors For Documentary, Everest

LAGUNA BEACH, Calif. — July 15, 2021 — MacGillivray Freeman Films, an independent producer and distributor of original giant-screen 70mm films, will re-release its blockbuster giant-screen documentary Everest in February 2022 in celebration of the 25th anniversary of the production company’s historic filmmaking expedition that captured the first-ever IMAX® images from the top of Mount Everest. Polartec and parent company Milliken are the Global Presenting Sponsors of the film, which has been digitally remastered in 16k resolution. The critically-acclaimed film was first released in 1998 and has since earned more than $152 million in worldwide ticket sales, making it the highest-grossing giant-screen documentary of all time.

Narrated by Academy Award® nominee Liam Neeson and featuring the music of George Harrison, Everest is the dramatic true story of a team of four climbers who ascended Mount Everest just days after fellow mountaineers and friends died in the 1996 Mount Everest disaster. The film is a story of hope, strength and triumph in the wake of tragedy, showing audiences the true power and resilience of the human spirit.

“Everest captured the world’s imagination when it was released nearly twenty-five years ago, and this new edition will allow a new generation to be inspired by the film’s emotional story of human triumph over adversity,” said producer and director Greg MacGillivray. “With the very latest in 16k digital scanning technology, the film will look as if it was filmed yesterday, with spectacular sharpness, clarity and contrast in the images. Audiences will feel like they are there on the summit, standing on the top of the world.”

To prepare the film’s pristine new 16k digital images, the MacGillivray Freeman post-production team is using the same film scanner that was custom-made for the filmmakers of Apollo 11 to digitize NASA’s 70mm archival footage from its mission to the moon.

“Everest is an important part of giant-screen filmmaking history,” said Shaun MacGillivray, president of MacGillivray Freeman Films. “Its unprecedented success brought a new audience to giant screen theaters and introduced them to the powerfully immersive experience of these large-format films. We’re excited to share this new digital version with a whole new audience.”

“Polartec, at its core, is the outdoors. In the forty years since we invented technical fleece and beyond, our fabrics have been a key part of the outdoor experience,” says Steve Layton, president of Polartec. “We were a sponsor twenty-five years ago, and to be a global presenting sponsor for the anniversary release of Everest means a great deal.”

“The story of hope and the resilience of the human spirit is one that will resonate throughout history,” says Chad McAllister, executive vice president, Milliken & Company, and president, Milliken’s Textile Division. “We at Milliken are proud to help bring this stunning film to global audiences, aligning with our purpose to positively impact the world around us for generations to come.”

The MacGillivray Freeman film crew was filming on the mountain when the historic storm of 1996 claimed the lives of eight climbers, a tragedy that became an international news sensation chronicled in Jon Krakauer’s best-selling book Into Thin Air. The filmmakers became a key part of rescue efforts to save other lives on the mountain.

Everest’s release in 1998 was the largest network-wide rollout ever for a large-format film and shattered all previous giant-screen theater attendance records. Less than one year from its release, it became the fastest-grossing giant-screen documentary film in history. Everest is produced by Greg MacGillivray, Alec Lorimore and Stephen Judson and co-directed by MacGillivray, Judson and David Breashears.

Posted July 15, 2021

Source: MacGillivray Freeman Films