Marèse Selects Lectra PLM Application
France-based childrenswear designer
and retailer Marèse has selected Paris-based Lectra’s Fashion product lifecycle management (PLM)
solution in order to speed up collections development.
“Our company is already very well organized and now we’re focusing our efforts on development speed, creativity and the quality of our garments,” said Olivier Doolaeghe, CEO, Marèse. “Investing in advanced technology allows us to remain competitive and to satisfy our customers.
Lectra’s Product Development offering will enable Marèse to centralize and disseminate all product information during the development process, while its Workflow Management offering will enable the company to steer its management processes and carefully monitor product progress during each phase of development.
Marèse also will implement Lectra’s new Kaledo Collection fashion design solution and Kaledo Print printed textile design solution, which speed up design processes and improve communication with external collaborators.
July 10, 2007
“Our company is already very well organized and now we’re focusing our efforts on development speed, creativity and the quality of our garments,” said Olivier Doolaeghe, CEO, Marèse. “Investing in advanced technology allows us to remain competitive and to satisfy our customers.
Lectra’s Product Development offering will enable Marèse to centralize and disseminate all product information during the development process, while its Workflow Management offering will enable the company to steer its management processes and carefully monitor product progress during each phase of development.
Marèse also will implement Lectra’s new Kaledo Collection fashion design solution and Kaledo Print printed textile design solution, which speed up design processes and improve communication with external collaborators.
July 10, 2007
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