Bluestar Silicones Signs A Distribution Agreement With Grasim Industries

LYON, France — September 30th, 2015 — Bluestar Silicones enhances its distribution network in India and signs an agreement with Grasim Industries Ltd. for the distribution of its full range of silicone products. Grasim Industries Ltd. is a flagship company of Aditya Birla Chemicals Group, a leading chemical manufacturer of India.

With this partnership, Aditya Birla Chemicals becomes a major distributor for Bluestar Silicones in India, offering the full range of the group’s silicone products for the Indian markets.

“Our cooperation with Grasim Industries, an Aditya Birla Group company and a leading chemical player involved in diverse markets, is a huge step forward towards strengthening Bluestar Silicones presence in this emerging market. The local customers will have fast responses about our innovative products and full technical support from the large network coverage of Aditya Birla Group.” says Frederic Jacquin, CEO, Bluestar Silicones International.

Lalit NAIK, Sector Head of the Chemical Division of Aditya Birla Group, adds, “With more than 60 years silicones expertise, Bluestar Silicones is our ideal strategic partner thanks to its broad spectrum of silicones technologies. By partnering with Bluestar Silicones, we further enrich our offerings to satisfy the needs of our customers for overall solutions in fields of construction, textile, chemicals, agriculture, automotive and energy.”

This project unites a leading chemical manufacturer in India with key positions in many fields with one of the WW leaders in silicones having a strong specialties portfolio and extensive R&D capabilities. Leveraging this union will bring benefits to our Indian customers and give them easy access to the unique properties of silicone technology.

Posted October 13, 2015

Source: Bluestar Silicones
 

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