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Textiles Poblanos

EXINTEX 2004 welcomes the global textile community to Puebla, Mexico, the cradle of textiles in Latin America.

TW Special Report

T he global textile community will meet in Puebla, Mexico, next month, as EXINTEX 2004 opens its doors to present the textile products, machinery and services of more than 1,000 exhibitors from around the world. The 13th edition of this annual exposition will take place March 9-12 at Expo Puebla in the city that is known as the cradle of textiles in Latin America.

EXINTEX is organized by the Mexican Chamber of the Central Textile Industry and the National Association of Textile Entrepreneurs. Sponsors include the Cotton USA Sourcing Program; Stanford Group México (Puebla) S.A. de C.V., a member of the Stanford Financial Group; and Mexican telecommunications company Telmex. For the second year in a row, the show has been granted Trade Fair Certification by the US Foreign Commercial Service/Mexico (USCS). 

At last year's event, 1,206 exhibitors filled 31,217 square meters of floor space, showing their wares to 25,217 visitors from 42 countries - primarily the Americas, Europe and Asia. Organizers expect similar participation this year.

The Cathedral of the Immaculate Conception in Puebla was built in the Baroque style between 1575 and 1649.
Products And Services
EXINTEX will display products in specific exhibition areas, including:
•    Textiles and Home Textiles: natural and man-made textile fibers, flat woven and knitted fabrics, finished fabrics, home textiles, and weaving and sewing yarns;
•    Full Package and Sewing Trims: accessories and trims for making up, hosiery and finished goods;
•    Machinery and Replacement Parts for the Textile Industry: textile and making-up machinery and replacement parts; and
•    Chemical Products and Services.

Additional services available to exhibitors and visitors include a business center with free Internet access, a press center, restaurants, a services desk and a free parking area.

EXINTEX will offer ancillary activities in addition to the exhibition. Fashion shows will present upcoming trends and designs by acclaimed international fashion designers. A series of lectures will cover color, design, technology and trends. A Matchmaking Program initiated in 2003 once again will provide opportunities for manufacturers and suppliers to contact buyers from all sectors including retail, public, private and institutional.

Representatives from Textile World , Textiles Panamericanos and Textile World Asia will be on hand to greet EXINTEX exhibitors and visitors and distribute complementary copies of the three publications.

EXINTEX 2004 will be open to visitors from 10:00 a.m. until 7:00 p.m. Tuesday, March 9, through Thursday, March 11; and from 10:00 a.m. until 6:00 p.m. Friday, March 12. In addition, a reception will take place on Tuesday evening from 9:00 p.m. until midnight at the Ministry of Tourism in Puebla.

Networking Opportunities
EXINTEX organizers state the show is the most important textile event in Mexico and Latin America, pointing out that it has been set up with a comprehensive infrastructure to assist exhibitors in displaying their products and services, and making contacts with new customers. They also note the one-stop convenience of having buyers and producers together in one location, the opportunity to introduce new products and brands to the international marketplace, the potential for producers to network with top brand companies and the possibility of opening new distribution channels, among other advantages.

USA Pavilion
At EXINTEX 2004, the US Department of Commerce, Office of Textiles and Apparel, and USCS will sponsor for the first time a USA Pavilion, in which US textile manufacturers and suppliers are invited to participate and show their fibers, yarns, apparel fabric and home textile products. Although the pavilion is targeted particularly to small and medium-sized companies, any US textile company may participate, according to Renato Davia, commercial officer at the US Embassy in Mexico City.

"Although US companies have been participating in EXINTEX for a number of years, this is the first time USCS has taken an active part in assisting them," Davia said. "USCS certification signals that this is a first-class exhibition, and we are hoping for good participation in the USA Pavilion."

Davia said USCS will facilitate the arrival of US exhibitors and will be available at EXINTEX 2004 to act as a liaison, providing logistical support and arranging local meetings, so the participants can get "the most bang for the buck." Services available for an additional fee beyond the basic booth fee include customized contacts, appointment setups, interpreters and follow-up support.

About Puebla
Located approximately 80 miles southeast of Mexico City in the Puebla Valley more than 7,000 feet above sea level and within sight of four volcanoes, Puebla - whose citizens are called poblanos - was founded by the Spanish in 1531 on the principal route between Mexico City and the port of Veracruz. From its beginnings, the city was known for its textiles, which continue to be a major economic driver in the region. Today a modern, industrial city with a population of more than 1.3 million, Puebla retains its historic Spanish colonial center filled with architectural treasures and is surrounded by important archeological sites.

Puebla also is known for its distinctive cuisine, Talavera ceramics and onyx crafts. It was the site of the Battle of Puebla on May 5, 1862, in which Mexican soldiers defeated French invaders sent by Napoleon III, and which is commemorated

in annual Cinco de Mayo celebrations. The historical and cultural importance of the city prompted the United Nations Educational, Scientific and Cultural Organization in 1987 to declare it a World  Heritage City.

February 2004