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March/April 2012

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H Dawson Proves Wool Is The Perfect Fit

BRADFORD, England — December 19, 2011 — International wool supplier H Dawson Wool has joined forces with The Woolmark Company to help some of the UK's tailoring retailers and their sales associates find out more about the natural benefits and beauty of wool. 

The global wool supplying company, whose head office is in Bradford, Yorkshire, has 123 years worth of experience in the global wool industry and in a bid to share knowledge of the wool fibre used in fine tailoring fabrics, has supplied raw wool to The Woolmark Company for use in a series of workshops to be held with tailoring retailers and department stores such as House of Fraser. The initiative which has been named The Suit Academy was brought about by Leeds based suiting manufacturer Berwin and Berwin who are working with The Woolmark Company to roll this out nationwide.

H Dawson Wool supplies around 75 million kilogrammes of raw wool to clothing manufacturers across the world every year. With unrivalled access to the finest through to the coarsest wool from 35 countries, H Dawson's products include noble fibres, greasy wool, scoured wool, wool tops and open tops. With a global network based in six offices in the UK, Ireland, China, Italy, New Zealand and India, H Dawson Wool creates bespoke solutions to suit the supply needs of a wide range of customers.  

Chief Executive of H Dawson Wool, Jo Dawson, said: "There really is no substitute for wool when it comes to producing quality clothing like suits and fine knitwear. When a garment is made from wool, it is durable, comfortable and will maintain its smart appearance for years. It will also help consumers to reduce their heating bills as it keeps the wearer  cool when it is hot and warm when it's not." Rebecca Sharp UK Country Manager for The Woolmark Company said: "We have carried out workshops with Moss and House of Fraser and next year we will look to extend this out to other key suiting retailers, we have had great feedback so far. 

"H Dawson has been very supportive in providing wool samples to show and pass around. It's so important to be able to tell the story of the fibre from the beginning through to final in-store garment, and to encourage consumers to look behind the garment label to see what fibre the garment is made from."

Posted on December 21, 2011

Source: H Dawson Wool

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