Symphony Mills Launches New Online Ordering System, Amid Covid-19

REIDSVILLE, N.C. — May 8, 2020 — Interior fabric trader Symphony Mills recently launched its new website. The new site showcases all collections that the company has to offer. The most notable feature of the site is the sample ordering system that was expedited after the Covid-19 outbreak. Customers now have the option to view the catalog online, order sample hangers and have them delivered directly to their front door.

Symphony Mills, a business line of fabric manufacturing group Global Textile Alliance Inc., launched its new website as an update to its 2015 edition. The update is an enhancement that allows five worldwide hubs to service its customers with a more robust online presence.

Part of this innovation is the company’s online catalogue, which took nearly two years to develop. The company had not planned to launch its catalogue this early, as Sales Director Jessica Norby explained: “Our website was supposed to launch at the start of Summer, but with many of our customers working from home with no fabrics for their new furniture and curtain collections, we worked diligently to bring the website live to provide much needed product.”

Symphony Mills accelerated its internal process and launched the website and online catalogue earlier this month. “Orders are gradually coming in and we are noticing the positive effects from this new online investment,” Norby said. “We are now working to prepare all packages in our facilities while practicing social distancing.”

Posted May 13, 2020

Source: Symphony Mills