Thai Acrylic Fibre And SANITIZED AG Form Alliance For Co-branding
The Netherlands — January 2, 2013 — Thai Acrylic Fibre Co. Ltd (TAF) and SANITIZED AG announce the
signing of a co-branding agreement and licensing program for Amicor™ fibers. Presented under the
slogan "Breathe easily and relax", Amicor will unveil its new Biocidals Product Directive (BPD)
compliant fibers and yarns at Heimtextil 2013 in Frankfurt, January 9-12, 2013.
The new alliance covers the co-branding of future product developments using Amicor fibers and yarns and the Sanitized® hygiene function.
The Amicor anti-bacterial and anti-fungal intelligent fiber - integrated technology was developed by Courtaulds/Acordis (UK) in 1998. The technology is specifically designed to incorporate the functional antimicrobial additive into the core of the fiber. The additive is added to the fiber polymer before it is spun, containing it within the unique fiber structure rather than acting as a surface coating. When Amicor fiber is used at the recommended blend level it ensures durable and effective protection of the entire fabric.
Under the new agreement, the world leading Sanitized antimicrobial hygiene function is built-in to all Amicor fibers. This enables users of Amicor fibers and yarns to achieve the protection, comfort and freshness associated with the Sanitized Quality Seal for a wide range of fabrics and garments. Applications include mattresses and bedding, carpets and soft furnishings, hospital and healthcare uniforms, innerwear and sportswear, socks, towels and wipes.
As a non-topical application, there is minimal loss of the hygiene function additive to the environment during manufacture, during yarn and fabric processing, dyeing and finishing and in final consumer use and laundering. In addition to BPD compliance, Amicor fibers feature OEKO-TEX Class 1 certification.
"Innovation has always been the trademark of the Amicor brand, as has our strong emphasis on human and environmental safety", comments Ambrish Maheshwari, CEO of the Acrylic Fibres Business of Aditya Birla Group. "This shared philosophy with Sanitized, a brand at the forefront of antimicrobial protection, made the creation of an alliance a logical progression for both companies. We are looking forward to working together on new product developments in the future."
"Both SANITIZED AG and Thai Acrylic Fibre believe this alliance will strengthen our respective product offering in addition to opening up new markets," adds Urs Stalder, CEO of SANITIZED AG. "From a geographical perspective, each company offers market opportunities through their strong and complimentary market presence."
For more information on Amicor visit Hall 8 Booth G35 or access the profile on www.heimtextil.messefrankfurt.com.
Posted on January 2, 2013
Source: Sanitized AG