Capital Spending Perks Up
Robert S. Reichard, Economics Editor
Other Upbeat Signs
Nor are all the above reports the only indication of strengthening industry investment. Also pointing in this direction is the pickup in domestic textile machinery demand — with the latest production numbers here ranging a strong 25-percent above their 2009 low point. And if further proof of a rising capital spending trend is needed, it comes from a new National Council of Textile Organizations (NCTO) survey indicating that an impressive 23 new American plants have come on-stream over the past three years. True, some of these new installations are aimed at replacing older, less-efficient ones. But, as noted in last month's column, all this new investment also seems to be both halting the precipitous decline in industry capacity noted over the past few decades, and helping to maintain the industry's record for solid 3- to 4-percent annual productivity gains. This latter trend, in turn, offers still more evidence that the U.S. is becoming a lot more competitive in today's global marketplace. And virtually all U.S. executives would pretty much agree. In fact, there is now a solid consensus that the domestic industry is well on the way toward becoming a lot leaner and meaner. Couple this with the increasingly hefty labor and material cost increases now being faced by the United States' major overseas competitors and a modestly improving economy, and it's making for a major shift in industry thinking — one that exudes confidence that the industry will not only survive but actually prosper in the years ahead.
Further Thoughts On Trade
Meantime, another good hard look at import strategies seems to be in order. It's becoming increasingly clear, for example, that relying solely on China — now faced with labor shortages, annual double-digit pay increases and ecological pressures — may no longer be the way to go. Nor does switching to such developing nations as Cambodia, Vietnam, India, Pakistan and India offer sure-fire alternatives. Reason: Not only do these countries also face sharply rising costs, but also they present big new question marks vis-à-vis worker safety. Witness, for example, the recent tragic Bangladesh building collapse. It has already forced many large American apparel firms to reevaluate their overall sourcing plans — and with good reason. Thus, aside from the public relations problems that such disasters raise, there's a realization that it will take billions of dollars to raise many of these countries' garment factories to anything even near Western safety standards. In any event, large U.S. buyers like Walmart and Levi Strauss are now increasingly questioning the feasibility of putting too many of their procurement eggs in these countries' baskets. Then, too, there's always the fear that buyers' ever-increasing emphasis on cost containment, speedy turnarounds, and zero mistakes could precipitate a lot of other Bangladesh-type debacles. Finally, factor in such other important sourcing factors — including today's vastly cheaper U.S. energy costs as well as its superior reliability and quality — and some modest shift to more reshoring could well become a more viable option.
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