La Griffe, Optaglio To Strengthen Brand Security

hologramTunisia-based
garment label manufacturer La Griffe Internationale S.A. has partnered with England-based hologram
producer Optaglio Ltd. in order to provide brand authentication solutions and eliminate brand
counterfeiting.

La Griffe hangtags and garment labels — like those it provides to brands such as Gap and
Adidas — will now incorporate Optaglio’s high-resolution Multimatrix® holograms, which use an open
verification methodology, and contain inspector-oriented hidden features and forensic features
identifiable only with specialty equipment in laboratory environments.

“This is an exciting collaboration for us,” said Slaheddine Ktari, general manager, La Griffe
Internationale. “With Optaglio’s unique technology, we can provide owners of signature brands an
unprecedented level of confidence that counterfeit product will not erode brand stature.”

January 22, 2008

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