Germany-based Freudenberg Performance Materials & Vilene Nonwovens — a joint venture company with Tokyo-based Japan Vilene Co. — has started a new production line for car headliners at its Suzhou, China, site. The company reports the expansion will help the company meet growing demand for car roof lining and printed products in the Asian market. According to the company, it is the only manufacturer at the present time that has in-house printing capabilities. Freudenberg & Vilene Co. introduced printed headliners to the market in 2010, offering innovative and individualized products to customers.
“The expansion of our activities in China underlines our expertise in automotive headliners,” said Bruce Olson, president and CEO, Freudenberg Performance Materials. “This move will also further underscore our position as a leading and reliable partner for our customers.”